艾媒咨询｜2024年中国调味食品行业市场研究报告

随着经济的不断发展以及中西方饮食文化的交融，消费者对调味食品的需求越来越多元化。此外，健康饮食观念的普及使得消费者更加注重调味食品的营养成分和健康属性，为中国调味食品行业的发展提供了巨大机遇。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国调味食品行业市场研究报告》数据显示，2024年中国调味食品消费者选购产品时主要关注的因素是口感口味和质量安全，分别占比47.4%、43.9%。当前，调味食品的主要销售渠道是线下商超和综合电商平台，其他销售渠道正在被逐渐渗透。随着健康理念在消费者选购产品时逐渐占据重要地位，调味食品行业正迎来以低钠低糖为核心理念的新消费需求。此外，拓宽销售渠道和推广渠道也将成为企业强化市场地位的新机遇。
With the continuous development of economy and the integration of Chinese and western food culture, consumers' demand for flavored food is becoming more and more diversified. In addition, the popularity of the concept of healthy eating makes consumers pay more attention to the nutritional composition and health attributes of flavored foods, which provides great opportunities for the development of China's flavored food industry. According to the latest Research Report on the Development of China seasoning food industry market research report in 2024 released by iiMedia Research, a third-party data mining and analysis institution of the global new economy industry, It is expected that in 2024, the scale of China's condiment market will reach 687.1 billion yuan. In 2024, the main factors that Chinese consumers pay attention to when purchasing products are taste, taste and quality and safety, accounting for 47.4% and 43.9% respectively. At present, the main sales channels of flavored food are offline supermarkets and integrated e-commerce platforms, and other sales channels are gradually being penetrated. As the health concept gradually occupies an important position in the purchase of products by consumers, the flavored food industry is ushering in new consumer demand with low sodium and low sugar as the core concept. In addition, broadening sales channels and promotion channels will also become a new opportunity for enterprises to strengthen their market position.

艾媒咨询｜2024-2025年中国水产行业现状及消费趋势洞察报告

近年来，中国水产行业正以稳健的步伐向前发展，其产业规模持续扩张，产量快速提升，展现出强劲的增长势头和广阔的发展前景。数据显示，2015-2023年中国水产品总产量逐年递增，2023年达7116.24万吨，水产品已成为居民膳食结构中的重要组成部分，水产消费从“温饱型”向“品质型”转变。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024-2025年中国水产行业现状及消费趋势洞察报告》数据显示，在水产品品类选择中，71.5%消费者常购买生鲜/冷冻水产品，生鲜/冷冻水产品品类仍在消费者选择中占据主导地位。即食零食类为消费者最常选购的深加工水产品品类，占比75.3%，在市场上占比中拥有一定的优势空间。如今，中国水产养殖企业多以分散的个体经营模式为主，大型企业较少，市场集中度低。与此同时，水产类预制菜已渐成水产品消费的新途径，行业品牌意识觉醒加速。企业应加快布局或跨界布局水产行业细分领域，朝品牌化、专业化方向发展；同时，进一步加快转型升级，推进智慧水产养殖，开展数字渔业示范，大力发展优质、特色、绿色、生态的水产品。
In recent years, China's fishery industry is developing at a steady pace, its industrial scale continues to expand, the output is rapidly increasing, showing a strong growth momentum and broad development prospects. Data show that the total output of aquatic products in China increased year by year from 2015 to 2023, reaching 71,162,400 tons in 2023, aquatic products have become an important part of the residents' dietary structure, and aquatic consumption has changed from "subsistence" to "quality". According to the latest Research Report 2024-2025 China's fishery industry status and consumption trend insight report released by iiMedia Research, a third-party data mining and analysis institution of the global new economy industry, in the choice of aquatic products, 71.5% of consumers often buy fresh/frozen aquatic products, and fresh/frozen aquatic products still occupy a dominant position in consumer choice. Ready-to-eat snacks are the deep-processed aquatic products most frequently purchased by consumers, accounting for 75.3%, which has a certain advantage in the market. Nowadays, Chinese aquaculture enterprises are mainly based on decentralized individual business model, with fewer large enterprises and low market concentration. At the same time, aquatic prefabricated dishes have gradually become a new way of aquatic product consumption, and the awakening of industry brand awareness has accelerated. Enterprises should speed up the layout or cross-border layout of the aquatic industry segmentation field, towards the direction of branding and specialization. At the same time, further accelerate the transformation and upgrading, promote smart aquaculture, carry out digital fishery demonstration, and vigorously develop high-quality, unique, green and ecological aquatic products.

