艾媒咨询|2021-2022年全球电子烟产业发展趋势专题报告

本报告涉及的案例/品牌/企业：悦刻、徕米、香誉、喜科

中国传统烟草消费普遍有戒烟需求，减害是烟草进化的核心诉求。国外主流卫生组织对电子烟进行了持续数年的评估，现阶段普遍认为电子烟的危害性远小于传统烟草。全球电子烟零售额从2018年的268亿美元增长到2020年的453亿美元。2017—2021年中国电子烟行业内销市场规模复合增长率为37.9%，预计2022年同比增长率为76.0%，市场规模达255.2亿元。预计2025年中国固体电子烟潜在市场规模约531亿元-—885亿元，雾化电子烟潜在市场规模约396亿元—792亿元。2021年中国电子烟产业直接就业人口约150万人，带动间接就业人口约400万人，总计约550万人。全球主要国家和地区，欧美、日韩均对电子烟出台明确的政策指引和监管措施。全球电子烟产业发展经验对中国产业规范发展有借鉴意义，中国也将进一步将电子烟产业平稳发展纳入法治化规范化轨道。
There is a general need for cessation in tobacco consumption and harm reduction which is the core demand of tobacco evolution. Foreign mainstream health organizations have conducted an evaluation of e-cigarettes for several years, and it is generally believed that the harm of e-cigarettes is much less than that of traditional tobacco. Global retail sales of e-cigarettes grew from $26.8 billion in 2018 to $45.3 billion in 2020. From 2017 to 2021, the compound growth rate of the domestic sales market in China's e-cigarette industry will be 37.9%, and the year-on-year growth rate in 2022 is expected to be 76.0%, and the market size will reach 25.52 billion yuan. It is estimated that the potential market size of China's solid e-cigarettes will be about 53.1 billion yuan - 88.5 billion yuan in 2025, and the potential market size of atomized e-cigarettes will be about 39.6 billion yuan - 79.2 billion yuan. In 2021, the direct employment of China's e-cigarette industry was about 1.5 million, driving about 4 million indirect employment, a total of about 5.5 million. Major countries and regions around the world, Europe, the United States, Japan and South Korea have issued clear policy guidelines and regulatory measures for e-cigarettes. The development experience of the global e-cigarette industry has reference significance for the development of China's industrial standards, and China will further integrate the steady development of the e-cigarette industry into the track of legalization and standardization.

艾媒咨询|2021年中国电子烟发展水平研究报告

本报告涉及的案例/品牌/企业：悦刻，思摩尔

数据显示，电子烟在全球各个国家的渗透率持续增长，全球电子烟零售额从2016年的161亿美元增长到2020年的453亿美元。2021年中国电子烟行业市场规模达到1160.0亿元，外销占比居高。艾媒咨询分析师认为，在政策规定趋于明朗化的背景下，电子烟将获得较大的增长空间，预计2023年中国电子烟市场规模将达到2952.7亿元。不过，作为严格限定使用者为成年人的成瘾品，电子烟经受了诸多讨论与非议，未来积极履行社会责将成为电子烟企业的必然选择。
The data show that the penetration rate of e-cigarettes in various countries around the world continues to grow, and the global retail sales of e-cigarettes increased from US $16.1 billion in 2016 to US $45.3 billion in 2020. In 2021, the market scale of China's e-cigarette industry will reach 116 billion yuan, with a high proportion of export sales. AI media consulting analysts believe that under the background of clearer policies and regulations, e-cigarettes will gain greater growth space. It is expected that the scale of China's e-cigarette market will reach 295.27 billion yuan in 2023. However, as an addictive product whose users are strictly limited to adults, e-cigarettes have undergone a lot of discussion and criticism. In the future, actively performing social responsibilities will become an inevitable choice for e-cigarette enterprises.

艾媒咨询| 2021年中国网络安全产业发展报告

近年来，网络安全建设受到国家层面高度重视，陆续推出了《网络安全法》《数据安全法》《个人信息保护法》等多项法律法规，为中国网络安全产业的发展注入了有力的政策支持。iiMedia Research(艾媒咨询)数据显示，2021年，中国网络信息安全市场规模达到926.8亿元。随着政策刺激的持续兑现与技术的进步，未来中国网络信息安全市场规模增幅将进一步扩大，预计2023年市场规模将突破1400亿元。
In recent years, the construction of network security has been highly valued at the national level. A number of laws and regulations such as the network security law, the data security law and the personal information protection law have been successively introduced, which has injected strong policy support into the development of China's network security industry. According to iiMedia Research, the scale of China's network information security market reached 92.68 billion yuan in 2021. With the continuous implementation of policy incentives and technological progress, the scale growth of China's network information security market will further expand in the future. It is expected that the market scale will exceed 140 billion yuan in 2023.

