艾媒咨询｜2022-2023年中国跨境出口电商行业发展现状与典型案例研究报告

2021年中国跨境电商出口规模为1.44万亿元，在支持性政策持续落地及海外消费者消费习惯转变等作用下，中国跨境出口电商市场将进一步发展，预计2024年有望达到2.95万亿元。独立站模式具备有效规避第三方跨境电商平台合规风险，能够收集、分析用户数据以运营私域流量等优势，吸引了花西子、安克创新等各领域的跨境电商企业纷纷设立品牌独立站。

艾媒咨询｜2022-2023年中国口腔医院产业链及消费者需求调查分析报告

2016-2021年，中国口腔医疗服务市场规模呈现波动上升的趋势。2021年中国口腔医疗服务市场规模为1461亿元，同比增长16.2%。iiMedia Research（艾媒咨询）数据显示，有92.5%的消费者接受过口腔医疗服务，其中接受过健康维护类口腔医疗服务的消费者占比最多（67.6%），其次是疾病类（62.6%）、美容类（39.9%）。

艾媒咨询｜ 2022-2023年中国数字藏品运行状况及投资消费行为监测报告

随着数字藏品热度的上升，众多新企业、传统企业（上市公司）和国外企业竞相在该领域争相布局。但由于数字藏品具有一定的虚拟属性、金融属性，尚未有统一的监管规范标准，甚至可能影响信息安全、造成金融风险，建议参与者谨慎入局，政府和平台及时制定规则建立良性监管和行业规制。（声明：本报告仅限学术研究范围，不构成对行业及研究案例背书或推荐，请阅读者理性判断。）

艾媒咨询｜赛维时代企业运行及行业前景分析报告

2020年以来，中国外贸进出口持续向好。在新兴贸易业态方面，中国跨境电商、市场采购规模迅速扩大。中国海关统计，2021年中国跨境电商进出口规模达到1.98万亿元，增长15%。受关税豁免利好提振，跨境电商进一步发展。在此背景下，赛维时代快速发展，目前处于冲刺上市阶段。

维康药业：2021年第三季度报告

艾媒咨询|2020中国STEAM教育专题研究报告

本报告研究涉及企业/品牌/案例：DFRobot、贝尔科教、寓乐湾。

iiMedia Research(艾媒咨询)数据显示，2020年中国K12课后辅导市场规模达5300亿元，预计2021年将达到5710亿元。行业快速发展的情况下，资本市场对于校外培训教育以及STEAM教育产品研发技术一直保持较高的热度。但是在认知度方面，STEAM教育还需普及，凭借完整性更强的综合解决方案获得学生、家长以及学校的认可，提升市场受认可度。未来STEAM教育行业将在技术方面持续创新和优化，利用人工智能、物联网等新技术促进教学环境和学习方式的改变。

According to data from iiMedia Research, China's K12 after-school tutoring market will reach 530 billion yuan in 2020 and is expected to reach 571 billion yuan in 2021. With the rapid development of the industry, the capital market has always maintained a high degree of enthusiasm for off-campus training and education and STEAM education product development technology. However, in terms of awareness, STEAM education still needs to be popularized. With a more complete integrated solution, it will be recognized by students, parents and schools to increase market acceptance. In the future, the STEAM education industry will continue to innovate and optimize technology, and use new technologies such as artificial intelligence and the Internet of Things to promote changes in the teaching environment and learning methods.

艾媒咨询|2020中国智慧场景服务专题研究报告

本报告研究涉及企业/品牌/案例：航班管家，及刻，维智科技。

智慧场景是针对特定的场景，通过技术对用户定位所在场景进行实时感知，达到智能匹配用户与场景服务的一种手段。智慧场景的实现主要依托技术的发展，5G目前已建成70万个基站、终端连接数超1.8亿，2019年中国云计算市场规模达1334亿万元，增速38.6%，2019年人工智能核心产业规模超过510亿元。随着技术逐步成熟，基于精准定位、实时感应、数据计算、个性化服务的万物智能互联成为可能。传统基建也逐渐向“新基建”转型，如今的商圈、出行、社区、工业园等场景开始向智慧化靠拢。近三年的《国务院政府工作报告》多次提到推进数字社会建设。iiMedia Research(艾媒咨询)数据显示，2019年，中国线下零售金额占社会消费品零售总额75%，线下消费仍然是国内居民的主流消费方式，蕴藏着巨大的市场增长空间。大数据实际用户画像更加精准，新零售进一步推动线上线下一体化进程，助力打造智慧场景。

Smart scene is a means of real-time perception of the scene where the user is located through technology for a specific scene, and a means of intelligently matching users and scene services. The realization of smart scenarios mainly relies on the development of technology. 5G has currently built 700,000 base stations and the number of terminal connections exceeds 180 million. In 2019, the scale of China's cloud computing market reached 133.4 billion, a growth rate of 38.6%, and the scale of core artificial intelligence industry in 2019 More than 51 billion yuan. As the technology gradually matures, intelligent interconnection of everything based on precise positioning, real-time sensing, data calculation, and personalized services becomes possible. Traditional infrastructure is also gradually transforming to "new infrastructure", and today's business districts, travel, communities, and industrial parks are beginning to move closer to intelligence. The State Council’s Government Work Report in the past three years has repeatedly mentioned the promotion of digital society. According to data from iiMedia Research, in 2019, China's offline retail sales accounted for 75% of the total retail sales of consumer goods. Offline consumption is still the mainstream consumption method of domestic residents, and there is huge room for market growth. The actual user profile of big data is more accurate, and new retail further promotes the integration of online and offline, helping to create smart scenarios.

