关于“酒店营业收入”的报告
艾媒咨询｜2024年中国新春年菜消费市场研究报告
2023年中国年菜行业市场规模为1291.3亿元，同比增长81.0%。企业通过开发年菜新产品体系，营造新消费场景，市场呈现高速增长势头， 预计2024年中国年菜行业市场规模为1708.1亿元，2026年市场规模有望达2626.4亿元。随着现代化技术的发展及消费观念的改变，年菜演变成新兴零售商品，能节省制作时间，让消费者能够便捷食用。在保证食品安全、营养、美味的同时，年菜也注入时尚元素和创新思维，巧妙结合不同地域的菜式特色，紧随时代潮流推陈出新。“年菜经济”全产业链的互联互通，促进农产品稳产保供，利于引领春节消费“新食尚”，促成新消费欲望。目前，年菜市场仍处于蓝海阶段，行业有很大的扩容空间。市场整体呈现出快速扩张、需求旺盛的态势。未来，烹饪加工技术和冷链物流技术应用逐渐成熟，将带动年菜行业向标准化、规范化迈进。
In 2023, the market size of China's New Year dish industry will be 129.13 billion yuan, an increase of 81.0%. Enterprises through the development of New Year dish new product system, create a new consumption scene, the market shows a rapid growth momentum, is expected in 2024, China's New Year dish industry market size of 170.81 billion yuan, 2026 market size is expected to reach 262.64 billion yuan. With the development of modern technology and the change of consumption concepts, New Year dishes have evolved into new retail goods, which can save production time and allow consumers to easily eat. While ensuring food safety, nutrition and taste, the New Year cuisine also infuses fashion elements and innovative thinking, cleverly combining the cuisine characteristics of different regions and following the trend of The Times. The interconnection of the whole industrial chain of the "New Year vegetable economy" and the promotion of stable production and supply of agricultural products are conducive to leading the "new food" consumption during the Spring Festival and promoting new consumption desire. At present, the New Year food market is still in the blue ocean stage, and the industry has great room for expansion. The market as a whole is showing a rapid expansion and strong demand. In the future, the application of cooking processing technology and cold chain logistics technology is gradually mature, which will drive the New Year dish industry to standardization and standardization.-
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艾媒咨询｜2021-2022年中国低度酒行业现状与发展趋势研究报告
本报告涉及的案例/品牌/企业：RIO、兰舟
在新生代群体的消费理念和休闲放松需求驱使下，低度酒市场在近年发展迅猛。iiMedia Research（艾媒咨询）数据显示，2017-2021年，中国低度酒销售市场规模整体保持高速增长态势，预计2022年将突破5000亿元。艾媒咨询分析师认为，在供给侧，传统品牌和新品牌都在纷纷布局低度酒市场，市场供给充裕；在消费侧，Z时代已经成为社会消费的新力军，低度酒在产品形态、品牌营销等方面都与Z时代消费理念相契合，市场发展前景一片利好。
Driven by the consumption concept and relaxation demand of the new generation groups, the low-alcohol market has developed rapidly in recent years. According to data from iiMedia Research, from 2017 to 2021, the overall sales scale of China's low-alcohol wine will maintain a high-speed growth trend, and it is expected to exceed 500 billion yuan in 2022. According to the analyst opinion of iiMedia Research, on the supply side, traditional brands and new brands are laying out the low-degree wine market, and the market supply is abundant； on the consumption side, the Z era has become a new force in social consumption, and the low-alcohol wine is in line with the Z-era consumption concept in terms of product form and brand marketing. The market development prospects are favorable. -
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