景兴纸业2021年第三季度报告

艾媒咨询|2020年9-10月中国直播电商行业运行数据监测双月报告

本报告研究涉及企业/品牌/案例：蚊子会、头条易、遥望网络。

10月中旬开始，随着线上购物节“双11”的临近，各主要平台竞相开启各式各样的预热活动，直播电商网络热度逐渐回升。2020年10月，直播电商总观看次数达到249.09亿次，同比增长1.48%;开播主播总数11.44万人，其中店铺主播占比依旧最大，而达人主播数量则从8月份的0.69万家降低到10月的0.49万家，占比33%。艾媒咨询分析师认为，随着直播电商不再只是粗放型低价促销，而逐渐走向垂直化和精细化，直播电商行业将逐步朝向规范化方向发展。

From the middle of October, with the approach of online Shopping Festival "double 11" , major platforms are competing to open a variety of warm-up activities, live e-commerce network fever gradually pick up. In October 2020,24.909 billion views were viewed by direct-broadcast merchants, up 1.48 percent year-on-year. Of the 114,400 anchorpersons on-air, store anchorpersons still accounted for the largest share, the number of "the voice" hosts dropped from 6,900 in August to 4,900 in October, accounting for 33 percent of the total. Ai Media consulting analysts believe that with the direct broadcast e-commerce is no longer just extensive low-price promotions, but gradually move to the vertical and refined, the direct broadcast e-commerce industry will gradually move to the direction of standardization.

艾媒咨询|华语音乐三十年研究报告|中国原创力量爆发，互联网为新生音乐人提供更多舞台

　　华语音乐市场经过近30年的发展，产业红利逐渐凸显。2019年中国音乐产业市场规模已超过240亿元，预计到2022年将达到321亿元。互联网的发展拓展延伸了华语音乐产业链条，同时激活了华语音乐创作热情，2019年华语创作型音乐人占比67%，同比增长45.7%，音乐人的风格也更趋多元化，其中流行、民谣、说唱、古风、电音成为风格前五。2020年，在华语音乐用户中，网络音乐用户规模达6.35亿，iiMedia Research(艾媒咨询)数据显示，摇滚、说唱、中国风音乐类型偏好增长明显，华语音乐用户的音乐偶像风格愈加鲜明且原创实力更强，同时，近七成的华语音乐用户“喜欢”观看音乐综艺类节目。通过分析对比视频平台的特征与创新策略，结果显示，爱奇艺成用户观看音乐综艺的首选平台，其音乐综艺成为行业现象级节目。互联网连接的音乐产业链将会更加紧密，信息技术的大爆发将会成为华语音乐发展的最大助力。

　　After nearly 30 years of development, the industry dividend of Chinese music gradually highlighted. Market size of Chinese music industry has exceeded 24 billion yuan in 2019 and is expected to reach 32.1 billion yuan in 2022. The development and expansion of the Internet has extended the Chain of Chinese music industry and activated the enthusiasm of musician for Chinese music creation. In 2019, Chinese original musicians accounted for 67%, with a year-on-year growth of 45.7%. The styles of musicians have become more diversified, among which pop, folk, rap, ancient style and electronic sound have become the Top 5. In 2020, among Chinese music users, the scale of online music users reached 635 million. As the data of iiMedia Research showed, Preference for rock, rap and Chinese-style music has increased significantly, and Chinese music users have more distinctive music idols with stronger original power. At the same time, almost 70% of Chinese music users "like" to watch music variety shows. By analyzing and comparing the characteristics of video platforms and their innovative strategies, the results show that iQIYI is the preferred platform for users to watch music variety shows, and its music variety shows have become phenomenological programs in the industry. Thanks to internet, Music industry chain will be closer connected, and the explosion of information technology will be the biggest boost to the development of Chinese music.

艾媒咨询|2020中国智能音箱产业及产品竞争力评价分析报告

本报告研究涉及企业/品牌/案例：百度小度、天猫精灵。
其他企业/品牌：苹果、亚马逊、阿里巴巴、百度、小米、谷歌、BeSound、音磅、华美兴泰、旷世音箱、乐韵瑞、crazybaby、猫王收音机、国声国学、佳禾智能、小米小爱、索尼、华为、叮咚音箱、腾讯叮当等。
2020年6月3日，全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020中国智能音箱产业及产品竞争力评价分析报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据，对在智能音箱的行业发展进行分析，结合全球智能音箱的发展情况以及中国智能音箱的发展情况进行深度分析，并且针对百度小度、天猫精灵等产品进行深度分析，判断2020-2021年智能音箱行业的发展趋势。iiMedia Research(艾媒咨询)数据显示，预计2022年全球智能音箱供应市场收入将达到278亿美元，比2018年增长135.6%。智能音箱厂商开始布局多样化的产品矩阵，以满足不同用户群体需求，但是各矩阵产品定位还不是很清晰，功能同质化较高。
According to iiMedia Research, global smart speaker shipments in the first quarter of 2019 were 20.7 million units, with U.S. shipments still leading the way, accounting for 51.2% of the global total, and China shipped 5.0 million units, up 177.8 percent year-on-year. Ai media consulting analysts believe that smart speakers in 2020 to become a popular industry, China's smart speaker industry is in the rapid development stage, smart speakers out to sea has become the current typical model.