艾媒咨询|2021Q3中国第三方手机输入法行业发展研究报告

本报告涉及的案例/品牌/企业：百度输入法，搜狗输入法，讯飞输入法

随着手机网民规模和互联网普及率的不断提升，中国第三方手机输入法用户规模将有望进一步扩大。iiMedia Research(艾媒咨询)数据显示，中国第三方手机输入法保持连续增长趋势，2023年中国第三方手机输入法用户规模预计达到8.30亿人。一方面，AI技术与输入法行业的发展融合不断深化，AI功能逐渐成为了输入法品牌的核心竞争力;另一方面，凭借技术研发技术和深耕行业经验，头部平台逐渐开始拓展B端市场，与不同行业、不同领域品牌进行合作，为其量身定制产品服务方案，多元化的服务更满足更多不同用户群体的需求。
With the continuous improvement of the scale of mobile Internet users and Internet penetration, the scale of third-party mobile input method users in China is expected to further expand. According to iimedia research, China's third-party mobile phone input methods maintain a continuous growth trend. In 2023, the number of users of third-party mobile phone input methods in China is expected to reach 830 million. On the one hand, the integration of AI technology and input method industry is deepening, and AI function has gradually become the core competitiveness of input method brand; On the other hand, relying on technology R & D technology and deep industry experience, the head platform gradually began to expand the b-end market, cooperate with brands in different industries and fields, customize product service schemes for them, and diversified services can better meet the needs of more different user groups.

艾媒咨询|2021-2022年中国医美器械产业运行及投资决策分析报告

本报告研究涉及企业/品牌/案例：科医人，复星医药，奇致激光，半岛医疗

伴随着医美市场规模的持续扩大，中国医美器械行业发展前景可期。数据显示，预计2021年中国医美器械市场规模将超过500亿元，同比增长27.8%。从细分赛道来看，近年来，微创和无创已逐渐成为医疗美容的趋势，这就推动了以激光、超声波等能量源为代表的光电类医美器械的发展。从市场格局来看，中国正规医美机构设备的市场份额80%是进口品牌，且中高端市场被飞顿、塞诺龙等海外龙头企业占领。为了改变这一局面，国家及地方先后出台政策鼓励本土医美器械品牌的发展，同时，国有品牌也通过加大自主研发投入和投资并购来扩大市场份额，未来随着下游扩张、需求渗透、技术更新等因素有望加速进口替代。
With the continuous expansion of the medical beauty market, the development prospect of the medical beauty equipment industry in China is promising. According to the data, it is estimated that in 2021, the market size of medical devices in China will exceed 50 billion yuan, with a year-on-year growth of 27.8%. From the perspective of subdivision, in recent years, minimally invasive and non-invasive have gradually become the trend of medical beauty, which promotes the development of photoelectric medical beauty devices represented by laser, ultrasonic and other energy sources. From the perspective of market structure, 80% of the market share of China's regular medical and beauty institutions' equipment is imported brands, and the medium and high-end market is occupied by overseas leading enterprises such as feton and sinolon. In order to change this situation, the state and local governments have successively issued policies to encourage the development of local medical and beauty equipment brands. At the same time, the state-owned brands also expand their market share by increasing independent R & D investment and investment in M & A. in the future, with the downstream expansion, demand penetration, technology update and other factors, it is expected to accelerate the import substitution.

艾媒咨询|2021年上半年中国第三方手机输入法行业趋势研究报告

本报告研究涉及企业/品牌/案例：百度输入法，搜狗输入法，讯飞输入法

第三方输入法市场已形成百度、搜狗的双巨头格局。各大输入法平台以智能化、多元化、创新化的技术作为发展核心，研发更多创新型产品和功能，进一步满足用户需求，稳固自身的行业竞争地位。iiMedia Research(艾媒咨询)调研数据显示，当前用户的第三方输入法主要使用场景为社交场景，需要个性化、趣味化体验，同时用户对大段语音输入的要求更高。当前百度输入法的AI输入和语音输入表现良好，用户体验满意度最高，并且粘性最强。
The third-party input method market has formed a dual giant pattern of Baidu and Sogou. The major input method platforms take intelligent, diversified, and innovative technologies as their development core, and develop more innovative products and functions to further meet user needs and stabilize their own competitive position in the industry. Research data from iiMedia Research shows that the current user's third-party input method is mainly used in social scenarios, which requires a personalized and interesting experience. At the same time, users have higher requirements for large-scale voice input. The AI input and voice input of Baidu Input Method currently perform well, with the highest user experience satisfaction and the strongest stickiness.

