关于“喜剧”的报告
-
艾媒咨询|2021年中国大学生观影趋势白皮书
中国在校大学生数量逐年增长。数据显示,2020年中国高等教育在学总规模达到4183万人。随着国民生活水平的提高,大学生群体的月均生活费也随之增加,预计2022年中国在校大学生的年度消费规模将超过8700亿元,大学生消费潜力巨大。本报告将对中国大学生消费特征进行盘点,结合大学生观影调研数据,进行趋势分析及解读。
The number of college students in China is increasing year by year. According to the data, in 2020, the total number of higher education students in China reached 41.83 million. With the improvement of national living standards, the average monthly living expenses of college students also increase. It is expected that the annual consumption scale of Chinese college students will exceed 870 billion yuan in 2022, and the consumption potential of college students is huge. This report will make an inventory of the consumption characteristics of Chinese college students, and analyze and interpret the trend in combination with the survey data of college students watching movies. -
艾媒咨询|2020年中国网络综艺行业热点及平台发展分析报告
此次报告涉及到的品牌/企业/案例包括:灿星文化,华录百纳,米未传媒。
其他品牌/企业/案例包括:乘风破浪的姐姐,芒果超媒,爱奇艺,腾讯,优酷,芒果TV,这就是街舞,中国好声音,妻子的浪漫旅行,青春有你,向往的生活,朋友请听好,创造营2020,少年之名,明日之子,中国新说唱,王牌对王牌,偶像练习生,乐队的夏天。
iiMedia Research(艾媒咨询)数据显示,2020年下半年,主流平台网络综艺题材方面,观察体验类综艺节目热度不减,音乐、选秀竞技类节目战火延续,电商、时尚的兴起,潮流综艺迎来小高潮,直播带货格外火热,直播带货节目也同步落地开花。
iiMedia Research data show that in the second half of 2020, the mainstream platform network variety variety theme, observation experience class variety show heat, music, talent show competitive programs continue to fight, the rise of e-commerce, fashion, the trend of variety shows a small climax, live with goods extra hot, live delivery programs also synchronized flowering.