艾媒咨询 | 2023-2024年中国健康瘦身行业市场运行及投资布局监测分析报告

中国健康瘦身市场起步较早，受到内外因素驱动。2022年中国功能性瘦身食品市场规模为3387.1亿元，同比增长21.2%；2022年中国健身器材市场规模为628.5亿元，同比增长15%，中国健身市场整体呈稳步发展态势。现阶段，中国网民健身方式发生改变，饮食瘦身、居家健身兴起。健身器材以及健康瘦身食品迎合当下趋势，健康瘦身行业发展空间广阔。

艾媒咨询｜2022年中国健康瘦身行业市场运行及投资布局监测分析报告

中国健康瘦身行业发展经历了四个历程，如今中国健康瘦身行业已进入发展成熟期，代餐产品和高科技健身器材成为行业发展新亮点。中国健康瘦身市场的新兴方式分为三大类，包括：居家小型健身器械、代餐产品和综合健康瘦身管理APP。

艾媒咨询｜2022-2023年全球与中国大健康产业运行大数据及决策分析报告

随着人们对健康的关注度和需求度的逐渐上升，大健康产业已经成为全球热点和新的经济增长点。大健康产业顺应了中国经济转型升级、绿色发展的趋势，全球医疗健康产业投融资金额最多集中在2021年，全年达到6846.03亿元，投融资数量最多在2019年，达2044起。

艾媒咨询|2021年中国数字健康管理行业发展研究报告

本报告涉及的案例/品牌/企业：瘦吧，薄荷健康，哥本哈根，keep，小米健康，新氧，丁香园

随着《健康中国2030规划纲要》、“互联网+健康”、“互联网+体育”以及全生命周期健康管理的国家倡导和执行方针落实，数字健康管理市场渗透率成长空间大，预计2024年中国数字健康管理核心市场规模将达2418.0亿元，带动市场规模将超1.2万亿元。此外，伴随AI与传统行业的融合不断加深，数据的量级以及复杂程度也将会大幅提升。未来数字健康管理的细分领域，将通过技术的加持能为垂直业务的深发发展以及多元化业务发展形成充分的发展土壤。
With the implementation of the "Healthy China 2030 Planning Outline"， "Internet + Health"， "Internet + Sports" and the national advocacy and implementation policy of whole-life cycle health management， the penetration rate of digital health management market is getting large. It is expected that the core market size of China's digital health management will reach 241.80 billion yuan in 2024，and its driving market size will be to exceed 1.2 trillion yuan. In addition， with the deepening integration of AI and traditional industries， the magnitude and complexity of data will also be greatly improved. In the future， the subdivision of digital health management will be able to form a sufficient soil for the development of vertical business and diversified business development through the blessing of technology.

艾媒咨询|2022中国化妆品行业新业态大数据趋势报告

1月13日下午，由中国国际贸易促进委员会汕头市委员会、汕头市化妆品行业协会主办，汕头国际商会、汕头市万邦化妆品有限公司承办，国家洗涤护肤用品质量检验检测中心（广东）协办的“中国化妆品产业发展·汕头峰会”在广东汕头召开。
在本次活动现场，艾媒咨询CEO兼首席分析师张毅重磅发布了《2022中国化妆品行业新业态大数据趋势报告》，透过大数据看中外化妆品市场。报告围绕化妆品行业市场规模、进出口金额数量、投融资事件与融资金额、消费者行为监测等方面进行分享，为化妆品行业发展带来新观点、新视角和新机遇。

