关于“保险公司”的报告
艾媒咨询 | 2024-2025年中国券商自营APP竞争格局及用户行为监测报告
随着移动互联网的快速发展和金融科技的不断进步，中国券商自营APP行业迎来了迅猛的发展态势。自2010年中国首批券商自营APP上线以来，各大券商综合发力，从业务、营销、社交等多个方面扩大市场，APP的功能已从最初的股票交易和基本行情查询，扩展到了包括融资债券交易、资讯浏览等多个方面。直至目前，券商自营APP已经成为投资者进行股票交易和投资的首选途径，是连接投资者与金融市场的重要桥梁。这一转变不仅反映了技术的进步，也体现了用户行为和市场趋势的变化。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024-2025年中国券商自营APP竞争格局及用户行为监测报告》数据显示，中国证券APP用户规模增长迅速，2024年中国证券APP用户规模为2.4亿人。随着中国证券市场的不断成熟及投资者数量的持续增多，中国证券APP用户规模仍将保持较快增长，预计2025年有望达2.6亿人。艾媒咨询分析师认为，券商通过布局智慧型网点、APP端、PC端和客服中心四种渠道，优化渠道间的交互能力和衔接打造渠道闭环，不断构建以客户为中心的综合服务平台，保证客户的线上线下体验高度一致，提高客户粘性以占领市场。
With the rapid development of mobile Internet and the continuous progress of financial technology, China's brokerage self-run APP industry has developed in a rapid trend. Since the launch of China's first batch of securities brokerage self-run apps in 2010, major securities brokerages have made comprehensive efforts to expand the market from many aspects such as business, marketing and social networking. The functions of the APP have expanded from the initial stock trading and basic market inquiries to include financing bond trading, information browsing and other aspects. Up to now, the brokerage self-run APP has become the preferred way for investors to carry out stock trading and investment, and it is an important bridge connecting investors with the financial market. This shift reflects not only advances in technology, but also changes in user behavior and market trends. According to the latest "2024-2025 The competition pattern and user behavior monitoring report of China's brokerage self-run APP" released by iiMedia Research, Data show that the scale of China's securities APP users is growing rapidly, and the scale of China's securities APP users will be 240 million in 2024. As China's securities market continues to mature and the number of investors continues to increase, the number of Chinese securities APP users will continue to maintain rapid growth, which is expected to reach 260 million in 2025. The iiMedia consulting analysts believe that through the layout of four channels, namely intelligent network, APP, PC and customer service center, brokerages optimize the interaction ability and connection among channels to create a closed-loop channel, constantly build a customer-centric comprehensive service platform, which is ensured that customers' online and offline experiences are highly consistent, and improve customer stickiness to occupy the market.-
艾媒咨询 | 2024年中国线上快递行业消费者调研报告
在当前便捷的生活方式下，线上快递已成为众多消费者的首选方式，他们普遍认为线上寄件具有节约时间和费用的双重优势。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国线上快递行业消费者调研报告》数据显示，众多快递品牌中，顺丰凭借其高效的服务质量和可靠的物流体系，备受广大消费者的青睐。纵观整个行业，超过九成的消费者对当前的快递寄件服务持正面评价。在寄件方式的选择上，消费者则最偏爱蜂巢/菜鸟驿站智能寄件（48.74%），其次是上门取件服务（33.02%）。艾媒咨询分析师认为，在线上快递蓬勃兴起的背景下，快递公司需优化服务流程，特别是在物流信息的实时更新、上门服务的准时性等方面，以提升消费者的整体体验。同时，为进一步抢占市场份额与促进行业协调发展，各快递公司应充分利用自身在大件、中小件以及文件运输中的专业优势，不断创新服务模式，以满足消费者日益多样化、个性化的需求。
In the current convenient lifestyle, online courier has become the preferred choice for many consumer, who generally believe that online parcel delivery has the dual advantages of saving time and money. The latest "2024 China online express industry consumer behavior survey report" released by iiMedia Research, a third-party data mining and analysis institution for the global new economy industry, shows that among many courier brands, SF Express has won the favor of a large number of consumers with its efficient service quality and reliable logistics system. Over 90% of consumers surveyed hold a positive view of the current courier delivery service. In terms of parcel delivery methods, consumers are most partial to smart parcel delivery via hive/AliExpress Station (48.74%), followed by home delivery service (33.02%). Analysts from iimedia Research believe that in the background of the booming online courier industry, courier companies need to optimize their service processes, especially in real-time updates of logistics information and punctuality of home delivery services, to enhance the overall consumer experience. At the same time, in order to further seize market share and promote coordinated development of the industry, courier companies should fully utilize their professional advantages in handling large, medium and small parcels and documents, and continuously innovate service models to meet the increasingly diverse and individualized needs of consumers. 