艾媒报告|2020-2021年中国口罩行业市场状况与趋势研究报告

本报告研究涉及企业/品牌/案例：兴诺科技,阳普医疗,振德医疗,泰达股份,南卫股份,蓝帆医疗,道恩股份,诺邦股份,欣龙控股,中国石化,上汽通用五菱,比亚迪,爹地宝贝,扬州米奇科技,富士康,3M,绿盾,霍尼韦尔,保为康POWECOM,CM朝美,UVEX优唯斯,南丁,云南白药,维康WECAN,振德医疗,白元HAKUGEN,稳健WINNER,PURAVATION普卫欣,滴露,仁和药业

2020年2月19日，全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020-2021年中国口罩行业市场状况与趋势研究报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据，对中国口罩行业的发展现状以及产业链细分领域进行深度分析，以欣龙控股、兴诺科技、阳普医疗等口罩企业为典型进行商情分析，深入探究运行模式和发展趋势。近几年中国口罩产业产值及产量均保持约10%的高速稳定增长，而2020年的新冠病毒疫情，令口罩从非必备常态的产品转变为必备的临时防护用品，预计2020年口罩将领跑中国防护用品领域。然而艾媒咨询分析师认为，2020下半年至2021年，口罩行业可能面临严重的产能过剩问题，如何通过提高口罩品质、品牌价值以增加口罩产品的附加值和出口海外的竞争力是行业发展的关键。

In recent years, the output value and output of China's mask industry have maintained a rapid and stable growth of about 10%. The COVID-19 epidemic will transform masks into necessary temporary protective supplies in 2020. However, iiMedia Consulting remind that from the second half of 2020 to 2021, the mask industry may face serious overcapacity. How to increase the quality of masks and brand value to increase the added value of mask products and the competition for export overseas that is the key to the development of the industry .

艾媒报告|2019-2020中国联合办公行业白皮书

本报告研究涉及企业/品牌/案例：氪空间,优客工场,梦想加,Bee+,纳什空间,ATLAS 寰图,wework中国,WE+酷窝,SOHO 3Q,滴滴出行,字节跳动,快手,新氧美容,五粮液,中粮集团,顺丰速递,中民投,IDG资本,普思资本,前海梧桐,鸥翎,愉悦资本,M31 Management,山东国惠,丝路华创,高瓴资本,泛大西洋,景荣控股,路劲产业,全明星投资,易凯资本,龙熙房地产,IDG资本,歌斐资本,逸星资本,Ocean Link ,珠海大横琴集团

iiMedia Research(艾媒咨询)数据显示，联合办公行业市场规模约为1267.2亿元，预计到2022年有望突破4000亿元。2019年中国联合办公行业经历深度洗牌，行业由大规模扩张转向精细化运营阶段，品牌之间呈现分化趋势，拥有精细化运营管理能力的品牌更具发展潜力。在综合竞争力方面，梦想加、优客工场、wework中国位列前三。在租户使用联合办公产品的联合调查中，66.7%的受访租户表示提升效率是主要原因；40.2%的租户因灵活便利而选择联合办公产品；30.4%的租户透露节约成本是其使用联合办公产品的主要原因。艾媒咨询分析认为，未来随着产品服务质量提高，市场接受度趋于上升，在智能技术的加持下，办公环境将走向高效智能化。

According to the data of iiMedia Research, the market size of the Joint Office Industry is about 126.72 billion yuan, and it will exceed 400 billion yuan in 2022. In 2019, the Joint Office Industry in China has undergone in-depth reshuffle. The industry has shifted from a large-scale expansion to a refined operation stage. Brands are showing a trend of differentiation. The stronger the refined operation management capabilities, the greater the brand's development potential. In terms of comprehensive competitiveness, Mydreamplus, Ucommune, and Wework China are among the top three. In the survey of the reasons for tenants using co-working products, 66.7% of the interviewed tenants stated that high efficiency was the main reason; 40.2% of the tenants chose co-working products for its flexibility and convenience; 30.4% of the tenants revealed that cost savings are the main reason for using co-working products. iiMedia consulting analysts believe that in the future, with the improvement of product and service quality, the acceptance of co-working market tends to rise. With the blessing of intelligent technology, the office environment will move towards efficient and intelligent.