艾媒咨询｜2021年中国美容美发行业投资机遇及总体趋势研究报告

数据显示，2015-2021年中国美容美发行业市场规模复合增长率为4.0%，2021年市场规模为3863亿元。随着国民生活水平的提高以及对生活品质的不断追求，美容美发业的消费需求旺盛，上下游产业和新兴业态快速发展，预估2022年中国美容美发行业市场规模将突破4000亿元。且值得注意的是，在备案完善、监督加强及违法经营成本提升的背景下，中国化妆品行业将加速整顿，有效保障产品安全及其功效的稳定性，具有较强研发实力的品牌有望占据更大的市场份额。随着新消费群体逐渐成为购买主力，不能快速响应市场的品牌面临淘汰，大规模企业兼并即将到来。
According to the data, the compound growth rate of the market scale of China's beauty salon industry from 2015 to 2021 was 4.0%, and the market scale in 2021 was 386.3 billion yuan. With the improvement of national living standards and the continuous pursuit of quality of life, the consumption demand of beauty salon industry is strong, and the upstream and downstream industries and emerging business forms are developing rapidly. It is estimated that the market scale of China's beauty salon industry will exceed 400 billion yuan in 2022. It is worth noting that under the background of perfect filing, strengthened supervision and increased illegal operating costs, China's cosmetics industry will accelerate the rectification and effectively ensure the stability of product safety and efficacy. Brands with strong R & D strength are expected to occupy a larger market share. As new consumer groups gradually become the main force of purchase, brands that cannot respond quickly to the market are facing elimination, and large-scale enterprise mergers are coming.

艾媒咨询|2021年中国医美机构市场竞争态势及企业营销模式分析报告

本报告研究涉及企业/品牌/案例：华韩整形，瑞丽医美，美莱整形，医思健康

数据显示，2016—2020年中国医美行业市场规模五年平均增长率为12.8%，与此同时，中国医美市场用户规模增长了4倍多。在人们生活水平的提升、年轻一代对医美的接受度的提高、政府监管层对医美行业的整治给医美消费者信心的提升的综合作用下，预计中国医美市场规模在2022年将达到2232亿元。随着医美产品及仪器技术水平提升、医美知识普及等，民众对整形美容的观念正在向积极态度转变，在整个行业扩张的过程中，轻医美的受众面广、门槛低、复购率高，更有可能提升市场整体渗透率，成为我国医美行业的主要增量市场。
According to the data, from 2016 to 2020, the five-year average growth rate of the market scale of China's medical and American industry was 12.8%. At the same time, the user scale of China's medical and American market increased by more than four times. Under the combined effect of the improvement of people's living standards, the improvement of the acceptance of medical beauty by the younger generation, the regulation of the medical beauty industry by the government regulators and the improvement of medical beauty consumer confidence, it is expected that the scale of China's medical beauty market will reach 223.2 billion yuan in 2022. With the improvement of the technical level of medical beauty products and instruments and the popularization of medical beauty knowledge, people's concept of plastic beauty is changing to a positive attitude. In the process of the expansion of the whole industry, light medical beauty has a wide audience, low threshold and high repurchase rate, which is more likely to improve the overall penetration rate of the market and become the main incremental market of China's medical beauty industry.

艾媒咨询|2021年中国新消费发展趋势研究报告

2021 年 12 月 22 日，由中国品牌建设促进会、重庆市商务委员会主办的“2021爱尚重庆消费盛典暨中国消费品牌风尚大会”在广州隆重举行。国际、中国、重庆优质消费品牌聚首，行业专家深度解读品牌发展趋势，洞悉重庆商机，年度风尚品牌发布以及城市中心品牌Show是本次大会的亮点所在。艾媒咨询CEO兼首席分析师张毅受邀出席本次大会，并在现场发布《2021年中国新消费发展趋势研究报告》。该报告利用艾媒大数据决策和智能分析系统的数据挖掘结果，洞察新时代背景下我国新消费行业，并围绕新消费经济发展驱动力、商圈经济发展新场景新模式等做了详细的分析解读，共同展望未来新经济行业发展趋势。
On December 22, 2021, the "2021 love fashion Chongqing consumption grand ceremony and China consumer brand fashion conference" hosted by China brand building promotion association and Chongqing Municipal Commission of Commerce was grandly held in Guangzhou. International, Chinese and Chongqing high-quality consumer brands gathered, industry experts deeply interpreted the brand development trend, had insight into Chongqing business opportunities, the annual fashion brand release and the city center brand show were the highlights of the conference.Zhang Yi, CEO and chief analyst of iiMedia Research, was invited to attend the conference and released the Research Report on the development trend of China's new consumption in 2021. The report uses the data mining results of AI media's big data decision-making and intelligent analysis system to gain insight into China's new consumer industry under the background of the new era, makes a detailed analysis and interpretation around the driving force of new consumer economic development, new scenarios and new models of business district economic development, and jointly looks forward to the development trend of new economic industry in the future.

