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关于“云南白药”的报告

本报告研究涉及企业/品牌/案例:兴诺科技,阳普医疗,振德医疗,泰达股份,南卫股份,蓝帆医疗,道恩股份,诺邦股份,欣龙控股,中国石化,上汽通用五菱,比亚迪,爹地宝贝,扬州米奇科技,富士康,3M,绿盾,霍尼韦尔,保为康POWECOM,CM朝美,UVEX优唯斯,南丁,云南白药,维康WECAN,振德医疗,白元HAKUGEN,稳健WINNER,PURAVATION普卫欣,滴露,仁和药业

2020年2月19日,全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020-2021年中国口罩行业市场状况与趋势研究报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据,对中国口罩行业的发展现状以及产业链细分领域进行深度分析,以欣龙控股、兴诺科技、阳普医疗等口罩企业为典型进行商情分析,深入探究运行模式和发展趋势。近几年中国口罩产业产值及产量均保持约10%的高速稳定增长,而2020年的新冠病毒疫情,令口罩从非必备常态的产品转变为必备的临时防护用品,预计2020年口罩将领跑中国防护用品领域。然而艾媒咨询分析师认为,2020下半年至2021年,口罩行业可能面临严重的产能过剩问题,如何通过提高口罩品质、品牌价值以增加口罩产品的附加值和出口海外的竞争力是行业发展的关键。

In recent years, the output value and output of China's mask industry have maintained a rapid and stable growth of about 10%. The COVID-19 epidemic will transform masks into necessary temporary protective supplies in 2020. However, iiMedia Consulting remind that from the second half of 2020 to 2021, the mask industry may face serious overcapacity. How to increase the quality of masks and brand value to increase the added value of mask products and the competition for export overseas that is the key to the development of the industry .

本报告研究涉及企业/品牌/案例:白云山,同仁堂,云南白药,昆明制药,华润三九,天士力,央视财经,牛黄,薏仁,茯苓,黄芪,川芎,片仔癀,中国中药,紫鑫药业,九洲药业,陇神戎发,众生药业,通化金马,江中药业,寿仙谷,新天药业,盘龙药业,佛慈制药,昆药集团,香雪制药,六味地黄丸,人参养荣丸,四神丸,白蚀丸,血脂康胶囊,茵栀黄口服液,一捻金胶囊,乙肝益气解郁颗粒,二十七味定坤丸,十六味冬青丸,参芪消渴胶囊,十香返生丸,华润三九,红日药业,源和药业,太龙药业,中智药业,培力控股,盛实百草,芍花堂,亳药千草,汇群中药

国内经济增长以及居民消费水平的提高都刺激着中药医疗消费需求的增长。iiMedia Research(艾媒咨询)调查显示,有49%的受访用户倾向中医药治疗,与西药基本持平。2018年中国中药材市场规模达1246亿元,同比增长22.40%,在巨大的需求驱动下,中药材种植面积扩大,药材产量将会持续增长。

中药材主要包括上游种植、养殖市场,中游流通市场和下游销售市场三大环节。目前,中药饮片和中成药生产是中药产业的核心,主要包括中药加工,包括中药配方颗粒、中药饮片加工、中成药制造等。中药饮片领域方面,行业销售收入增速分别在2016和2018年触底回升,华润三九、中国中药、红日药业等上市公司表现良好;中药配方颗粒方面,2006-2016年,中国市场销售额占饮片市场销售额比重由1.2%增加至6.0%,中药配方颗粒或将成为中药饮片加工行业应用广泛的产品;中成药方面,随着国家医改政策的推行,中成药消费需求趋于合理,中成药产量开始回落,但仍处于一个比较高的产量水平,云南白药、白云山、同仁堂、紫鑫药业等上市企业表现良好。

Chinese medicinal materials mainly include upstream planting, breeding market, midstream circulation market and downstream sales market three links. At present, the production of Chinese medicine tablets and traditional Chinese medicine is the core of the Chinese medicine industry, including the processing of Traditional Chinese medicine, including Chinese medicine formula particles, Chinese medicine tablet processing, traditional Chinese medicine manufacturing. In the field of Chinese medicine tablets, the growth rate of sales revenue in the industry rebounded in 2016 and 2018, respectively, china Resources 39, Chinese medicine, Red Day Pharmaceuticals and other listed companies performed well; Chinese medicine formula particles may become a widely used product in the Chinese medicine tablet processing industry, Chinese medicine, with the implementation of the national medical reform policy, the consumption demand of traditional Chinese medicine tends to be reasonable, the production of Traditional Chinese medicine began to fall, but still at a relatively high level of production, Yunnan White Medicine, Baiyunshan, Tongrentang, Zixin Pharmaceutical and other listed enterprises performed well.

本报告研究涉及企业/品牌/案例:Amazon,eBay,walmart,OTTO,速卖通,天猫,淘宝,京东,Flipkart,snapdeal,Rakuten,Lazada,kakaku,Shopee,mymall,joom,资生堂,欧莱雅,宝洁,联合利华,霸王、章华,舒肤佳,玉兰油,Amway 安利,LUX 力士,蔻露薇

个人洗护电商市场在全球保持稳定发展。2019全球个人洗护电商市场销售额已达1182.6亿美元,预计至2023年这一规模达到1816.0亿美元。特别是中国方面,iiMedia Research(艾媒咨询)数据显示, 2018年中国个人洗护电商市场规模达到1881.9亿元人民币,增幅同比增长14.5%,其中,面部护理、身体清洁和口腔护理三类的贡献比例达到81.5%。艾媒咨询分析师认为,由于海淘、跨境电商和电商渠道的崛起,以及个人卫生支出增长、全民洗护卫生意识增强,共同推动中国个人洗护发展。企业方面,如拉芳、百雀羚等积极开拓电商渠道,联合天猫双十一、京东618等节日造势。产品方面,如牙齿美白、护发防脱洗发水等功能性洗护用品的销量增加,洗护用品的包装、气味等也都成为用户选择的主要依据。用户方面,男性个人洗护细分受到更多关注,00后、05后等开始成为个人洗护用品的新群体。

The personal care e-commerce market has maintained steady growth throughout the world. The global consumer care market in 2019 has reached US$118.26 billion, which is expected to reach US$181.60 billion by 2023. In particular, in China, iiMedia Research (Ai Media Consulting) data shows that in 2018, China's personal care and e-commerce market reached 188.19 billion yuan, an increase of 14.5%, including facial care, body cleansing and oral care. The contribution ratio reached 81.5%. Ai Media Consulting analysts believe that due to the rise of Haitao, cross-border e-commerce and e-commerce channels, as well as the growth of personal health expenditures and awareness of national health care, we will jointly promote the development of personal care in China. In terms of enterprises, such as Lafang and Baique Ling, they are actively exploring e-commerce channels, and jointly launching festivals such as Tmall Double Eleven and Jingdong 618. In terms of products, sales of functional toiletries such as tooth whitening, hair care and anti-hair shampoo have increased, and the packaging and smell of toiletries have become the main basis for users' choice. On the user side, the male personal care subdivision has received more attention, and after 00, 05, etc., it has become a new group of personal care products.

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