全球领先的新经济产业第三方数据挖掘与分析机构
关于“数据分析”的报告
艾媒咨询 | 2025-2026年中国智能客服行业研究及消费者洞察报告
随着人工智能技术的不断进步,中国智能客服市场近年来发展迅速,其服务边界持续拓展,市场规模不断扩大,智能客服系统在提升用户服务效率和服务质量方面表现出巨大潜力。iiMedia Research(艾媒咨询)数据显示,2024年中国智能客服市场规模达482亿元(涵盖智能客服行业涉及的硬件、软件、服务等所有细分市场),预计到2027年,这一数字将增长至907亿元。调研结果显示,仍有三成用户对智能客服的使用体验不满意,当前市场中的智能客服语音识别不准确现象较为突出,84.2%的用户曾遇见语音识别不准确情况,未来中国智能客服需要更加注重用户数据的分析和利用,以提升用户体验和服务质量。同时,注重智能客服的迭代优化,进一步智能化、拟人化,推动行业技术进步,增加用户粘性,推动行业高质量发展。
With the continuous advancement of artificial intelligence technology, the intelligent customer service market in China has developed rapidly in recent years. Its service boundaries have been continuously expanding, and the market size has been constantly increasing. The intelligent customer service system has shown great potential in improving the efficiency and quality of user services. iiMedia Research data s shows that in 2024 China's intelligent customer service market scale up to 48.2 billion yuan (including smart customer service industry involving hardware, software, services, all segments), predicts 2027, the number will increase to 90.7 billion yuan. The results of the questionnaire survey show that still 30% of users are dissatisfied with the usage experience of intelligent customer service. Currently, the phenomenon of inaccurate voice recognition in intelligent customer service in the market is quite prominent. 84.2% of users have encountered inaccurate voice recognition situations. In the future, intelligent customer service in China needs to pay more attention to the analysis and utilization of user data to improve user experience and service quality. At the same time, emphasis should be placed on the iterative optimization of intelligent customer service, further enhancing its intelligence and personification, promoting technological progress in the industry, increasing user stickiness, and driving high-quality development of the industry.艾媒咨询| 2021年中国网络安全产业发展报告
近年来,网络安全建设受到国家层面高度重视,陆续推出了《网络安全法》《数据安全法》《个人信息保护法》等多项法律法规,为中国网络安全产业的发展注入了有力的政策支持。iiMedia Research(艾媒咨询)数据显示,2021年,中国网络信息安全市场规模达到926.8亿元。随着政策刺激的持续兑现与技术的进步,未来中国网络信息安全市场规模增幅将进一步扩大,预计2023年市场规模将突破1400亿元。
In recent years, the construction of network security has been highly valued at the national level. A number of laws and regulations such as the network security law, the data security law and the personal information protection law have been successively introduced, which has injected strong policy support into the development of China's network security industry. According to iiMedia Research, the scale of China's network information security market reached 92.68 billion yuan in 2021. With the continuous implementation of policy incentives and technological progress, the scale growth of China's network information security market will further expand in the future. It is expected that the market scale will exceed 140 billion yuan in 2023.艾媒咨询|2020年中国AI数据服务专题研究报告
本报告研究涉及企业/品牌/案例:云测数据,龙猫数据。
在政策利好、场景需求剧增和5G落地等因素的推动下,中国AI行业的市场规模不断扩大,核心产业市场规模2020年将达到1500亿元,发展从规范化阶段向专业化阶段迈进,市场前景广阔。艾媒咨询分析师认为,随着技术的成熟、平台的布局,未来市场发展潜力将不断拓展,AI数据服务将被运用在多种实际场景,如医疗、金融、新零售和安防等。随着AI与传统行业的不断融合以及5G的发展,数据类型将会更加多样化,越来越多的企业将会随着场景定制化升级对精准度提出更高的要求,促使AI数据服务方式由粗放式向着精细化方向过渡。AI数据服务产业链的日趋完善促使竞争日趋激烈,因此数据服务的技术升级将成为竞争的焦点,在很大程度上直接影响数据服务商在市场的竞争地位。
Driven by factors such as favorable policies, a sharp increase in demand, and the launch of 5G, the market size of China's AI industry continues to expand. The core industry market size will reach 150 billion yuan in 2020, and development will move from the standardized stage to the professional stage with broad market prospects.iiMedia Consulting analysts believe that with the maturity of the technology and the layout of the platform, the future market development potential will continue to expand. Besides, AI data services will be used in a variety of practical areas, such as medical, financial, new retail and security.With the continuous integration of AI and traditional industries and the development of 5G, data types will become more diversified. In addition, more and more enterprises will put forward higher requirements for accuracy as scenarios are customized and upgraded, prompting AI data service transfer from extensive methods to refined methods.The increasing improvement of the AI data service industry chain has led to increasingly fierce competition. Therefore, the technological upgrading of data services will become the focus of competition, which to a large extent will directly affect the competitive position of data service providers in the market.
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