关于“上汽通用”的报告
艾媒咨询 | 2025年中国移动翻译行业消费行为调查数据
中国移动翻译行业近年来依托人工智能技术的飞跃,特别是机器翻译与语音识别领域的显著进步,迅速崛起并展现出商业价值。随着全球化进程的加速和数字化转型的深化,国内外贸易及文化交流日益频繁,移动翻译服务需求急剧上升,市场规模不断扩大。移动翻译不仅极大提高了沟通效率,降低了语言障碍带来的成本,还通过提供高质量的翻译服务吸引更多的客户,增强了企业的国际竞争力。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国移动翻译行业消费行为调查数据》数据显示,工作场景以61.13%的占比成为移动翻译最主要的应用领域,凸显了其在商务沟通、跨国协作等场景中的不可或缺性。紧随其后的是生活娱乐场景,占比达56.82%,表明移动翻译已深度融入日常生活的方方面面,成为跨语言交流的重要工具。在翻译内容类型方面,网页文章以42.57%的占比位居第一,反映出消费者对网络内容翻译的强烈需求;视频翻译和证件资料分别以36.35%和34.14%的占比位列其后,体现了多媒体内容和文件资料翻译的广泛应用趋势。此外,英语以54.45%的占比遥遥领先于其他语种,进一步巩固了其在移动翻译服务中的主导地位,彰显了其作为全球通用语言的重要性。艾媒咨询分析师认为,随着技术的不断成熟和市场的进一步拓展,移动翻译行业吸引了一些投资者,特别是在技术创新、平台建设及服务优化等领域展现出丰富的投资机会。未来,AI技术的革新将为移动翻译行业注入新的增长动力。
In recent years, relying on the leap in artificial intelligence technology, especially the significant progress in the field of machine translation and speech recognition, China's mobile translation industry has risen rapidly and shown commercial value. With the acceleration of globalization and the deepening of digital transformation, domestic and foreign trade and cultural exchanges are becoming increasingly frequent, and the demand for mobile translation services is rising sharply, and the market scale is constantly expanding. Mobile translation not only greatly improves the communication efficiency and reduces the cost caused by language barriers, but also attracts more customers by providing high-quality translation services and enhances the international competitiveness of enterprises. According to the latest "Survey data of consumption behavior of China's mobile translation industry in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the work scene has become the most important application field of mobile translation with a ratio of 61.13%. It highlights its indispensability in business communication, transnational cooperation and other scenarios. It is followed by life and entertainment scenes, accounting for 56.82%, indicating that mobile translation has been deeply integrated into all aspects of daily life and has become an important tool for cross-language communication. In terms of translated content types, web articles ranked first with 42.57%, reflecting consumers' strong demand for web content translation; Video translation and document materials ranked second with 36.35% and 34.14% respectively, reflecting the wide application trend of multimedia content and document translation. In addition, English is far ahead of other languages with 54.45% of the total, further consolidating its dominant position in mobile translation services and highlighting its importance as a universal language. iiMedia Research analysts believe that with the continuous maturity of technology and the further expansion of the market, the mobile translation industry has attracted some investors, especially in the fields of technological innovation, platform construction and service optimization to show rich investment opportunities. In the future, the innovation of AI technology will inject new growth momentum into the mobile translation industry.2025-2029年中国低空经济产业链全景图及区域竞争状况研究报告
在全球经济加速发展与科技飞速进步的当下,低空经济作为新兴的经济形态,其辐射带动作用强、产业链较长等特点对经济社会发展具有较强的带动作用。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025-2029年中国低空经济产业链全景图及区域竞争状况研究报告》数据显示,2022-2024年中国低空经济市场规模数据呈现上升趋势,2025年中国低空经济市场规模预计达5615亿元,2029年低空经济市场规模将达13904亿元,2035年有望突破3.5万亿元。艾媒咨询分析师认为,2024年是低空经济发展的元年,随着政策的落实和相关措施的不断落地,低空经济将在未来呈现爆发式增长。
At present, with the accelerated development of the global economy and the rapid progress of science and technology, the low-altitude economy, as an emerging economic form, has a strong radiation driving effect and a long industrial chain, which has a strong driving effect on economic and social development. iiMedia Research, a third party data mining and analysis institution in the global new economy industry, recently released the "Research report on China's low-altitude economic industrial chain panorama and regional competition status from 2025 to 2029", which shows that the market size data of China's low-altitude economy in 2022-2024 shows an upward trend. The market size of China's low-altitude economy is expected to reach 561.5 billion yuan in 2025, 1390.4 billion yuan in 2029, and 3.5 trillion yuan in 2035. Analysts from IIMedia Consulting believe that 2024 is the first year of low-altitude economic development, and with the implementation of policies and relevant measures, low-altitude economy will show explosive growth in the future.艾媒咨询 | 2025-2026年中国低空经济市场发展趋势洞察报告
低空经济是以低空空域为依托,以各种有人驾驶和无人驾驶航空器的各类低空飞行活动为牵引,辐射带动相关领域融合发展的综合性经济形态。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025-2026年中国低空经济市场发展趋势洞察报告》数据显示,2022-2024年中国低空经济市场规模数据呈现上升趋势,2025年中国低空经济市场规模预计达5615亿元,预测2035年有望突破3.5万亿元。艾媒咨询分析师认为,2024年是低空经济发展的元年,随着政策的落实和相关措施的不断落地,低空经济将在未来呈现爆发式增长。
