全球领先的新经济产业第三方数据挖掘与分析机构
关于“卷皮”的报告
艾媒咨询|2024-2025年中国头皮疗养行业发展趋势分析报告
随着现代生活节奏加快、压力增大,头皮问题逐渐增多,消费者对于头皮疗养产品的需求日益增长。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024-2025年中国头皮疗养行业发展趋势分析报告》数据显示,2023年中国护发产品市场规模达到620.90亿元,同比增长3.4%,预计2025年将达691.07亿元。随着居民对头皮健康问题的日益重视,头皮疗养行业有望得到新的发展。
With the acceleration of the pace of modern life and the increase of pressure, scalp problems are gradually increasing, and the demand of consumers for scalp therapy products is growing. According to the latest "Analysis report on the development trend of China's scalp therapy industry from 2024 to 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the market size of China's hair care products will reach 62.09 billion yuan in 2023, an increase of 3.4%. It is expected to reach 69.11 billion yuan by 2025. With the increasing attention of residents to scalp health problems, scalp therapy industry is expected to get new development.艾媒咨询 | 2023年全球及中国淋浴房行业发展白皮书
随着人口老龄化加剧和人们以健康、舒适为核心的消费观念提升,人们越来越重视个人健康和舒适度,淋浴房因能够提高人们的洗浴体验和心情,市场需求不断提升。iiMedia Research(艾媒咨询)数据显示,2022年全球淋浴房行业市场规模2258.9亿元,2026年有望达2975.3亿元,预计未来中国继续成为全球淋浴房的主要增量市场。数据显示,产品的质量和安全性是消费者购买淋浴房的重要考虑因素。未来高端品质的淋浴房需求将有所增加,吸引更多的购买人群。目前,简约的装修风格凭借其简洁、大方、实用的特点,成为了当下的时尚选择。随着现代人对简约、精致的生活追求不断提高,极窄边框淋浴房、全景门这一类极简风格的家装市场前景也将更加广阔。
With the intensification of population aging and the improvement of people's consumption concept centered on health and comfort, people are paying more and more attention to personal health and comfort. As shower rooms can improve people's bathing experience and mood, market demand is constantly increasing. According to data from iiMedia Research, the global shower room industry market size was 225.89 billion yuan in 2022, and is expected to reach 297.53 billion yuan in 2026. It is expected that China will continue to become the main incremental market for global shower rooms in the future. Data shows that product quality and safety are important considerations for consumers when purchasing shower rooms. The demand for high-end quality shower rooms will increase in the future, attracting more buyers. At present, the minimalist decoration style has become a fashion choice due to its simplicity, generosity, and practicality. With the increasing pursuit of simplicity and delicacy in modern life, the market prospects for minimalist style home decor such as narrow frame shower rooms and panoramic doors will also be broader.艾媒报告 |2019年中国电子烟产业研究与商业投资决策分析报告
本报告研究涉及企业/品牌包括:PMI、雷诺烟草、AItriaGroup、英美烟草、帝国烟草、SMOK、IQOS、云南中烟、四川中烟宽窄、广东中烟、湖北中烟、湖南中烟、贵州中烟、山东中烟、爱卓依、RELX悦刻、Gippro龙舞、意博电子、Iv艾威、MOTI魔笛、益爽、蓝白电子烟、精盐科技、智胜致能、Laan山岚科技、艾维普思、五轮电子
iiMedia Research(艾媒咨询)数据显示,2017年,电子烟成为卷烟、烟丝、雪茄之后销售额第四的烟草品类,吸引PMI、雷诺烟草等巨头布局电子烟产业。在中国市场方面,iiMedia Research(艾媒咨询)数据显示,2017年中国烟草消费量占全球44%,而电子烟消费规模仅占全球的5%但消费规模已达40.1亿元,这一巨大的利润市场吸引了中国传统烟草企业、互联网企业、新媒体KOL等共同开拓电子烟市场。截至2019年3月,中国电子烟用户呈现年轻化、男性化趋势,他们更关注电子烟的口感(67.4%)、青睐充电型电子烟(54.4%)、偏好国产电子烟(59.6%)。但是,传统烟草的高额利税、市场监管逐渐趋严、网民对电子烟的整体负面认知可能在一定时期内阻碍电子烟的发展。
According to data from iiMedia Research, in 2017, e-cigarettes became the fourth-largest tobacco category after cigarettes, shredded tobacco and cigars, attracting giants such as PMI and Renault Tobacco to lay out the e-cigarette industry. In the Chinese market, iiMedia Research (Ai Media Consulting) data show that in 2017 China's tobacco consumption accounted for 44% of the world, while e-cigarette consumption only accounted for 5% of the world's consumption but the consumption scale has reached 4.01 billion yuan, a huge The profit market has attracted Chinese traditional tobacco companies, Internet companies, and new media KOL to jointly develop the e-cigarette market. As of March 2019, Chinese e-cigarette users showed a trend of younger and more masculine. They paid more attention to the taste of e-cigarettes (67.4%), favored charging e-cigarettes (54.4%), and preferred domestic e-cigarettes (59.6%). However, the high profits and taxes of traditional tobacco, market regulation gradually become stricter, and the overall negative perception of e-cigarettes by netizens may hinder the development of e-cigarettes in a certain period of time.
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