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艾媒咨询 | 2025年中国健康体检行业消费行为调查数据
- 健康体检
- 大健康产业
随着人们健康意识的提升和疾病预防需求的增长，健康体检市场正飞速发展。消费者对健康管理的重视推动了体检市场的细分和升级，同时技术进步也带来了更精准的检测手段和更便捷的服务体验。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2025年中国健康体检行业消费行为调查数据》数据显示，选择两年一次体检的消费者占比最高，达到39.41%，表明超过三分之一的消费者倾向于以两年为周期进行健康管理，反映出他们对定期体检的重视。与此同时，常规体检项目以60.62%的占比位居首位，凸显了大多数消费者对基础健康检查的高度关注。进一步分析发现，生化及实验室检测（包括血常规、尿常规、生化、肝功、肾功、甲功、血糖等）以61.89%的占比成为最受关注的健康指标，体现了消费者对全面、精准的健康数据的需求，也印证了基础检查在健康管理中的核心地位。艾媒咨询分析师认为，未来，随着健康大数据和人工智能的应用，健康体检市场将朝着更精准、更智能、更普惠的方向发展，成为大健康产业的重要组成部分。
With the improvement of people's health awareness and the growth of disease prevention demand, the health examination market is developing rapidly. Consumers' attention to health management has promoted the segmentation and upgrading of the physical examination market, while technological progress has also brought more accurate detection means and more convenient service experience. According to the latest "Survey data of consumption behavior of China's health check-up industry in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the proportion of consumers who choose a biennial physical examination is the highest, reaching 39.41%. It shows that more than one-third of consumers tend to conduct health management on a two-year cycle, reflecting the importance they attach to regular physical examinations. At the same time, routine physical examination items ranked first with 60.62%, highlighting the high attention of most consumers to basic health examination. Further analysis found that biochemical and laboratory tests (including blood routine, urine routine, biochemistry, liver function, kidney function, thyroid function, blood sugar, etc.) accounted for 61.89% of the most concerned health indicators, reflecting consumers' demand for comprehensive and accurate health data, and also confirmed the core position of basic examination in health management. Analysts believe that in the future, with the application of health big data and artificial intelligence, the health physical examination market will develop in a more accurate, smarter and more inclusive direction and become an important part of the big health industry.
艾媒咨询 | 2023-2024年中国健康瘦身行业市场运行及投资布局监测分析报告
中国健康瘦身市场起步较早，受到内外因素驱动。2022年中国功能性瘦身食品市场规模为3387.1亿元，同比增长21.2%；2022年中国健身器材市场规模为628.5亿元，同比增长15%，中国健身市场整体呈稳步发展态势。现阶段，中国网民健身方式发生改变，饮食瘦身、居家健身兴起。健身器材以及健康瘦身食品迎合当下趋势，健康瘦身行业发展空间广阔。
艾媒咨询｜2024年中国睡眠健康产品创新及消费洞察报告
- 睡眠健康
现代社会生活节奏快，工作强度大，生活与工作压力、手机和过量信息干扰等各因素导致睡眠问题突出，消费者对各种助眠及提高睡眠质量的产品需求增加，为睡眠经济行业带来商机。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国睡眠健康产品创新及消费洞察报告》数据显示，2023年中国睡眠经济行业市场规模达4955.8亿元，同比增长8.6%，预计2027年市场规模达6586.8亿元。调研数据显示，2024年超九成国民经常或偶尔会出现睡眠质量问题，睡眠浅、入睡困难等成为影响睡眠质量的主要问题，56.8%的消费者会选择购买家居家纺类产品以改善睡眠质量，更愿意购买专业睡觉抱枕的消费者占77.8%。随着社会整体对睡眠健康重视程度加深，更智能、更人心、更专业的睡眠产品受到诸多消费者推崇。未来，科技推动助眠产品创新、消费主体年轻化以及产品消费升级等将成为行业发展趋势。
In modern society, the pace of life is fast, the work is intense, and various factors such as life and work pressure, mobile phones and excessive information interference lead to prominent sleep problems, and consumers' demand for various products to help sleep and improve sleep quality has increased, bringing business opportunities to the sleep economy industry. According to the latest Research Report on the Development of China Sleep Health Product Innovation and Consumption Insight Report 2024 released by iiMedia Research, a third-party data mining and analysis institution of the global new economy industry, the market size of China's sleep economy industry reached 495.58 billion yuan in 2023, an increase of 8.6%, and the market size is expected to reach 658.68 billion yuan in 2027. In 2024, more than 90% of the people often or occasionally have sleep quality problems, shallow sleep and difficulty falling asleep have become the main problems affecting sleep quality, 56.8% of consumers will choose to buy home textile products to improve sleep quality, and 77.8% of consumers are more willing to buy professional sleep pillow. With the deepening of social attention to sleep health, more intelligent, more popular and more professional sleep products are respected by many consumers. In the future, technology to promote the innovation of sleep products, younger consumers and product consumption upgrading will become the development trend of the industry.

消费行为

行业数据

出海数据

投融监测

行业资讯

艾媒咨询 | 2025年中国健康体检行业消费行为调查数据

艾媒咨询 | 2023-2024年中国健康瘦身行业市场运行及投资布局监测分析报告

艾媒咨询｜2024年中国睡眠健康产品创新及消费洞察报告

中国健康瘦身行业发展研究与消费行为调查数据

中国大健康产业发展环境分析与典型企业研究

中国数字健康管理行业发展状况与消费行为调查数据

数据 2025年中国健康体检人群常住地情况

数据 2025年中国健康体检人群月收入情况

数据 2025年中国健康体检人群年龄分布

泰国健康食品市场概况及细分食品消费行为调查数据

美国健康餐饮行业市场发展状况与消费行为调查数据

全球及亚太地区健康饮食市场发展状况与消费行为调查数据

投融卫美健康完成A轮亿级融资，加速AI医疗创新与基层服务布局

投融宜生康完成千万级Pre-A轮融资，加速数字化健康管理布局

投融霖晏医疗完成B轮融资，加速AR脊柱手术导航系统商业化

大暑三伏天，减肥好时刻：中国健康瘦身行业发展空间广阔

2023-2024年中国健康瘦身行业：健身器材、健康食品、运动软件等细分市场持续火热

中国健康瘦身行业发展趋势：便捷式的瘦身器械和健康的代餐产品是发展所在

智库热榜

数据 2025年中国健康体检人群常住地情况

数据 2025年中国健康体检人群月收入情况

数据 2025年中国健康体检人群年龄分布

投融 卫美健康完成A轮亿级融资，加速AI医疗创新与基层服务布局

投融 宜生康完成千万级Pre-A轮融资，加速数字化健康管理布局

投融 霖晏医疗完成B轮融资，加速AR脊柱手术导航系统商业化

智库热榜

投融卫美健康完成A轮亿级融资，加速AI医疗创新与基层服务布局

投融宜生康完成千万级Pre-A轮融资，加速数字化健康管理布局

投融霖晏医疗完成B轮融资，加速AR脊柱手术导航系统商业化