Low-altitude economy is a comprehensive economic form that relies on low-altitude airspace and is towed by various low-altitude flight activities of manned and unmanned aircraft, and radiates the integrated development of related fields. The latest "China's low-altitude economic market development trend Insight report 2025-2026" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, shows that the market size data of China's low-altitude economy shows an upward trend in 2022-2024. The market size of China's low-altitude economy is expected to reach 561.5 billion yuan in 2025, and is expected to exceed 3.5 trillion yuan in 2035. Analysts from iMedia Consulting believe that 2024 is the first year of the development of low-altitude economy. With the implementation of policies and the continuous landing of relevant measures, low-altitude economy will show explosive growth in the future.艾媒咨询|2020年9-10月中国汽车行业运行状况及企业商情双月报告
本报告研究涉及企业/品牌/案例:一汽大众、吉利汽车、特斯拉。
2020年上半年,国家层面和地方政府出台的一系列政策起到了刺激汽车消费的效果,为下半年车市恢复奠定了基础。同时,“金九银十”这个汽车传统销售旺季的到来,加上消费者在经济方面的安全感以及身处的环境现状的改善,都共同驱动了车市销量的增长。数据显示,2020年1-10月,汽车产销1951.9万辆和1969.9万辆,同比下降4.6%和4.7%,降幅与1-9月相比,分别收窄2.1个百分点和2.2个百分点。其中,10月的汽车产销分别达到255.2万辆和257.3万辆,环比增长0.9%和0.31%,同比增长11.0%和12.5%。
In the first half of 2020, a series of policies at the national level and by local governments had the effect of stimulating automobile consumption, laying the foundation for the recovery of the automobile market in the second half of the year. At the same time, the arrival of the "golden nine silver ten" , a traditional automobile sales peak season, coupled with consumers' sense of economic security and the improvement of the current situation in the environment, all together drive the growth of the car market. The figures show that between January and October 2020, car production and sales totaled 19.519 million and 19.699 million units, down 4.6 percent and 4.7 percent from the same period a year earlier. The decrease narrowed by 2.1 percentage points and 2.2 percentage points, respectively, from January to September. Of this total, car production and sales reached 2.552 million and 2.573 million respectively in October, up 0.9 percent and 0.31 percent month-on-month and 11.0 percent and 12.5 percent year-on-year.艾媒咨询|2020年中国营销SaaS行业发展专题研究报告
本报告研究涉及企业/品牌/案例:Adobe、询盘云、赛诺贝斯。
iiMedia Research(艾媒咨询)数据显示,2020年中国SaaS行业市场规模预计达到253.4亿元,其中CRM市场发展迅速,2019年规模达到36.9亿元。营销SaaS作为CRM的重要分支,其发展潜力不容小觑。而目前广告投放渠道中,数字广告,特别是移动广告渠道重要性愈加突出,即使在海外市场,也有94%的营销人员更偏好使用Facebook等社媒平台进行投放。因此营销SaaS平台也在实现多渠道、多平台投放服务,同时发挥数据中台作用,为业务应用场景落地提供统一的数据输出与数据分析能力支持。
As the data of iiMedia Research showed, the market scale of China SaaS industry is expected to reach 25.34 billion yuan in 2020, of which the CRM market is developing rapidly, reaching 3.69 billion yuan in 2019. As an important branch of CRM, marketing SaaS has great potential. Among all the current advertising channels, digital advertising, especially mobile advertising, is becoming more and more important. Even in overseas markets, 94% of marketing staffs prefer to use social media platforms such as Facebook to launch advertisements. Therefore, the marketing SaaS platform is also realizing advertising services for multi channels and multi platforms, and playing the role of data center to provide unified data output and data analysis capability support for the implementation of business application scenarios.艾媒咨询|2020年7-8月中国汽车行业运行状况及企业商情双月报告
本报告研究涉及企业/品牌/案例:丰田汽车,小鹏汽车, 广汽丰田。
iiMedia Research(艾媒咨询)数据显示,2020年8月的特斯拉、蔚来、理想等车企股价行情变动引起众多股份的关注,此外加上新能源车小鹏赴美上市,都使得“新能源车”成为社会关注的焦点。艾媒咨询分析师认为,新能源车热度会持续走高,但伴随补贴退坡势必将在一定程度上影响消费者购买意愿,该行业将进入残酷的淘汰赛阶段。
iiMedia Research data show that in August 2020, Tesla, NIO, LI and other auto companies share price changes caused a lot of concern, in addition to XPEV to the United States listing, all make "new energy vehicles" become the focus of social attention. iiMedia consulting analysts believe that the heat of new energy vehicles will continue to rise, but with subsidies will inevitably affect consumers' willingness to buy to a certain extent, the industry will enter a brutal phase of elimination.艾媒咨询|2020年5-6月中国汽车行业运行状况及企业商情双月报告
本报告研究涉及企业/品牌/案例:蔚来汽车,比亚迪。
2020年6月中国汽车产业逐步回归正轨,乘用车产销量都有一定增长。狭义乘用车综合销量排名前十的多为合资品牌,自主品牌仅有吉利汽车和长安汽车入围。从汽车质量看,2020上半年,汽车行业实施召回有93次事件,召回总量约321.44万辆,较去年同期增长约16.4%。发动机问题是汽车召回的主要原因,共召回261.27万辆,占比超过8成。
In June 2020, China's auto industry will gradually return to the right track, and passenger vehicle production and sales will have a certain increase. In the narrow sense, the top ten in terms of comprehensive sales volume of passenger vehicles are mostly joint venture brands, and only Geely Automobile and Changan Automobile are shortlisted for independent brands. In terms of car quality, in the first half of 2020, there were 93 recalls in the automotive industry, and the total number of recalls was about 3.2144 million vehicles, an increase of about 16.4% over the same period last year. Engine problems are the main reason for automobile recalls, with a total of 2,612,700 vehicles being recalled, accounting for more than 80%.
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