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关于“快车”的报告

本报告研究涉及企业/品牌/案例:滴滴顺风车,哈啰顺风车,曹操顺风车,滴哒顺风车。
iiMedia Research(艾媒咨询)数据显示,预计到2020年中国顺风车用户规模将达2.49亿人,中国顺风车需求长期存在着且呈现日渐增多的趋势。另外,iiMedia Research(艾媒咨询)数据显示,近一年内有三成以上受访网民有使用过顺风车服务,中短途城际出行、日常上下班等成为其选择顺风车出行的主要场景。其中,超过20%的受访网民认为顺风车能有效提高出行效率、降低出行成本,超过10%的受访网民认为顺风车能缓解交通拥挤,并在普惠大众出行方面具有显著的价值意义,40.8%的受访网民对顺风车行业安全环境较为满意。艾媒咨询分析师认为,顺风车低价高效的特点与日常通勤、城际出行等场景相契合,伴随顺风车价值凸显,顺风车或成社会日常主要出行方式。未来,车主车辆信息审核力度将进一步加强,平台安全功能、人车准入标准和相关法律法规将进一步完善。

As the data of iiMedia Research showed, it is estimated that the scale of Chinese tailwind users will reach 249 million in 2020, and the demand for tailwind vehicles in China has a long-term and increasing trend. In addition, according to the data of iiMedia Research, more than 30% of the netizens interviewed in the past year have used the ride service, and medium and short distance intercity travel, daily commuting and so on have become the main scenes for them to choose the ride. Among them, more than 20% of the netizens surveyed believe that the ride can effectively improve the travel efficiency and reduce the travel cost. More than 10% of the netizens surveyed believe that the ride can alleviate the traffic congestion and has significant value in the aspect of inclusive public travel. 40.8% of the netizens surveyed are satisfied with the safety environment of the ride industry. iiMedia Research consulting analysts believe that the low-cost and efficient features of downwind are consistent with daily commuting, intercity travel and other scenes. Along with the prominent value of downwind, downwind or become the main daily travel mode of the society. In the future, the review of vehicle owner information will be further strengthened, and the platform safety function, access standards for people and vehicles and relevant laws and regulations will be further improved.

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