关于“高端芯片”的报告
艾媒咨询 | 2024-2025年中国虚拟现实产业发展及趋势分析报告
随着VR技术在核心芯片、显示屏幕、光学方案、交互技术等方面取得了显著突破，中国虚拟现实产业开始进入深度沉浸阶段，技术生态逐渐完善，行业规模不断上量。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024-2025年
中国虚拟现实产业发展及趋势分析报告》数据显示，中国虚拟现实市场规模呈上升趋势，2023年中国虚拟现实市场规模达1126.0亿元，同比上升22.8%；预计2028年中国虚拟现实市场规模可达2125.9亿元。有49.0%的受访者表示会购买VR产品，43.7的受访者表示将来会考虑购买。艾媒咨询分析师认为，虚拟现实行业技术生态逐渐完善，资本的入局推动了虚拟现实设备在分辨率、刷新率、交互方式等方面的提升，增强了虚拟现实的娱乐属性，应用场景进一步拓宽。
With the intensification of market competition, tea market entrants have begun to explore the market demand for industry categories, and continue to create new scenes, new products, and new demands. The future industry pattern will be a state of multi-brand common development. According to the latest "Report on the Development and Trend Analysis of China Virtual Reality Industry from 2024 to 2025" released by iiMedia Research, the market size of China's tea industry has maintained a continuous growth trend, and the market size will reach 351.18 billion yuan in 2023, and is expected to reach 530.96 billion yuan in 2028. iiMedia Research data shows that with the deepening of the concept of health and wellness, 42.49% of the surveyed consumers said they would choose tea to achieve the purpose of health care. Analysts from iiMedia Consulting believe thatvirtual reality industry's technological ecosystem is gradually improving, and the entry of capital has driven improvements in resolution, refresh rate, and interaction methods of virtual reality devices, enhancing their entertainment attributes and expanding their application scenarios.-
艾媒咨询 | 2023年中国鲍鱼食品消费市场研究报告
2023年中国水产预制菜行业规模为1237亿元，同比增长18.1%，2026年水产预制菜市场规模有望达2576亿元。随着消费者饮食多元化，消费结构升级，水产预制菜市场将持续扩大规模。作为水产预制菜的一种，鲍鱼食品富含营养价值，满足居民当下的消费需求。2015-2022年中国鲍鱼海水养殖总产量逐年增加，涨幅近一倍，这为鲍鱼食品行业搭建完整的产业链和产业体系奠定了基础，产品价值不断增值放大，鲍鱼食品行业极具发展前景。为抓住行业发展风口，鲍鱼食品企业不断拓宽销售渠道，除传统电商平台外，还抢占直播、短视频等新兴渠道蕴藏的增量空间。未来，鲍鱼零售市场将会呈现出多元化和个性化的趋势。商家需加快多渠道平台的铺设，提高销售效率和覆盖范围，以抢占更多市场份额。
In 2023, the scale of China's aquatic prefabricated vegetable industry is 123.7 billion yuan, an increase of 18.1%, and the scale of aquatic prefabricated vegetable market is expected to reach 257.6 billion yuan in 2026. With the diversification of consumers' diet and the upgrading of consumption structure, the aquatic prepared vegetable market will continue to expand its scale. As a kind of aquatic prepared dishes, abalone food is rich in nutritional value to meet the current consumption needs of residents. From 2015 to 2022, the total output of abalone mariculture in China has increased year by year, nearly doubling, which lays the foundation for the abalone food industry to build a complete industrial chain and industrial system, and the value of products continues to increase and expand, and the abalone food industry has great development prospects. In order to seize the development of the industry, abalone food enterprises continue to expand sales channels, in addition to traditional e-commerce platforms, but also to seize the incremental space of emerging channels such as live broadcasting and short video. In the future, the abalone retail market will show a diversified and personalized trend. Merchants need to speed up the laying of multi-channel platforms, improve sales efficiency and coverage, in order to seize more market share. -
艾媒咨询｜2024年中国信创产业发展白皮书（完整版）
得益于中国数字经济的迅猛发展，2023年中国信创产业规模达20961.9亿元，2027年有望达到37011.3亿元，中国信创市场释放出前所未有的活力。艾媒咨询数据显示，2024年中国国产PC整机市场规模将达5182.3亿元，中国协同办公市场规模将达370.7亿元。信创基础消费潜力较大，尤其在办公软件领域，办公OA、编辑类的国产软件已普遍被企业应用，如企业微信、WPS等已积累了大量的用户群体。在国家信息安全驱动的需求下，信创产品及解决方案应用将在各行各业的渗透持续加深，行业规模持续增长。
白皮书由艾媒咨询主编，汇编芯片、服务器、整机等十五个信创重要行业数据信息。白皮书共计260页、68258个字、318个图表，内容丰富、数据详实，深入剖析了中国信创产业发展现状、产业链典型细分领域成长情况、标杆企业优秀经验以及未来发展趋势，为行业提供重要参考和决策依据。
Thanks to the rapid development of China's digital economy, the scale of China's credit creation industry will reach 2096.19 billion yuan in 2023, and is expected to reach 3701.13 billion yuan in 2027. China's credit creation market has released unprecedented vitality. Iimedia Consulting data show that in 2024, China's domestic PC machine market will reach 518.23 billion yuan, and China's collaborative office market will reach 37.07 billion yuan. Xinchuang basic consumption potential is large, especially in the field of office software, office OA, editing class of domestic software has been widely used by enterprises, such as enterprise wechat, WPS, etc., has accumulated a large number of users. Under the demand driven by national information security, the application of Xinchuang products and solutions will continue to deepen the penetration in all walks of life, and the industry scale will continue to grow.
