关于“寻医问诊”的报告
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艾媒咨询|2021年中国互联网医院行业发展研究报告
本报告涉及的案例/品牌/企业：医联，京东健康，好大夫
随着《健康中国2030规划纲要》、“互联网+医疗健康”的国家倡导和执行方针落实，中国互联网医院的数量在2015-2020年五年间增长近1000家，2021年进入稳定上升期。iMedia Research(艾媒咨询)数据显示，自2018年起，中国互联网医院行业进入以医院主导的互联网医院占多数的发展状态。医院主导和企业主导的互联网医院各有不同竞争优势，面对国家的规范政策和市场需求增长，通过差异化定位和院企合作能有效提升各方效益。
With the implementation of the national plan for health China 2030 and Internet plus medical health, the number of China's Internet hospitals increased by nearly 1000 in 2015-2020 years and five years, and entered a stable rise in 2021. According to the data of imedia research, since 2018, China's Internet hospital industry has entered a development state in which hospital led Internet hospitals account for the majority. Hospital led and enterprise led Internet hospitals have different competitive advantages. In the face of national normative policies and market demand growth, the benefits of all parties can be effectively improved through differentiated positioning and hospital enterprise cooperation. -
艾媒咨询|2021全球及中国大健康产业运行大数据及决策分析报告
本报告研究涉及企业/品牌/案例：阿里健康，联合丽格，恒瑞医药，白云山，平安好医生，111集团，新氧，药明巨诺，盘龙药业，先导药业，好大夫在线，优健康，春雨医生，丁香医生，微医
受到人口老龄化、居民患病比例增加等因素影响，国家医疗费用支出不断增加，属于刚性需求；同时，随着人们对健康标准的不断提高以及互联网医疗技术的发展，大健康产业会在相当长的时期内持续保持增长态势。数据显示，2020年中国的大健康产业营收规模超过7万亿元，预计2021年将达8万亿元，增幅达8.1%。其中，得益于大健康产业发展以及疫情期间医药需求增长，生物制药、医疗器械两大细分领域表现良好，成为2020年中国投资热度较高的新经济行业，投资项目金额分别为919亿元和273亿元。
Affected by the aging population and the increasing proportion of residents, the national medical expenditure is increasing, which belongs to the rigid demand; At the same time, with the continuous improvement of people's health standards and the development of internet medical technology, the big health industry will continue to grow for a long time. According to the data, the revenue of China's big health industry will exceed 7 trillion yuan in 2020, and it is expected to reach 8 trillion yuan in 2021, an increase of 8.1%. Among them, thanks to the development of big health industry and the growth of pharmaceutical demand during the epidemic period, biopharmaceuticals and medical devices have performed well, becoming China's new economy industry with high investment enthusiasm in 2020, with investment projects of 91.9 billion yuan and 27.3 billion yuan respectively. -
艾媒咨询|2021年夜间用药行业研究报告
本报告研究涉及企业/品牌/案例：美团，京东到家，饿了么
国内人口基数增长以及人们对于健康管理意识的增强，使得夜间用药市场的需求度也保持在较高的水平。iiMedia Research(艾媒咨询)数据显示，约89.9%受访者表示近一年有过夜间生病或者家人朋友需要用药的经历，并且，群众对夜间用药种类的需求丰富，并且在夜间各个时段的急性疾病需求都普遍较高。为此，04年起政府已经倡导24小时药店以满足用户需求。但是研究发现，“晚上买药难”是夜间生病人士普遍提及的关键词，即时配送平台兴起或成解决夜间用药新机遇。
The growth of the domestic population base and the increase of people's awareness of health management have kept the demand for night medication in the market at a relatively high level. According to data from iiMedia Research, about 89.9% of the interviewees said that they have had the experience of getting sick at night or needing medication at night in the past year. Moreover, the masses have a rich demand for medication at night, and acute illnesses at various times during the night. Disease needs are generally high. For this reason, since 2004, the government has advocated 24-hour pharmacies to meet user needs. However, the study found that "difficult to buy medicine at night" is a key word commonly mentioned by people who are sick at night. The rise of instant delivery platforms may be a new opportunity to solve night medicine. -
艾媒咨询|2020-2021中国互联网医疗行业发展白皮书
本报告研究涉及企业/品牌/案例：科亚医疗,灵医智惠,京东健康,爱康体检宝
