全球领先的新经济产业第三方数据挖掘与分析机构
关于“上口爱”的报告
艾媒咨询 | 2025-2026年中国冰淇淋行业消费趋势监测与案例研究报告
中国冰淇淋行业将迎来“需求驱动、创新引领、数字化赋能”的新阶段，机遇与挑战并存。iiMedia Research（艾媒咨询）数据显示， 2024年冰淇淋行业市场规模达1835亿元，预计到2030年规模将进一步增长至2334亿元。未来，随着行业集中度的逐步提升，传统企业需加速转型，拥抱数字化与创新；新品牌需强化差异化定位，聚焦细分需求；产业链上下游企业需加强协同，方能在激烈竞争中占据先机，实现长期稳健增长。
The Chinese ice cream industry is about to enter a new stage characterized by "demand-driven, innovation-led and digital-empowered", with both opportunities and challenges coexisting. iiMedia Research data shows that the market size of the ice cream industry reached 183.5 billion yuan in 2024 and is expected to further grow to 233.4 billion yuan by 2030. In the future, as the industry concentration gradually increases, traditional enterprises need to accelerate their transformation and embrace digitalization and innovation. New brands need to strengthen their differentiated positioning and focus on niche demands. Enterprises in the upstream and downstream of the industrial chain need to enhance coordination in order to gain the upper hand in fierce competition and achieve long-term stable growth.-
艾媒报告|2019-2021中国口腔医院产业大数据及趋势分析报告
本报告研究涉及企业/品牌/案例：华西口腔医院,北京大学口腔医院,四川大学华西口腔医院,四川大学华西口腔医院,通策医疗,拜博口腔,瑞尔齿科,美维口腔,牙博士口腔,马泷齿科,佳美口腔,维尔口腔,美奥口腔,同步齿科,德伦口腔,爱牙,牙医管家,e看牙,牙e家,优益齿,共享牙医,牙医帮
截至2017年末，中国城市共有专业口腔医院535家，农村154家。艾媒咨询分析师认为，从专科医院领域的规模来看，在旺盛的医疗需求下，中国口腔市场还有很大的发展空间，特别是美颜经济兴起会进一步带动牙齿美白、矫正等业务发展。
从产业结构看，中国口腔行业主要包括牙种植、正畸、儿科、综合等项目，艾媒咨询分析师认为，目前中国口腔医疗正处于发展上升阶段，品牌开始获得一定认可，但发展主要集中在中低端市场，后续应当进一步向高端市场发力。从机构性质看，中国口腔医疗机构大致可分为综合性医院口腔科、公立专科口腔医院、连锁民营口腔医院及诊所和个体诊所四类。iiMedia Research（艾媒咨询）监测发现，首都医科大学附属口腔北京医院、泰康拜博等机构的排名靠前，受到更高认可度。
From the industrial structure, China's oral industry mainly includes dental implantation, orthodontics, pediatrics, comprehensive and other projects, Ai media consulting analysts believe that China's oral medicine is currently in the stage of development and rise, the brand began to get a certain recognition, but the development is mainly concentrated in the low-end market, the follow-up should further to the high-end market. From the institutional nature, China's oral medical institutions can be broadly divided into general hospital oral medicine, public specialized oral hospitals, chain private oral hospitals and clinics and individual clinics four categories. iiMedia Research monitoring found that the Capital Medical University affiliated oral Beijing Hospital, Taikang Baibo and other institutions ranked high, received a higher degree of recognition. -
艾媒咨询 | 2025年中国口腔医疗行业发展状况与消费行为调查数据
随着口腔健康科普的推广，居民对口腔健康的重视程度不断提高，中国口腔医疗服务行业正处于快速发展阶段，未来将在技术、政策、市场需求等多因素驱动下，呈现出数字化智能化发展、医保与监管优化、需求分层细化等趋势。全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2025年中国口腔医疗行业发展状况与消费行为调查数据》显示，2024年中国口腔医疗服务市场规模为2498亿元，预计2030年将突破4300亿元，说明居民生活水平提高，健康意识增强，不再仅满足于“有病治病”，对预防保健、高端医疗服务等需求增加。中国消费者中，85.64%的消费者表示会定期进行口腔健康检查的情况中，只有14.36%的消费者表示“否”；在接受的口腔医疗类型中，健康维护类占比最高，达到72.50%，美容类占比为53.90%，疾病类和修复类占比分别为41.86%和21.07%，反映出中国消费者在口腔健康方面的自我保健意识较强，且大多数健康维护和美容类口腔医疗服务更受消费者青睐。
艾媒咨询分析师认为，在消费升级与老龄化背景下，口腔行业市场规模持续扩大，需求从基础治疗向美容修复、预防保健延伸，推动行业从“疾病治疗”向“健康管理”转型。未来，行业将向“专业化、数字化、连锁化”深度融合方向发展，头部企业通过整合资源、优化服务模式构建竞争壁垒。政策协同、人才培育与技术创新成为破局关键，率先实现生态整合与价值提升的企业将主导行业变革。
With the promotion of oral health science popularization, residents' awareness of oral health has been continuously increasing. China's oral medical service industry is currently in a stage of rapid development. In the future, driven by multiple factors such as technology, policy, and market demand, it will present trends such as digital and intelligent development, optimization of medical insurance and supervision, and stratification and refinement of demands. According to the latest "Survey Data on the Development Status and Consumer Behavior of China's Oral Healthcare Industry in 2025" released by iiMedia Research, a globally