The white paper is edited by IIMedia Consulting, compiling 15 important industry data information such as chips, servers, and complete machines. The white paper, with a total of 260 pages, 68,258 words and 318 charts, is rich in content and detailed in data, and thoroughly analyzes the development status quo of China's information and innovation industry, the growth of typical segments of the industrial chain, the excellent experience of benchmarking enterprises and the future development trend, providing important reference and decision-making basis for the industry. -
艾媒咨询｜2024年中国月饼行业创新发展研究报告
2015年至2023年，中国月饼市场销售规模呈上升趋势，2023年达271.3亿元，预计2025年中国月饼销售规模达332.8亿元。随着居民收入水平的提升和消费观念的转变，月饼作为传递亲情、友情与商务情谊的载体，其市场需求日益旺盛。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国月饼行业创新发展研究报告》数据显示，随着消费者对食品口味需求更加多样化，口味成为43.2%的消费者购买月饼时最关注的因素，超7成消费者认为香港月饼口味多元、创新。面对消费者日益多元且个性化的消费需求，月饼行业在传统口味的基础上，不断推出新口味并研发具有健康养生功能的月饼以适应市场变化，通过线上商城、直播带货等数字化手段实现品牌与消费者的直接互动和销售，拓宽了月饼的市场范围。
From 2015 to 2023, the sales scale of the Chinese mooncake market showed an upward trend, reaching 27.13 billion yuan in 2023, and it is expected to reach 33.28 billion yuan by 2025. As residents' income levels increase and consumption concepts evolve, mooncakes, as carriers of family affection, friendship, and business sentiments, are seeing increasingly robust market demand. According to the latest "Research Report on Innovative Development of China's Mooncake Industry in 2024" released by iiMedia Research, a third party data mining and analysis institution in the global new economy industry, as consumers' demands for food flavors become more diversified, flavor has emerged as the most critical factor for 43.2% of consumers when purchasing mooncakes. Over 70% of consumers perceive Hong Kong mooncakes as diverse and innovative in flavor. In response to consumers' increasingly diverse and personalized needs, the mooncake industry has continued to introduce new flavors based on traditional tastes and develop mooncakes with health and wellness benefits to adapt to market changes. Through digital means such as online malls and live streaming sales, the industry achieves direct interaction and sales between brands and consumers, thereby broadening the market scope of mooncakes. -
艾媒咨询 | 2023年全球及中国淋浴房行业发展白皮书
随着人口老龄化加剧和人们以健康、舒适为核心的消费观念提升，人们越来越重视个人健康和舒适度，淋浴房因能够提高人们的洗浴体验和心情，市场需求不断提升。iiMedia Research（艾媒咨询）数据显示，2022年全球淋浴房行业市场规模2258.9亿元，2026年有望达2975.3亿元，预计未来中国继续成为全球淋浴房的主要增量市场。数据显示，产品的质量和安全性是消费者购买淋浴房的重要考虑因素。未来高端品质的淋浴房需求将有所增加，吸引更多的购买人群。目前，简约的装修风格凭借其简洁、大方、实用的特点，成为了当下的时尚选择。随着现代人对简约、精致的生活追求不断提高，极窄边框淋浴房、全景门这一类极简风格的家装市场前景也将更加广阔。
With the intensification of population aging and the improvement of people's consumption concept centered on health and comfort, people are paying more and more attention to personal health and comfort. As shower rooms can improve people's bathing experience and mood, market demand is constantly increasing. According to data from iiMedia Research, the global shower room industry market size was 225.89 billion yuan in 2022, and is expected to reach 297.53 billion yuan in 2026. It is expected that China will continue to become the main incremental market for global shower rooms in the future. Data shows that product quality and safety are important considerations for consumers when purchasing shower rooms. The demand for high-end quality shower rooms will increase in the future, attracting more buyers. At present, the minimalist decoration style has become a fashion choice due to its simplicity, generosity, and practicality. With the increasing pursuit of simplicity and delicacy in modern life, the market prospects for minimalist style home decor such as narrow frame shower rooms and panoramic doors will also be broader. -