艾媒咨询| 2020中国人工智能产业白皮书

本报告研究涉及企业/品牌/案例：酷芯微电子，蒜泥科技，影谱科技

2025年中国人工智能核心产业规模预计将超过4000亿元，中国未来有望发展为全球最大的人工智能市场。首先是国家政策环境的利好，同时人工智能商业化发展的经济环境近年基本处于稳定状态。伴随着人口结构变化和社会发展，企业的用工成本逐渐攀升，企业正在寻求数字化转型，希望通过应用人工智能降低用工成本，这些都为人工智能的商业化发展提供了有利的社会环境。2020年中国人工智能产业融资规模为1402亿元，资本也持续看好中国人工智能产业发展。iiMedia Research(艾媒咨询)数据显示，超八成中国网民看好其未来发展前景，47.8%的网民对中国人工智能发展前景持比较乐观的态度，36.8%的网民认为人工智能前景非常乐观。八成受访企业表示对人工智能重视程度较高，近六成企业表示未来会重点布局人工智能。未来人工智能的应用场景范围将持续扩大，深度渗透到各个领域，引领产业向价值链高端迈进，同时也为改善民生起到重要作用。
The scale of China's core artificial intelligence industry is expected to exceed 400 billion yuan in 2025, and China is expected to develop into the world's largest artificial intelligence market in the future. The first is the favorable national policy environment, and the economic environment for the commercialization of artificial intelligence is basically stable in recent years. With the demographic changes and social development, the labor cost of enterprises has gradually risen. Companies are seeking digital transformation and hope to reduce labor costs through the application of artificial intelligence. All of these provide a favorable social environment for the commercial development of artificial intelligence. In 2020, the financing scale of China's artificial intelligence industry is 140.2 billion yuan, and capital continues to be optimistic about the development of China's artificial intelligence industry. As the data of iiMedia Research showed, over 80% of Chinese Internet users are optimistic about its future development prospects, 47.8% of Internet users are relatively optimistic about the prospects of China's artificial intelligence development, and 36.8% of Internet users believe that the prospects of artificial intelligence are very optimistic. Eighty percent of the companies interviewed said that they attach great importance to artificial intelligence, and nearly 60 percent of the companies said they will focus on artificial intelligence in the future. In the future, the scope of artificial intelligence application scenarios will continue to expand and penetrate deeply into various fields, leading the industry to the high end of the value chain, and also playing an important role in improving people's livelihood.(“iiMedia Report |2020 China Mobile Games' IP Value Exploration Research Report" full version has 79 pages, please click the Browse HD Report button on the right side of the article to browse the report )

艾媒咨询|2020-2021中国第三方手机输入法行业年度研究报告

本报告研究涉及企业/品牌/案例：搜狗，百度，讯飞，王者荣耀，诛仙手游，网易云音乐，剑网3，屈臣氏

2020年中国第三方手机输入法用户规模达到7.55亿人，同比增长3.6%，且用户规模有望进一步扩大。首先是中国手机网民规模的持续增长。随着移动互联网的不断发展，中国移动互联网用户规模已达9.89亿人，为第三方手机输入法提供了有利的社会发展环境。随着疫情防控的常态化，在线办公和在线教育成为增长最迅速的场景，AI键盘输入功能使用渗透率也持续攀升，有望转型成为社会的新刚需。iiMedia Research(艾媒咨询)数据显示，AI语音输入功能已成为用户高效输入的重要方式，超六成用户偏好使用。与此同时，用户对文字识别、智能纠错功能的熟练使用占比均超过三成。随着在线办公和在线教育的发展，用户对智能预测、智能翻译等功能的认知度和需求将继续得到激发。在手机的迭代升级过程中，输入法一直扮演着必备应用的角色。作为市场刚需，未来将在5G、AI技术的发展下持续应用深化。
In 2020, the number of third-party mobile input method users in China will reach 755 million, a year-on-year increase of 3.6%, and the user scale is expected to further expand. The first is the continuous increase in the size of Chinese mobile phone netizens. With the continuous development of mobile Internet, the number of mobile Internet users in China has reached 989 million, which provides a favorable social development environment for third-party mobile phone input methods. With the normalization of epidemic prevention and control, online office and online education have become the fastest-growing scenarios. The penetration rate of the use of AI keyboard input functions continues to rise, and it is expected to transform into a new rigid demand in society. According to data from iiMedia Research, the AI ​​voice input function has become an important way for users to input efficiently, and over 60% of users prefer to use it. At the same time, more than 30% of users are proficient in text recognition and intelligent error correction. With the development of online office and online education, users' awareness and demand for functions such as intelligent prediction and intelligent translation will continue to be stimulated. In the iterative upgrade process of mobile phones, the input method has always played the role of an indispensable application. As a rigid demand in the market, the application will continue to deepen in the future under the development of 5G and AI technology.