leading third-party data mining and analysis institution for the new economy industry, the market size of oral healthcare services in China will be 249.8 billion yuan in 2024. It is expected that by 2030, it will approach 430 billion yuan, indicating that residents' living standards have improved and their health awareness has strengthened. They are no longer content with merely "treating diseases when they are ill", and the demand for preventive health care and high-end medical services has increased. Among Chinese consumers, 85.64% of them said they would have regular oral health check-ups, while only 14.36% said "no". Among the types of oral medical care received, health maintenance accounts for the highest proportion, reaching 72.50%, beauty care accounts for 53.90%, disease care and restoration care account for 41.86% and 21.07% respectively, reflecting that Chinese consumers have a strong self-care awareness in terms of oral health. Moreover, most health maintenance and beauty oral medical services are more favored by consumers.
Analysts from iiMedia Research pointed out that under the background of consumption upgrade and aging, the market size of the dental industry has continued to expand, and the demand has extended from basic treatment to beauty restoration and preventive health care, driving the industry to transform from "disease treatment" to "health management". In the future, the industry will develop in the direction of deep integration of "specialization, digitalization and chain operation", and leading enterprises will build competitive barriers by integrating resources and optimizing service models. Policy coordination, talent cultivation and technological innovation will be the key to breaking the deadlock. Enterprises that take the lead in achieving ecological integration and value enhancement will lead the industry transformation. -
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艾媒咨询|2020年中国跨境电商供应链专题研究报告
本报告研究涉及企业/品牌/案例：阿里巴巴1688、行云全球汇、海带。
随着跨境电商产业的发展壮大，跨境电商供应链服务需求也随之增加。尽管疫情有短暂影响，但是在经济复苏和消费升级的长期趋势下，跨境电商市场整体依然处在上升通道。iiMedia Research(艾媒咨询)预计2020年中国海淘用户规模将达到1.58亿人，2021年进口跨境电商市预计将突破3万亿元。
With the development of the cross-border e-commerce industry, the demand for cross-border e-commerce supply chain services has also increased. Despite the short-term impact of the epidemic, under the long-term trend of economic recovery and consumption upgrades, the overall cross-border e-commerce market is still on an upward path. iiMedia Research predicts that by 2020, the scale of China's overseas online shopping users will reach 158 million, and the imported cross-border e-commerce market is expected to exceed 3 trillion yuan in 2021. -
艾媒咨询|2021年中国口腔医院产业细分领域及总趋势分析报告
本报告研究涉及企业/品牌/案例：Straumann，正畸，时代天使，通策医疗，泰康拜博口腔
2020年受疫情影响，口腔医疗行业整体营收有所下降。在此背景下，全国性口腔连锁扩张势头减缓，可能下沉到3、4线城市。同时，资本在布局口腔行业时将逐渐趋于理性，口腔行业现有经济泡沫会被有效挤出。总体口腔医疗行业集中度低，前五头部机构市占率较低。虽然受疫情影响，行业连锁扩张暂缓，但随着行业的不断发展，连锁口腔机构将继续成为口腔医疗机构发展重点。
In 2020, affected by the epidemic, the overall revenue of the oral medical industry decreased. In this context, the expansion momentum of national oral chain has slowed down and may sink to Tier 3 and 4 cities. At the same time, capital will gradually become rational in the layout of the dental industry, and the existing economic bubble in the dental industry will be effectively squeezed out. The overall concentration of the oral medical industry is low, and the market share of the top five institutions is low. Although the expansion of the industry chain is suspended due to the epidemic situation, with the continuous development of the industry, chain oral institutions will continue to become the focus of the development of oral medical institutions. -
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