Judging from China's January-2020 CPI rise and fall data, in January 2020, the national consumer price index rose 5.4% year-on-year and 1.4% month-on-month. iiMedia Research analysts believe that due to the impact of the Spring Festival and the epidemic, the price level of consumer goods and service items has generally risen significantly, and the CPI in January was higher than in the previous month. Among them, the consumer price index for residential products rose by 0.5 percentage points year-on-year, which was flat month-on-month. iiMedia Consulting analysts believe that due to the impact of the epidemic, coupled with the promotion of government policies to stabilize the property market, and the general tightening of the financing environment, the overall evaluation of the real estate market is biased towards the smallest.
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From the perspective of China's real estate development investment in each month of 2019, the cumulative growth rate of China's real estate development investment and the cumulative growth rate of real estate and residential investment have shown a downward trend. From January to December 2019, the funds in place for Chinese real estate development enterprises reached 17.86 trillion yuan, a year-on-year increase of 7.6%. Among them, domestic loans increased by 5.1%, foreign capital increased by 62.7%, self-raised funds increased by 4.2%, deposits and advance receipts increased by 10.7%, and personal mortgage loans increased by 15.1%. Ai Media Consulting analysts believe that after the country lowered its funds in the past, the first area that funds will flow to is the real estate industry, and in the context of the frequently tightened housing market policy issued in 2019, it is guaranteed that funds will be used to promote market vitality rather than A large number of injections into the market, fiscal easing policies have limited benefits to the real estate industry.
The breakout of the novel coronavirus pneumonia brings a short-term economic shock to China. As the data of iiMedia Research showed, the sales performance of Chinese real estate industry declined compared with the same period in January. At the same time, real estate companies may be under pressure of capital catenary rupture and Construction project deferral. Although real estate companies are in a hard time during the impact of the epidemic, they still exert their self-advantages to take social responsibility, which have increased the positive impression of over 30% public, and over 20% of netizens have confidence increased in the future of Chinses real estate industry. Chinses real estate companies activistly adapted themselves to the change of market, developed online sales channels. iiMedia consultant believes that, offline real estate transactions cannot be replaced by online channel and companies should combine online and offline sales channels to make themselves competitive. At the same time, the epidemic changed the Living demands of the public, better surrounding facilities and higher quality of the properties may become the important factors that homebuyers would consider. iiMedia consultant believes that, the impact of the novel coronavirus pneumonia on the Chinese economy is short-term. After the epidemic, the market economy may face a period of rapid recovery. In order to resume the Chinese real estate industry, government would moderately adjust the policies to release demand for house purchase, and real estate industry is expected to rebound.