关于“家用电器”的报告
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艾媒咨询|2021年中国尾货经济发展报告
本报告涉及的案例/品牌/企业:唯品会,京东闪购,奥特莱斯,石井商圈
当前线上尾货市场处于活跃状态,未来线上市场规模有望进一步增长。iiMedia Research(艾媒咨询)数据显示,2021年中国线上尾货市场规模将达5376亿元,同比增长8.6%,随着尾货市场交易品类不断丰富,到2023年,线上尾货市场规模将达6585亿元。此外,随着直播经济的发展,越来越多尾货商户们也加入到直播带货中来,尾货市场也正在全面推动电商销售和全面数字化,线上和线下销售紧密结合,如今“线下打烊、线上开播”成为新常态。
At present, the online tail goods market is active, and the scale of the online market is expected to grow further in the future. According to iiMedia Research , the scale of China's online tail goods market will reach 537.6 billion yuan in 2021, with a year-on-year increase of 8.6%. With the continuous enrichment of transaction categories in the tail goods market, the scale of online tail goods market will reach 658.5 billion yuan by 2023. In addition, with the development of live broadcasting economy, more and more tail goods merchants have also joined the live broadcasting. The tail goods market is also comprehensively promoting e-commerce sales and comprehensive digitization. Online and offline sales are closely combined. Now "offline closing and online broadcasting" has become the new normal. -
艾媒咨询|2021-2022年中国医美器械产业运行及投资决策分析报告
本报告研究涉及企业/品牌/案例:科医人,复星医药,奇致激光,半岛医疗
伴随着医美市场规模的持续扩大,中国医美器械行业发展前景可期。数据显示,预计2021年中国医美器械市场规模将超过500亿元,同比增长27.8%。从细分赛道来看,近年来,微创和无创已逐渐成为医疗美容的趋势,这就推动了以激光、超声波等能量源为代表的光电类医美器械的发展。从市场格局来看,中国正规医美机构设备的市场份额80%是进口品牌,且中高端市场被飞顿、塞诺龙等海外龙头企业占领。为了改变这一局面,国家及地方先后出台政策鼓励本土医美器械品牌的发展,同时,国有品牌也通过加大自主研发投入和投资并购来扩大市场份额,未来随着下游扩张、需求渗透、技术更新等因素有望加速进口替代。
With the continuous expansion of the medical beauty market, the development prospect of the medical beauty equipment industry in China is promising. According to the data, it is estimated that in 2021, the market size of medical devices in China will exceed 50 billion yuan, with a year-on-year growth of 27.8%. From the perspective of subdivision, in recent years, minimally invasive and non-invasive have gradually become the trend of medical beauty, which promotes the development of photoelectric medical beauty devices represented by laser, ultrasonic and other energy sources. From the perspective of market structure, 80% of the market share of China's regular medical and beauty institutions' equipment is imported brands, and the medium and high-end market is occupied by overseas leading enterprises such as feton and sinolon. In order to change this situation, the state and local governments have successively issued policies to encourage the development of local medical and beauty equipment brands. At the same time, the state-owned brands also expand their market share by increasing independent R & D investment and investment in M & A. in the future, with the downstream expansion, demand penetration, technology update and other factors, it is expected to accelerate the import substitution. -
艾媒咨询|2020年中国劳动密集型产业产业布局和市场发展趋势报告
本报告研究涉及企业/品牌/案例:牧原集团、新希望、平潭发展、福建金森、万代服装、长江制衣、绍兴小轩窗布业有限公司、烟台明远家用纺织品有限公司、双驰实业、汕头澄海。
随着国家城镇化加速,农民工供给增速放缓,传统劳动密集型产业面临招工难的问题。特别是随着年轻一代择业观的改变、城镇服务业的高速发展,进城农工偏向选择快递员、餐饮外卖员等当前热门岗位进行就业,这就推动了城镇新型劳动密集型产业的发展。2020年8月7日,中国当前灵活就业从业人员规模达2亿左右,这就为城市新型服务业提供了劳动力基础。
As the country’s urbanization accelerates and the supply of migrant workers has slowed down, traditional labor-intensive industries are facing difficulties in recruiting workers. In particular, with the changes in the young generation's outlook on job selection and the rapid development of urban service industries, rural workers in cities prefer to choose current hot jobs such as couriers and food delivery workers for employment, which promotes the development of new labor-intensive industries in cities and towns. On August 7, 2020, the current number of flexible employment employees in China reached about 200 million, which provides a labor base for the new urban service industry.
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