艾媒咨询|2020年秋季中国第三方手机输入法市场监测报告

本报告研究涉及企业/品牌/案例：百度输入法、搜狗输入法、讯飞输入法。

随着移动终端的普及和智能化，第三方手机输入法的用户规模不断扩大，iiMedia Research(艾媒咨询)数据显示，2019年中国第三方手机输入法用户规模为7.29亿人，增长率为3.9%，预计2020年用户规模将达7.48亿人。第三方手机输入法市场集中度进一步提高，百度输入法和搜狗输入法占据近九成市场份额，头部市场竞争激烈。iiMedia Research(艾媒咨询)数据显示，25岁以下年轻用户除性能外，还追求皮肤类型、辅助功能等丰富的内容生态，占比分别为33.3%、23.8%。艾媒咨询分析师认为，为适应年轻用户个性化、多样化需求，内容生态建设成为手机输入法未来发展的重要方向。技术创新方面，语音速记功能在需求激增的在线办公和教育场景中受到用户青睐，占比分别为29.5%、25.6%。未来随着AI技术的成熟，第三方手机输入法智能化程度将不断加深，并逐渐由工具型向服务型转变。

With the popularity and intelligence of mobile terminals, the user scale of third-party mobile input methods continues to expand. As the data of iiMedia Research showed, the number of third-party mobile input method users in China in 2019 is 729 million, with a growth rate of 3.9 %, the number of users is expected to reach 748 million in 2020. The market concentration of third-party mobile input methods has further increased. Baidu input method and Sogou input method occupy nearly 90% of the market share, and competition in the head market is fierce. As the data of iiMedia Research showed, in addition to performance, young users under the age of 25 pursue a rich content ecosystem such as skin type and auxiliary functions, accounting for 33.3% and 23.8% respectively. iiMedia consulting analysts believe that in order to meet the individual and diversified needs of young users, the construction of content ecology has become an important direction for the future development of mobile input methods. In terms of technological innovation, the voice shorthand function is favored by users in online office and education scenarios where demand has surged, accounting for 29.5% and 25.6% respectively. In the future, with the maturity of AI technology, the degree of intelligence of third-party mobile input methods will continue to deepen, and third-party mobile input methods will gradually change from tool-based to service-based.

艾媒咨询|2020上半年中国人工智能产业专题研究报告

本报告研究涉及企业/品牌/案例：商汤科技、深兰科技。

中国人工智能行业市场规模自2015年起持续扩大，随着国家政策的倾斜和相关基础技术如5G通信、新基建的发展，人工智能进入爆发增长的阶段。2020年人工智能行业核心产业市场规模预计超过1500亿元，增长率达到26.2%，未来15年也将持续稳步增长，至2030年核心产业市场规模预计突破10000亿元。随着新基建的不断投入，高新技术产业的发展前景向好，至2019年底高企数量增长迅速，突破21.5万家。目前，中国城镇化水平和信息化建设不断提高加速，给人工智能发展提供了良好的社会环境。人工智能产业逐渐迈入成熟化发展的新阶段，同时，资本逐步回归理性，对人工智能产业的关注将由热点概念向应用落地转变。伴随着政府新基建一系列政策信号的释放和落地，人工智能发展迎来新红利，引发新一轮产业升级革命。未来，具备底层技术创新和落地能力的企业将更受资本的重视和青睐。

The market scale of China's Artificial Intelligence industry has been expanding continuously since 2015. With the tilt of national policies and the development of related basic technologies such as 5G communication and new infrastructure, artificial intelligence has entered the stage of explosive growth. In 2020, the market size of the core industry of the Artificial Intelligence industry is expected to exceed 150 billion yuan, with a growth rate of 26.2%. In the next 15 years, the market size of the core industry is also expected to grow steadily, and by 2030, the market size of the core industry is expected to exceed 1 trillion yuan. With the continuous investment in new infrastructure, the development prospect of the high-tech industry is getting better. By the end of 2019, the number of high-tech industries has increased rapidly, exceeding 215,000. At present, China's urbanization level and information construction are constantly improving and accelerating, providing a good social environment for the development of Artificial Intelligence. The Artificial Intelligence industry has gradually entered a new stage of mature development. At the same time, the capital has gradually returned to rationality, and the attention to the artificial intelligence industry will change from hot concept to application and implementation. With the release and landing of a series of policy signals on new government infrastructure, the development of Artificial Intelligence has ushered in a new dividend, triggering a new round of industrial upgrading revolution. In the future, enterprises with the capability of low-level technological innovation and implementation will be more valued and favored by capital.