关于“丰巢”的报告
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艾媒咨询 | 2024年中国线上快递行业消费者调研报告
在当前便捷的生活方式下,线上快递已成为众多消费者的首选方式,他们普遍认为线上寄件具有节约时间和费用的双重优势。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024年中国线上快递行业消费者调研报告》数据显示,众多快递品牌中,顺丰凭借其高效的服务质量和可靠的物流体系,备受广大消费者的青睐。纵观整个行业,超过九成的消费者对当前的快递寄件服务持正面评价。在寄件方式的选择上,消费者则最偏爱蜂巢/菜鸟驿站智能寄件(48.74%),其次是上门取件服务(33.02%)。艾媒咨询分析师认为,在线上快递蓬勃兴起的背景下,快递公司需优化服务流程,特别是在物流信息的实时更新、上门服务的准时性等方面,以提升消费者的整体体验。同时,为进一步抢占市场份额与促进行业协调发展,各快递公司应充分利用自身在大件、中小件以及文件运输中的专业优势,不断创新服务模式,以满足消费者日益多样化、个性化的需求。
In the current convenient lifestyle, online courier has become the preferred choice for many consumer, who generally believe that online parcel delivery has the dual advantages of saving time and money. The latest "2024 China online express industry consumer behavior survey report" released by iiMedia Research, a third-party data mining and analysis institution for the global new economy industry, shows that among many courier brands, SF Express has won the favor of a large number of consumers with its efficient service quality and reliable logistics system. Over 90% of consumers surveyed hold a positive view of the current courier delivery service. In terms of parcel delivery methods, consumers are most partial to smart parcel delivery via hive/AliExpress Station (48.74%), followed by home delivery service (33.02%). Analysts from iimedia Research believe that in the background of the booming online courier industry, courier companies need to optimize their service processes, especially in real-time updates of logistics information and punctuality of home delivery services, to enhance the overall consumer experience. At the same time, in order to further seize market share and promote coordinated development of the industry, courier companies should fully utilize their professional advantages in handling large, medium and small parcels and documents, and continuously innovate service models to meet the increasingly diverse and individualized needs of consumers. -
艾媒报告 |2019中国消费者线上快递寄件专题研究报告
本报告研究涉及企业/品牌/案例:菜鸟裹裹,京东快递,顺丰速运,支付宝,淘宝,中国邮政,微信
在快递业基础设施和服务水平持续改善的推动下,中国寄件市场规模不断扩大,2019年第一季度快递订单规模达121.5亿件,同比增长了22.5%。同时,为解决寄件行业中的诸多痛点,快递行业通过数字化转型,积极开展线上寄件业务。线上寄件市场呈爆发式增长,其用户规模也在不断扩大,预计在2019年将突破1.6亿人。iiMedia Research(艾媒咨询)数据显示,54.1%的受访网民认为线上寄件为他们节省了超过10分钟,同时, 61.7%的受访网民认为通过线上寄件的形式节省了超10%的费用。通过线上寄件平台体验测评和对比,结果显示,菜鸟裹裹综合体验领先各平台,成高性价比快递业务首选。线上寄件通过标准化的服务,不仅为消费者带来了更高性价比、效率和服务体验的寄件业务,同时推动快递行业服务价值体系的进一步完善。
Driven by the improvement of express infrastructure and service level, the scale of the delivery market has enlarged continually. The amount of express orders in the first quarter of 2019 was 12.15 billion, increased by 22.5% from the same period of last year. Meanwhile, to solve the existing problems of the delivery industry, the express industry starts to focus on the online express delivery business. The scale of the online delivery market has increased dramatically and it is estimated that the user scale will exceed 160 million in 2019. As the data of iiMedia Research showed, 54.1% of the interviewed users believed that the online delivery service helps them save more than 10 minutes, and 61.7 % interviewed users considered that the service helps them save more than 10% of the costs. According to the comparison of different online delivery platforms, Cainiao Post becomes the first choice of cost-effective express business. With the standardized service, online delivery business not only brings the higher cost performance, more effective and better experience service to the customers but also motivates the improvement of the whole industry value. -
艾媒报告|2018-2019年全球及中国快递行业运行状况与商业决策调查分析报告
本报告涉及企业/品牌包括:DHL,FedDex,顺丰速运,邮政快递,韵达快递,中通快递,申通快递,圆通快递,德邦快递,天天快递,TNT,百世快递,品骏,苏宁易购,京东物流,宅急送,如风达,速尔,安能,国通,速四方,优速快递,菜鸟驿站,
全球方面,2018年世界500强公司中,物流公司占四席。以德国邮政敦豪集团(DHL)为例,2018年全年营业收入为615.5亿欧元,同比增长1.8%;但是税前利润(EBIT)为31.6亿欧元,同比下降15.5%。中国方面,2018年中国快递业务量达到500亿件,其中,广州市的快递业务量最多达到50.6亿件,上海市的快递业务收入最高,超过1000亿元。总体而言,2018年用户对于快递业的服务总体满意度有提升,但延迟问题仍是用户最不满意因素。具体公司而言,顺丰速运的准时率最高,总业务量占中国快递总业务量的61.4%。2019中国快递行业有以下发展趋势:技术发展助力智慧物流升级、快递行业集中度将进一步提高、快递行业朝高质量发展。
Globally, among the world's top 500 companies in 2018, logistics companies occupy four seats. For Deutsche Post DHL, annual revenue in 2018 was 61.55 billion euros, up 1.8% year-on-year; but pre-tax profit (EBIT) was 3.16 billion euros, down 15.5% year-on-year. In China, the volume of China's express delivery business reached 50 billion in 2018. Among them, Guangzhou express business has a maximum of 5.06 billion pieces, and Shanghai Express has the highest revenue, exceeding 100 billion yuan. Overall, the overall satisfaction of users in the express delivery industry increased in 2018, but the delay is still the most dissatisfied factor for users. For a specific company, SF Express has the highest punctuality rate, accounting for 61.4% of China's total express delivery business. In 2019, China's express delivery industry has the following development trends: technology development will help intelligent logistics upgrade, the concentration of express delivery industry will be further enhanced, and the express delivery industry will develop to high quality. -
艾媒报告|2018Q3中国即时配送市场季度监测报告
随着新零售模式的快速推进和人们对配送速度要求提升,即时配送服务对于企业和消费者来说已成标配。iiMedia Research(艾媒咨询)数据显示,2018年第三季度中国即时配送行业订单规模已经增至55.93亿。目前即时配送行业订单仍集中于发达城市,46.0%的订单来自于一线城市,但随着物流效率的进一步提升,未来非一线城市市场的重要性将愈加凸显。
With the rapid development of the New Retail Industry and the increasing demand for the speed of distribution, the Immediate Distribution services has become a standard service for the enterprises and the consumers. As the data of iiMedia Research showed, the scale of orders in China’s Immediate Distribution Industry has increased to 5.593 billion. At present, the orders in Immediate Distribution Industry are still concentrated in developed cities, 46.0% of the orders are from first-tier cities. But with the further development of the logistics efficiency, the importance of the market in non-first-tier cities will become increasingly prominent in the future.
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