艾媒咨询｜2023-2024年中国机动车头盔行业商业前景分析报告

随着中国经济持续增长和城市化进程的加速，机动车已成为人们出行的主要方式之一。人们交通安全意识提高，机动车头盔作为机动车驾驶者及乘客安全的重要保障日益受到关注，相关政策亦加强对头盔佩戴的宣传和规定。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2023-2024年中国机动车头盔行业商业前景分析报告》数据显示，2023年7月1日落实《摩托车、电动自行车乘员头盔》政策以来，中国头盔行业需求量急剧增长，2023年中国摩托车头盔市场规模达202.4亿元，并将保持稳定增长，预计到2025年，中国摩托车头盔市场规模将突破250亿元。消费者方面，超七成摩托车或电动车使用者表示经常或一直戴头盔，超八成被访者对《摩托车、电动自行车乘员头盔》政策有所了解。
艾媒咨询分析师认为，随着现代头盔制造技术不断进步和消费者对行车安全的愈发重视，机动车头盔行业将迎来新一轮的发展。
With the continuous growth of the Chinese economy and the acceleration of urbanization, motor vehicles have become one of the main ways for people to travel. People's awareness of traffic safety has increased, and motor vehicle helmets, as an important guarantee for the safety of motor vehicle drivers and passengers, are receiving increasing attention. Relevant policies have also strengthened the promotion and regulation of helmet wearing. According to the latest "2023-2024 Business Outlook Analysis Report on China's Motor Vehicle Helmet Industry" released by iiMedia Research, a third-party data mining and analysis agency in the global new economy industry, since the implementation of the "Motorcycle and Electric Bicycle Passenger Helmets" policy on July 1, 2023, the demand for China's helmet industry has increased sharply. In 2023, the size of China's motorcycle helmet market reached 20.24 billion yuan and will continue to grow steadily. It is expected that by 2025, the size of China's motorcycle helmet market will exceed 25 billion yuan. On the consumer side, over 70% of motorcycle or electric bike users reported frequently or consistently wearing helmets, and over 80% of respondents had some understanding of the policy on motorcycle and electric bicycle passenger helmets.
iiMedia Research analysts believe that with the continuous progress of modern helmet manufacturing technology and the increasing attention of consumers to driving safety, the motor vehicle helmet industry will usher in a new round of development.

艾媒咨询 | 2024年中国速冻食品消费趋势洞察研究报告

随着现代生活节奏加快，人们对方便、快捷食品的需求不断提升；同时，餐饮端对半成品食材的需求日益增强，半成品食材的兴起为速冻食品市场注入了新的活力。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国速冻食品消费趋势洞察研究报告》数据显示，中国速冻食品市场规模不断扩大，2023年中国速冻食品市场规模已达1835.4亿元，预计2025年将达2130.9亿元。与此同时，中国懒宅人群数量现已超过8亿人，这使得速冻食品的消费群体进一步增加，行业发展潜力巨大，发展空间广阔。速冻食品行业目前行业集中度高，头部企业收益率较为可观，头部品牌效应明显。这种格局下，龙头企业能够很好地利用规模效应不断巩固自己的地位，凭借强大的资金实力与研发能力，不断地推出新品，进一步扩大市场。
With the accelerated pace of modern life, people's demand for convenient and fast food is rising; at the same time, the catering end of the demand for semi-finished ingredients is increasing, the rise of semi-finished ingredients has injected new vitality into the frozen food market. According to the latest "China Quick-Frozen Food Consumption Trend Insight Research Report in 2024" released by iiMedia Research, the size of China's frozen food market is expanding, and in 2023, the size of China's frozen food market has reached 183.54 billion yuan in 2023, and is expected to reach 213.09 billion yuan in 2025. At the same time, the number of lazy people in China is now more than 800 million people, which makes the consumer group of frozen food further increase, the industry has great potential for development, the development space is vast. Frozen food industry has a high degree of industry concentration, the head of the enterprise yield is more considerable, the head of the brand effect is obvious. Under this pattern, the leading enterprises can make good use of the scale effect to continuously consolidate their position, and with strong financial strength and research and development capabilities, they constantly launch new products to further expand the market.

艾媒咨询｜2024年中国烤鱼行业研究发展报告

全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国烤鱼行业研究发展报告》数据显示，2023年中国烤鱼行业市场规模达1396.6亿元，同比增长12.6%。随着烤鱼消费在中国各城市的逐步普及，市场渗透率持续提升，国民向享乐型、发展型消费转变，将进一步推动烤鱼行业增长，2029年中国烤鱼行业市场规模有望达2431.3亿元。中国烤鱼头部品牌店铺持续扩增，行业向品牌化方向发展，集中度进一步上升。截至2024年1月，头部品牌半天妖、探鱼、江边城外烤全鱼门店数量已分别达1447家、316家、131家，行业资源向头部倾斜。女性、新中产、青年是烤鱼市场消费主力军，该群体更注重消费体验，以重视消费体验为导向的新消费模式逐渐显现。品牌不断开拓出新消费体验，是烤鱼行业未来发展的新趋势。
According to the latest "Research report on the development of China's grilled fish industry in 2024" released by iiMedia Research,in 2023, the market size of China's grilled fish industry reached 139.66 billion yuan, an increase of 12.6%. With the gradual popularization of grilled fish consumption in Chinese cities, the market penetration rate continues to increase, and the national shift to hedonistic and developmental consumption will further promote the growth of the grilled fish industry, and the market size of China's grilled fish industry is expected to reach 243.13 billion yuan in 2029. Chinese grilled fish head brand stores continue to expand, the industry is developing in the direction of branding, and the concentration is further rising. As of January 2024, the number of head brand half-day demon, fish exploration, and Jiangbian City roasted whole fish stores has reached 1,447, 316, and 131, respectively, and industry resources are tilted to the head. Women, the new middle class, youth are the main force of consumption in the grilled fish market, and this group pays more attention to consumption experience, and the new consumption model oriented by attaching importance to consumption experience gradually appears. The brand continues to open up new consumption experience, which is a new trend of the future development of the grilled fish industry.