艾媒咨询|2020上半年中国移动支付行业研究报告

本报告研究涉及企业/品牌/案例：华为钱包、美团支付。

随着数字化转型的加速和移动支付技术的发展创新，移动支付逐渐成为社会主流支付模式。数据显示，2019年中国移动支付用户规模为7.33亿人，市场渗透率不断加大，预计2020年规模将达7.90亿人。在新冠疫情的影响下，中国移动支付交易规模增速明显下降，2020年第一季度交易规模为90.8万亿元，同比增速4.8%，但长期来看消费服务线上化将促进规模持续增长。iiMedia Research（艾媒咨询）数据显示，中国移动支付平台用户最常使用移动支付平台的三个场景分别为餐饮消费、小型实体店/便利店消费和电商平台网购，移动支付场景呈现细分多元化发展。在选择移动支付平台时，62.4%的用户优先考虑支付便捷性，提供高效便捷的服务成为移动支付平台发展的关键。

With the acceleration of digital transformation and the development and innovation of mobile payment technology, mobile payment has gradually become the mainstream payment mode in society. Data shows that in 2019, the scale of mobile payment users in China was 733 million, and the market penetration rate is increasing. It is expected that the scale will reach 790 million in 2020. Under the influence of the COVID-19, the growth rate of China mobile payment transaction scale has dropped significantly. In the first quarter of 2020, the transaction scale was 90.8 trillion yuan, with a year-on-year growth rate of 4.8%, but in the long run, consumption and services to online will promote continuous growth in scale. As the data of iiMedia Research showed, the three most common payment scenarios of China mobile payment platform users are catering consumption, small physical store/convenience store consumption, and online shopping on e-commerce platforms. The mobile payment scenario presents a segmented and diversified development. When choosing a mobile payment platform, 62.4% of users give priority to payment convenience. Providing efficient and convenient services has become the key to the mobile payment platforms development.

艾媒咨询|2020年5-6月中国母婴行业运行状况及企业商情动态双月度报告

本报告研究涉及企业/品牌/案例：贝因美、飞鹤、英式、健合集团。

2019年中国婴幼儿配方奶粉进口34.55万吨，同比增长6.5%。艾媒咨询分析师认为，婴幼儿奶粉及辅食基本是刚性需求，特别是在电商、跨境电商和直播带货等形式的普及下，中国婴幼儿奶粉及辅食行业受到的疫情冲击不大。

In 2019, China imported 345,500 tons of infant formula milk powder, a year-on-year increase of 6.5%. IiMedia Research believes that infant milk powder and complementary foods are basically rigid demands. Especially under the popularization of e-commerce, cross-border e-commerce and live streaming, China's infant milk powder and complementary food industries are not affected by the epidemic.

艾媒咨询|2020上半年全球商贸数据监测及中国外贸企业内循环经济机遇研究报告

本报告研究涉及企业/品牌/案例：广东凯迪服饰有限公司、深圳市佰维存储科技股份有限公司。

全球疫情蔓延、贸易保护主义等因素导致全球经济面临下滑风险，跨境贸易和投资活动急剧萎缩，中国外贸企业环境恶化。2020年上半年，中国出口10987.5亿美元，同比下降6.2%，其中服装、机械设备出口降幅跌破16%，成为重创程度较大的行业。于是，各省份纷纷出台关于出口转内销的内循环经济的针对性政策措施，从政策层面助力外贸企业渡过危机。但是，当前出口企业发展内销模式仍存在生产线转向难、销售渠道不畅、国内外市场需求痛点不同和缺乏品牌化优势等问题，外贸企业必须进行相应的调整。

The spread of global epidemic and trade protectionism have caused the global economy to face the risk of decline, the cross-border trade and investment activities have shrunk sharply, and the environment of Chinese foreign trade enterprises has deteriorated. In the first half of 2020, China's exports reached US$ 1,098.75 billion, down 6.2% year-on-year, among which the export of clothing and machinery and equipment fell below 16%, making it a severely damaged industry. As a result, various provinces have issued targeted policies and measures on the internal circular economy from export to domestic sales, helping foreign trade enterprises to tide over the crisis from the policy level. However, there are still some problems in the domestic sales model of export enterprises, such as difficult production line turning, unsmooth sales channels, different pain points in domestic and foreign markets, and lack of brand advantages. Foreign trade enterprises must make corresponding adjustments.