艾媒咨询｜2024年中国肉类市场现状及消费需求数据分析报告

随着国家对畜牧产业的持续投入和养殖科技的进步，中国肉类产量稳步增长，品种产品结构不断优化，消费者对肉类产品的品质和安全性要求也在不断提高。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国肉类市场现状及消费需求数据分析报告》数据显示，2024年中国消费者购买的畜肉类产品以79.72%的占比位居榜首，显示出消费者对猪肉、牛肉、羊肉等畜肉类的强烈需求。
艾媒咨询分析师认为，畜肉类和禽肉类在中国肉类消费市场中占据主导地位，且消费者对肉类产品的品质和安全性要求也在不断提高。
With the continuous investment of the country in the livestock industry and the progress of breeding science and technology, China's meat production has steadily increased, the structure of varieties and products has been optimized, and consumers' requirements for the quality and safety of meat products have also been continuously improved. According to the latest data Analysis Report on the Status Quo of China's Meat Market and Consumer Demand in 2024 released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the number of animal meat products purchased by Chinese consumers in 2024 ranked first with 79.72%. It shows that consumers have a strong demand for pork, beef, lamb and other animal meats.
Analysts from IMedia Consulting believe that livestock and poultry meat occupy a dominant position in China's meat consumption market, and consumers' requirements for the quality and safety of meat products are also increasing.

艾媒报告|2019-2021年中国家禽消费市场大数据及饲养行业趋势研究报告

本报告研究涉及企业/品牌/案例：华英农业，传味股份，圣农发展，立华股份，永强集团，正方股份，顺宝农业，宏华股份，格润牧业，凤达，山佬古，晓鸣禽业，塞飞亚，仙坛股份，禾丰牧业

2018年，中国的禽肉消费量为1902.8万吨，是全球禽肉消费第一大国，其中，山东是中国最大的家禽产地。艾媒咨询分析师认为，从人均禽肉消费量来看，中国的禽肉消费水平依然低于发达国家水平仍有发展空间。并且受猪肉市场和饲料价格影响，自2019年1月以来中国鸡肉的批发价格不断上涨，华英农业、传味股份、圣农发展、立华股份等禽肉相关标杆企业因此获益增长迅速。

In 2018, China's poultry consumption was 1.928 million tons, making it the world's largest poultry consumer, with Shandong being the largest poultry producer in China. iiMedia Research analyse that from the per capita consumption of poultry meat, China's poultry consumption level is still lower than the level of developed countries still have room for development. And affected by the pork market and feed prices, since January 2019, the wholesale price of chicken in China has been rising, Huaying Agriculture, Teabo shares, San Nong Development, Lihua shares and other poultry-related benchmark enterprises have benefited from rapid growth.