艾媒咨询｜2024年中国信创产业发展白皮书（精简版）
得益于中国数字经济的迅猛发展，2023年中国信创产业规模达20961.9亿元，2027年有望达到37011.3亿元，中国信创市场释放出前所未有的活力。艾媒咨询数据显示，2024年中国国产PC整机市场规模将达5182.3亿元，中国协同办公市场规模将达370.7亿元。信创基础消费潜力较大，尤其在办公软件领域，办公OA、编辑类的国产软件已普遍被企业应用，如企业微信、WPS等已积累了大量的用户群体。在国家信息安全驱动的需求下，信创产品及解决方案应用将在各行各业的渗透持续加深，行业规模持续增长。
白皮书由艾媒咨询主编，汇编芯片、服务器、整机等十五个信创重要行业数据信息。白皮书共计260页、68258个字、318个图表，内容丰富、数据详实，深入剖析了中国信创产业发展现状、产业链典型细分领域成长情况、标杆企业优秀经验以及未来发展趋势，为行业提供重要参考和决策依据。
Thanks to the rapid development of China's digital economy, the scale of China's credit creation industry will reach 2096.19 billion yuan in 2023, and is expected to reach 3701.13 billion yuan in 2027. China's credit creation market has released unprecedented vitality. Iimedia Consulting data show that in 2024, China's domestic PC machine market will reach 518.23 billion yuan, and China's collaborative office market will reach 37.07 billion yuan. Xinchuang basic consumption potential is large, especially in the field of office software, office OA, editing class of domestic software has been widely used by enterprises, such as enterprise wechat, WPS, etc., has accumulated a large number of users. Under the demand driven by national information security, the application of Xinchuang products and solutions will continue to deepen the penetration in all walks of life, and the industry scale will continue to grow.
The white paper is edited by IIMedia Consulting, compiling 15 important industry data information such as chips, servers, and complete machines. The white paper, with a total of 260 pages, 68,258 words and 318 charts, is rich in content and detailed in data, and thoroughly analyzes the development status quo of China's information and innovation industry, the growth of typical segments of the industrial chain, the excellent experience of benchmarking enterprises and the future development trend, providing important reference and decision-making basis for the industry. -
艾媒咨询 | 2023年”国产羽绒服涨价“事件商情监测分析报告
近日，话题“国产羽绒服卖到7000元”登上微博热搜第一，引起网友对国产羽绒服价格的关注和讨论，“羽绒服涨价把市场让给了军大衣”、“波司登平均价格已升至1600元”等国产羽绒服涨价相关话题频频登上热搜。iiMedia Research（艾媒咨询）数据显示，近八成消费者接受1200元以下的羽绒服。截止11月30日，“国产羽绒服”网络口碑已降至32.5。网友观点分化明显，呈现支持、中立及反对态度，事件论点集中于“国货该不该高端”、“价格与质量是否成正比”等问题上。国货羽绒服高端化是实现国货振兴的重要途径，打破“国货等于平价”的刻板印象还需用品质说话。
On November 22, 2023, the topic #Domestic down jacket sold to 7,000 yuan# hit the first microblogging hot search, causing netizens to pay attention to and discuss the price of domestic down jackets, “down jacket price hike ceded the market to the military coat”, #bosideng average price has risen to 1,600 yuan# and other topics related to the price increase of domestic down jackets are frequently on the hot search. iiMedia Research data show that nearly 80% of consumers accept down jackets that cost less than 1,200 yuan. As of November 30th, the Internet Word of Mouth (IWOM) for "domestic down jackets" has dropped to 32.5. In this public opinion event, netizens' views are clearly differentiated, showing support, neutrality, and opposition, with the argument focusing on "whether national products should be high-end", "Price and quality is proportional" and other issues. National down jacket high-end is an important way to realize the revitalization of national products, to break the stereotype of "national products equal to affordable" need to speak with quality. -
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