艾媒咨询 | 2023年第三季度中国预制菜行业运行监测数据分析报告

在行业政策的支持、冷链基础设施的逐步完善等多个因素影响下，中国预制菜行业正处于快速发展期。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2023年第三季度中国预制菜行业运行监测数据分析报告》显示，预制菜行业已成为部分食品企业业绩增长的主要动力，2023年上半年，安井、千味央厨等多家企业实现了营收及净利的双增长。2023年9月，“预制菜进校园事件”引发广泛关注。这一事件反应了公众对校园食品安全问题的重视，同时也凸显出预制菜在个人消费者市场仍有待进一步发展。这对于推进预制菜行业走向标准化、规范化具有积极意义。
Under the influence of multiple factors such as industry policy support and gradual improvement of cold chain infrastructure, China's prefabricated dishes industry is in a period of rapid development. The latest "Analysis Report on Operational Monitoring Data of China's Prefabricated Dishes Industry in the Third Quarter of 2023" released by iiMedia Research, a third-party data mining and analysis agency for the global new economy industry, shows that the prefabricated dishes industry has become the main driving force for the performance growth of some food enterprises. In the first half of 2023, multiple enterprises such as Anjing and Qianwei Central Kitchen achieved dual growth in revenue and net profit. In September 2023, the "Prefabricated Dishes on Campus Incident" attracted widespread attention. This incident reflects the public's attention to campus food safety issues, and also highlights the need for further development of prefabricated dishes in the individual consumer market. This has positive significance for promoting the standardization and normalization of the prefabricated dishes industry.

艾媒咨询 | 2023-2024年中国方便食品行业发展研究报告

　　2023年9月4-6日，由中国食品科学技术学会主办的第二十三届中国方便食品大会暨方便食品展在北京召开。大会围绕“变局中的拓展与延伸”，探讨在内需不足的压力下，如何驱动行业向上提升。历经20余年的精心培育，方便食品大会已成为涵盖方便面（米粉、粉丝）、挂面、冷冻食品、调味面制品、自加热食品及方便休闲食品、咸味香精调味料、加工设备、冷链装备、产品包装等上下游全产业链的行业年度盛会，为中国方便食品产业的创新发展提供了强有力的科技支撑。会上，中国食品科学技术学会与iiMedia Research（艾媒咨询）联合发布了《2023-2024年中国方便食品行业发展研究报告》。近年来方便食品购买场景不断扩宽，除了出差旅途、办公室、家庭等场景之外，外出露营、野餐等场景逐渐流行。iiMedia Research（艾媒咨询）数据显示，近年来中国方便食品市场规模不断扩大，2022年中国方便食品市场规模已达5961亿元。

实体版｜2022年中国预制菜产业发展白皮书（不含电子版）

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2023年3月3日，首届中国国际(佛山)预制菜产业大会在广东佛山举办。活动现场，《2022年中国预制菜产业发展白皮书》(以下简称“《白皮书》”)正式发布。《白皮书》由中国国际(佛山)预制菜产业大会组委会指导、艾媒咨询和南方农村报共同编写。

实体版| 2023年中国信创产业发展白皮书（不含电子版）

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信创基础消费潜力较大，尤其在办公软件领域，对办公OA、编辑类的国产软件已普遍被企业应用，如企业微信、WPS等已积累了大量的用户群体。在国家信息安全驱动的需求下，信创产品及解决方案应用将在各行各业的渗透持续加深，行业规模持续增长。

艾媒咨询 | 2023-2024年中国速冻食品产业链及消费趋势研究报告

速冻食品行业目前行业集中度高，头部企业收益率较为可观，头部品牌效应明显。这种格局下，龙头企业能够很好地利用规模效应不断巩固自己的地位，凭借强大的资金实力与研发能力，不断地推出新品，进一步扩大市场。如三全、思念、湾仔码头等龙头企业占据了较大市场份额。

艾媒咨询 | 2023年中国信创产业发展白皮书 （完整版）

信创基础消费潜力较大，尤其在办公软件领域，对办公OA、编辑类的国产软件已普遍被企业应用，如企业微信、WPS等已积累了大量的用户群体。在国家信息安全驱动的需求下，信创产品及解决方案应用将在各行各业的渗透持续加深，行业规模持续增长。

艾媒咨询 | 2023年中国信创产业发展白皮书 （精简版）

信创基础消费潜力较大，尤其在办公软件领域，对办公OA、编辑类的国产软件已普遍被企业应用，如企业微信、WPS等已积累了大量的用户群体。在国家信息安全驱动的需求下，信创产品及解决方案应用将在各行各业的渗透持续加深，行业规模持续增长。