艾媒咨询｜2024-2025年全球及中国以竹代塑行业投资前景分析报告
全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024-2025年全球及中国以竹代塑行业投资前景分析报告》数据显示，2023年中国竹产业产值达5412亿元，同比增长19.92%，预计2025年中国竹产业产值达7121亿元。
艾媒咨询分析师认为，随着市场消费者环保和安全意识的增强以及政府对以竹代塑产业的支持，竹产业将会迎来新一轮的增长。
According to the latest "Analysis Report on Investment Prospects of Global and Chinese Bamboo Substitute Plastics Industry from 2024 to 2025" released by iiMedia Research, In 2023, the output value of China's bamboo industry reached 541.2 billion yuan, a year-on-year increase of 19.92%.It is expected that the output value of China's bamboo industry will reach 712.1 billion yuan by 2025.
iiMedia Research analysts believe that With the increasing awareness of environmental protection and safety among market consumers and government support for the bamboo plastic industry, the bamboo industry will usher in a new round of growth.-
艾媒咨询｜2024年中国虚拟数字人产业发展白皮书
随着AI技术的日益成熟与广泛应用，虚拟数字人从一个遥远的概念逐渐走进了现实世界的舞台，在技术融合与产业升级中扮演至关重要的桥梁与驱动者。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国虚拟数字人产业发展白皮书》数据显示，2023年中国虚拟人带动产业市场规模和核心市场规模分别为3334.7亿元和205.2亿元，预计2025年分别达到6402.7亿元和480.6亿元，呈现强劲的增长态势。
艾媒咨询分析师认为，虚拟人技术具有为用户提供高度智能化和个性化服务的潜力，为B端企业降本增效，其市场需求前景广阔。
With the increasing maturity and widespread application of AI technology, virtual digital humans have gradually entered the real world stage from a distant concept, playing a crucial bridge and driver in technology integration and industrial upgrading. According to the latest "White Paper on the Development of China's Virtual Digital Human Industry in 2024" released by iiMedia Research, a third-party data mining and analysis firm in the global new economy industry, the market size and core market size driven by virtual humans in China were 333.47 billion yuan and 20.52 billion yuan respectively in 2023. It is expected to reach 640.27 billion yuan and 48.06 billion yuan respectively in 2025, showing a strong growth trend.
Analysts from iMedia Consulting believe that virtual human technology has the potential to provide users with highly intelligent and personalized services, reducing costs and increasing efficiency for B2B enterprises. Its market demand prospects are broad. -
艾媒咨询｜2023年“董宇辉小作文事件”舆情监测分析报告
近日，“董宇辉小作文事件”相关话题热度不断，引发了大众对公司管理、企业文化和个人价值等方面的质疑和讨论，对此，本报告对“董宇辉小作文事件”进行了舆情监测分析。iiMedia Research（艾媒咨询）数据显示，有关“董宇辉小作文事件”的话题讨论热度自12月11日开始不断上升，整体网络口碑偏向负面，社会大众对事件的看法各异，网友态度呈负面转向。同时，效率、价格与情感是消费者进行直播间购物的重要考量点，直播行业在精神和物质层面对社会具有双重影响。
Recently, the topic of "Dong Yuhui's small essay incident" has been heated up, triggering questions and discussions about the company's management, corporate culture, and personal values, etc. Therewith, this report monitors and analyses the public opinion on "Dong Yuhui's small essay incident". According to iiMedia Research, the topic of "Dong Yuhui's small essay incident" has been rising since December 11, and the overall Internet word-of-mouth is on the negative side, with the general public having different views on the incident, and netizens' attitudes taking a negative turn. At the same time, efficiency, price and emotion are the most important considerations for consumers to make purchases in live broadcasting, and the live broadcasting industry has a dual impact on society in both spiritual and material aspects. -
艾媒咨询 | 2023年中国网络安全产业发展研究报告
近年来，中国持续完善网络安全行业相关制度建设，加快推进人才培养、顶层设计，网络安全行业进入发展新阶段。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2023年中国网络安全产业发展研究报告》数据显示，2023年中国网络安全市场规模约为683.6亿元，同比增长8.0%，预计2027年中国网络安全市场规模有望增至884.4亿元。互联网海量信息下，网络安全问题变得更加复杂，用户对网络治理需求的多样化与主动化将进一步推动网络安全行业产品向着数智化发展。
In recent years, China has continued to improve the construction of relevant systems in the cybersecurity industry, accelerated the promotion of personnel training and top-level design, and the cybersecurity industry has entered a new stage of development. According to the latest "Research Report on China's Cybersecurity Industry Development in 2023" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the scale of China's cybersecurity market in 2023 is about 68.36 billion yuan, an increase of 8.0%. It is estimated that China's network security market is expected to increase to 88.44 billion yuan in 2027. Under the massive information of the Internet, the problem of network security becomes more complex, and the diversification and initiative of users' demands for network governance will further promote the development of network security industry products towards digital intelligence. -
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艾媒咨询|2021年中国茶叶礼盒市场分析研究报告
本报告研究涉及企业/品牌/案例：CHALI茶里，小罐茶，八马茶业
iiMedia Research(艾媒咨询)数据显示，中国茶叶礼盒市场规模呈增长态势，从2017年的275.9亿元增长至2020年的374.1亿元，年均保持超过10%的增长率，预计2023年中国茶叶礼盒市场规模将达到527.2亿元。调研数据显示，有60.2%的消费者最希望提升茶叶礼盒的茶叶品质。当前茶叶礼盒商家的重心放在包装外观上，而忽略了茶叶的品质，中国消费者对于茶叶品质有着较高的要求，未来更加得到市场认可的一定是在茶叶品质上反复打磨的茶叶厂商。
According to iimedia research, the scale of China's tea gift box market is growing, from 27.59 billion yuan in 2017 to 37.41 billion yuan in 2020, with an average annual growth rate of more than 10%. It is expected that the scale of China's tea gift box market will reach 52.72 billion yuan in 2023. Survey data show that 60.2% of consumers most want to improve the tea quality of tea gift boxes. At present, the focus of tea gift box merchants is on the packaging appearance, while ignoring the quality of tea. Chinese consumers have high requirements for tea quality. In the future, tea manufacturers who repeatedly polish the quality of tea must be more recognized by the market.
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