艾媒报告|2020中国健康瘦身行业发展监测及分析报告

本报告研究涉及企业/品牌/案例：咚吃，青鸟体育，汤臣倍健；其他提及企业/品牌：碧生源，可口可乐，雪碧，元气森林，迪卡侬，美力德，多德士

iiMedia Research(艾媒咨询)数据显示，中国肥胖人群规模在2019年已经达到2.5亿人以上，肥胖引起的健康问题逐渐成为社会关注的焦点。随着国家大健康战略的实施、居民人均收入和人均支出的提高、互联网与健康产业的深度融合，中国健康瘦身行业正在往标准化和规范化发展，市场竞争加剧。随着健康餐行业的持续发展和瘦身产品、健身房等行业的整合优化，iiMedia Research(艾媒咨询)数据显示，预计2020年健身器材市场规模突破520亿元，到2023年瘦身食品市场规模将会达到4000亿元。未来健康瘦身行业会更加规范化，市场逐渐下沉，细分化的支付场景和多元盈利模式将会成为健康瘦身行业新的发展入口。

As the data of iiMedia Research showed, the scale of obese subjects in China has reached more than 250 million in 2019, and the health problems caused by obesity have gradually become the focus of social attention. With the implementation of the national health strategy, the increase in pre capital income and expenditure of residents, the deep integration of the Internet and the health industry, the healthy slimming industry of China has been moving towards standardization and standardized development, and the market competition has intensified. As the data of iiMedia Research shows that, with the continuous development of the healthy meal industry and the integration and optimization of weight-loss products, gyms and other industries, the size of the fitness equipment market is expected to exceed 52 billion yuan in 2020, and the size of the weight-loss food market will increase to 400 billion yuan. In the future, the healthy slimming industry of China will become more standardized, and go towards to the market sinking. Segmented payment scenarios and diversified profit models will become the new development opportunity of the healthy slimming industry of China.

艾媒报告 |2019中国3·15消费者权益调查报告网民健康篇

近几年，中国居民人均医疗保健消费支出均保持10%以上的增长水平。2018年居民人均医疗保健消费支出达1685元，同比增长16.1%。中国国内经济增长及居民消费水平的提高刺激了居民医疗消费需求的不断增长。大健康产业蓬勃发展的浪潮中，乱象横生、问题众多。市场监管的不规范、营销骗局层出不穷、假药频出等，不仅骗取群众血汗钱，更是严重危害人民生命健康。艾媒大数据舆情监控系统数据显示，医美、保健品及生物制药成为大健康产业问题重灾区。在健康产业下衍生的各种产品，消费者尤其关注产品的安全性、个人隐私的保护及价格等问题。作为与老百姓生命和健康安全紧密相关的领域，大健康行业在用药安全、销售诚信、售后服务等任何一个环节都容不得半点瑕疵。同时，也对构建更加完善的监管制度、更严格的惩戒体系、更畅通的信息发布机制提出更高的要求。

According to iiMedia Research data, the current demand of logistics enterprises for smart logistics mainly includes logistics data, logistics cloud and logistics equipment. In 2018, the smart logistics market will exceed 400 billion yuan. It is expected that by 2025, the smart logistics market will exceed trillion yuan. iiMedia Consulting analysts believe that with the development of IoT, AI and other technologies, as well as the higher requirements for logistics in new retail, intelligent manufacturing and other fields, the scale of intelligent logistics market will continue to expand.　At the same time, the development of new retail, the upgrading of consumer consumption and the increase of user experience expectations have contributed to the gradual expansion of demand in the real-time distribution industry. It is expected that the number of users in China's distribution industry will reach 421 million in 2019, and there is still potential for continued growth.