全球领先的新经济产业第三方数据挖掘与分析机构
关于“到家类”的报告
艾媒报告|2019上半年中国即时配送行业监测报告
本报告研究涉及企业/品牌/案例:美团配送,蜂鸟,京东到家,小象生鲜,天猫超市,饿了么,顺丰,圆通,韵达,新达达,美团跑腿,美团买菜,盒马生鲜,屈臣氏,迪卡侬,汉堡王,沃尔玛,永辉超市,联合利华,宝洁,统一
iiMedia Research(艾媒咨询)数据显示,2019年中国即时配送用户规模有望突破4亿人大关,达到4.21亿人,分钟级即时配送大战进入白热化阶段。随着即时配送服务覆盖商品类型不断丰富,非餐品类即时配送服务需求急速上升。iiMedia Research(艾媒咨询)数据显示,2019上半年偏好日用品、文件资料等非餐品类服务的受访用户占比较2018上半年涨幅均超3%,其中偏好日用品的用户涨幅超4%。但随着即时配送服务覆盖至人们日常生活的多个方面,同质化问题也随之凸显,未来平台应着眼于精细化运营,基于自身优势,为商户、消费者提供差异化的增值服务。
As the data of iiMedia Research showed, the scale of China Immediate Delivery users is expected to break through the 400 million mark in 2019, reaching 421 million people. Meanwhile, the competition among minute-level immediate delivery platforms has entered a white-hot stage. With the continuous enrichment of the types of goods covered by the immediate delivery services, the demand for non-meal immediate delivery services has risen sharply. As the data of iiMedia Research showed, the proportion of interviewed users who preferred non-meal services such as daily necessities, documents in the first half of 2019 increased by more than 3% compared with the first half of 2018, and the proportion of those who preferred dialy necessities increased by more than 4%. But as the immediate delivery service covers many aspects of our daily life, the problem of homogeneity it also highlighted. The future platform should focus on fine operation and provide differentiated value-added services for merchants and consumers based on its own advantages.艾媒咨询|2024-2025年中国家政服务业发展及行业投资机遇分析报告
随着社会经济不断发展、三孩生育政策实施以及人口老龄化程度加快,家政服务业市场需求日益增长,行业服务细分凸显,新技术新模式的结合日益紧密。《促进家政服务业提质扩容2024年工作要点》政策的颁布,引发了社会各界高度关注和广泛热议,成为事关“调结构、稳增长、促就业、优民生”的新业态。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024-2025年中国家政服务行业发展及行业投资机遇分析报告》显示,中国家政服务行业市场规模近年来始终保持稳定的增长态势,2023年市场规模为11641亿元,预计2026年有望突破13000亿元。随着行业发展逐渐规范化,未来家政服务将向着服务需求多样化、服务质量标准化、需求即时化的方向发展。
With the continuous development of social economy, the implementation of the three-child policy and the acceleration of population aging, the market demand for domestic service industry is growing day by day, the industry service segmentation is highlighted, and the combination of new technologies and new models is becoming closer. The promulgation of the policy of "Promoting the Key Points of Improving the Quality and Expansion of the Domestic Service Industry in 2024" has aroused high attention and heated discussion from all sectors of society, and has become a new business form related to "structural adjustment, stabilizing growth, promoting employment and improving people's livelihood". The latest "2024-2025 China Domestic Service Industry Development and Industry Investment Opportunity Analysis Report" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, shows that China's domestic service industry market size has maintained a steady growth trend in recent years, in 2023 market size is 1.164.1 billion yuan, is expected to exceed 1.30 billion yuan in 2026. With the gradual standardization of the industry, the domestic service will develop towards the direction of diversified service demand, standardization of service quality and instant demand in the future.
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