全球领先的新经济产业第三方数据挖掘与分析机构
关于“友宝”的报告
艾媒报告 |2018-2019中国无人零售行业研究与商业投资决策分析报告
中国零售行业市场规模持续增长,2017年达到36.6万亿元。随着劳动力人口逐年减少和用工成本不断上涨,无人零售行业受到资本青睐,中国无人便利店市场规模2020年预计达到33亿元。此外,移动支付的普及和数字化工具在供应链的探索助力中国无人零售行业发展。
China's retail market continues to grow.China's retail market reached 36.6 trillion yuan in 2017.As the labor force decreases and labor costs are rising year by year,the self-service retail industry is favored by capital.China's self-service convenience store market is expected to reach 3.3 billion yuan in 2020.In addition,the popularity of mobile payment and the exploration of digital tools in supply chain assist the development of self-service retail industry in China.艾媒报告|2019中国综合母婴平台监测报告
本报告研究涉及企业/品牌/案例:宝宝树,亲宝宝,柚宝宝,妈妈网,宝宝知道,妈妈帮,育儿网,辣妈帮,蜜芽
随着二胎政策全面推广以及移动互联网的普及,中国移动母婴行业走上稳健发展的步伐,2019年用户规模将达到2.04亿人。而目前90及95后人群开始走进适育年龄,移动母婴平台的用户开始更替,这部分人群在较为宽松及呵护的环境下成长,对互联网依赖程度高,因此更为青睐使用能提供更多元服务的产品。iiMedia Research(艾媒咨询)数据显示,受访母婴用户用户在平台上最偏好获取育儿知识相关资讯,占比达52.1%。而偏好获取备孕知识、生理健康、孕期护理相关资讯的用户占比也均超过三成,用户资讯获取需求呈现多元化特点。针对用户需求的变化,能综合资讯、知识、交流、电商的综合母婴平台目前成为移动母婴行业的主流。
With the overall promotion of the second child policy and the popularity of the mobile Internet, China Mobile Maternal and Infant Industry has stepped onto a steady pace of development, and the scale of users will reach 204 million in 2019. At present, post-90s and post-95s begin to enter the age of fertility, and the users of mobile maternal and infant platforms begin to change. This group of the population grows up in a more relaxed and caring environment, and is highly dependent on the Internet. Therefore, they prefer to use products that can provide more diversified services. As the data of iiMedia Research showed, interviewed users of mobile maternal and infant platforms preferred to obtain information related to parenting knowledge on the platform, accounting for 52.1%. Meanwhile, more than 30% of the users prefer to acquire information related to pregnant knowledge, physical health and pregnancy care, and their needs for information acquisition are diversified. In response to the changing needs of users, the integrated maternal and infant platforms that integrates information, knowledge, communication and e-commerce services has become the mainstream of the mobile maternal and infant industry.
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