艾媒报告|2019年中国电影市场运行状况及2020发展趋势研究报告

本报告研究涉及企业/品牌/案例：中国电影集团公司，光线传媒，万达影业，华谊兄弟，博纳影业集团，上海电影集团有限公司，乐视影业，阿里巴巴，华策影视，华夏电影，优酷，爱奇艺，腾讯视频，中影南方，大地数字影院，金逸影城，淘票票，猫眼电影，大众点评，豆瓣，成都可可豆动画，彩条屋，北京文化，郭帆文化，北京登峰，欢喜传媒，坏猴子影业，北京映月，博纳影业，果麦文化，上海亭东，天津猫眼，河南电影，拍拍文化，中汇影视，天津磨铁，喀什嘉映，好好看文创，满满额娱乐，《哪吒之魔童降世》，《流浪地球》，《复仇者联盟4：终局之战》，《我和我的祖国》，《中国机长》，《疯狂的外星人》，《飞驰人生》，《烈火英雄》，《少年的你》，《速度与激情：特别行动》，《红海行动》，《唐人街探案2》，《我不是药神》，《西红市首富》，《复仇者联盟3：无限战争》，《捉妖记2》，《毒液》，《海王》，《侏罗纪世界2》，《前任3：再见前任》，《催眠·裁决》，《误杀》，《使徒行者2：谍影行动》，《反贪风暴4》，《扫毒2天地对决》，《“大”人物》，《犯罪现场》，《南方车站的聚会》，《沉默的证人》，《廉政风云》，《风中有朵雨做的云》，《追龙2》，《比悲伤更悲伤的故事》，《诛仙1》，《白蛇·缘起》，《大约在冬季》，《一吻定情》，《下一任：前任》，《只有芸知道》，《被时光抓走的人》

2019年的电影票房与题材、档期和演员关系密切。从题材看，2019年票房前50的国产电影中，按类型分，故事类型影片数量最多，共有37部，其中，体现主流意识形态的传记类型电影契合时代主题，与观众的爱国之情产生共鸣，获得了较好的票房收入。从档期看，2019年“贺岁档”及“暑期档”电影发力不足往年，而今年适逢新中国成立70周年，“国庆档”有较多高质量、高口碑的主旋律电影涌现，10月份观影人次同比增长120%。
The box office in 2019 is closely related to the subject matter, schedule and actors. From the perspective of themes, among the top 50 domestic films in 2019, by category, the number of story-type films is the largest, with a total of 37. Among them, biographical films that reflect the mainstream ideology fit the theme of the era and resonate with the patriotism of the audience. And got a good box office income. From the perspective of the date, the “New Year” and “Summer Season”movies in 2019 have not been as powerful as in previous years, and this year coincides with the 70th anniversary of the founding of the People's Republic of China. “National Day Archives” have more high-quality, high-profile theme movies. In October The number of moviegoers increased by 120% year-on-year.

艾媒报告|2019-2021年中国再生资源行业动向及趋势分析报告

本报告研究涉及企业/品牌/案例：启迪环境，格林美，贵研铂业，山鹰纸业，东江环保，葛洲坝集团绿园科技有限公司，大连环嘉集团，爱回收，奥北环保，盈创回收，收荒匠，爱博绿，闲豆回收，小黄狗，回收宝，远洋集团，江苏霞客环保色纺股份有限公司

随着再生资源产业的逐步发展，中国再生资源市场需求旺盛，拥有完善回收网络和渠道的再生资源回收企业拥有议价权。因此，如启迪环境、格林美、豫光金铅等再生资源上市公司营收稳定增长，具有很好的经济效益。特别是互联网+的发展背景下，资本市场对“互联网+再生资源”行业看好，爱回收、闲豆回收、小黄狗、回收宝等企业都获得亿元以上的融资规模。艾媒咨询分析师认为，在政策大力扶持下，再生资源产业发展前景继续看好，再生资源市场将持续加温。

With the gradual development of renewable resources industry, China's market demand for renewable resources is strong, with a perfect recycling network and channels of renewable resources recycling enterprises have bargaining power. Therefore, such as TUS-EST, GEM, Yuguang Gold&Lead and other renewable resources listed companies revenue growth, with good economic benefits. In particular, in the context of the development of the Internet, the capital market is optimistic about the “Internet and renewable resources“ industry, Aihuishou, Xiandou Recycling, Xiaohuanggou, Huishoubao and other enterprises have obtained more than 100 million yuan of financing scale. iiMedia Research analyze that, under the strong support of policy, renewable resources industry development prospects continue to be optimistic, renewable resources market will continue to warm up.