2021年中国移动医疗市场规模预计将达到635.5亿元，用户规模将扩大至6.87亿人。医疗器械设备与电商行业的发展，推动中国互联网医疗行业市场迎来新的发展机遇。首先是中国政策环境的利好，同时互联网医疗服务行业在2020年迎来重大普及发展的历史机遇，行业经济前景可观。医疗硬件设备的提升与专业数字化医疗网络的搭建同样为互联网医疗提供更长远技术支持。2019年中国移动医疗行业投资交易规模急剧增长至162亿元，资本市场密切关注中国移动医疗产业发展。iiMedia Research（艾媒咨询）数据显示，受访用户对于当前互联网医疗行业服务表示“比较认可”占比46.0%，“非常认可”占比22.2%。其中，在诊前、诊中以及诊后环节中，最受认可的因素分别为服务时间地点灵活、就诊过程快捷以及在线支付方便，互联网医疗在效率上的提升得到用户普遍认可。未来中国医疗器械将在产品功耗、专业性、安全性等方面有更高的要求，走向更具创新性、人性化、精细化将成必然。
In 2021, China's mobile medical market is expected to reach 63.55 billion yuan, and the number of users will expand to 687 million. The development of the medical equipment and e-commerce industry has promoted China's Internet medical industry market to usher in new development opportunities. First of all, China's favorable policy environment. The Internet medical service industry had a major historical opportunity for popularization and development in 2020, and therefore the industry's economic prospects are considerable. The improvement of medical hardware equipment and the construction of professional digital medical networks also provide longer-term technical support for Internet medical treatment. In 2019, the scale of investment transactions in China's mobile medical industry increased sharply to 16.2 billion yuan, and the capital market paid close attention to the development of China's mobile medical industry. According to data from iiMedia Research, 46.0% of the interviewed users expressed "relatively recognized" and "very recognized" accounted for 22.2% of the current Internet medical industry services. Among them, the most recognized factors in the pre-diagnosis, in-diagnosis, and post-diagnosis links are flexible service time and location, fast medical treatment process, and convenient online payment. The efficiency improvement of Internet medical treatment is generally recognized by users. In the future, China's medical equipment will have higher requirements in terms of product power consumption, professionalism, and safety, and it will be inevitable to move toward more innovative, humane, and refined products. -
艾媒咨询|2020年中国AI数据服务专题研究报告
本报告研究涉及企业/品牌/案例：云测数据，龙猫数据。
在政策利好、场景需求剧增和5G落地等因素的推动下，中国AI行业的市场规模不断扩大，核心产业市场规模2020年将达到1500亿元，发展从规范化阶段向专业化阶段迈进，市场前景广阔。艾媒咨询分析师认为，随着技术的成熟、平台的布局，未来市场发展潜力将不断拓展，AI数据服务将被运用在多种实际场景，如医疗、金融、新零售和安防等。随着AI与传统行业的不断融合以及5G的发展，数据类型将会更加多样化，越来越多的企业将会随着场景定制化升级对精准度提出更高的要求，促使AI数据服务方式由粗放式向着精细化方向过渡。AI数据服务产业链的日趋完善促使竞争日趋激烈，因此数据服务的技术升级将成为竞争的焦点，在很大程度上直接影响数据服务商在市场的竞争地位。
Driven by factors such as favorable policies, a sharp increase in demand, and the launch of 5G, the market size of China's AI industry continues to expand. The core industry market size will reach 150 billion yuan in 2020, and development will move from the standardized stage to the professional stage with broad market prospects.iiMedia Consulting analysts believe that with the maturity of the technology and the layout of the platform, the future market development potential will continue to expand. Besides, AI data services will be used in a variety of practical areas, such as medical, financial, new retail and security.With the continuous integration of AI and traditional industries and the development of 5G, data types will become more diversified. In addition, more and more enterprises will put forward higher requirements for accuracy as scenarios are customized and upgraded, prompting AI data service transfer from extensive methods to refined methods.The increasing improvement of the AI data service industry chain has led to increasingly fierce competition. Therefore, the technological upgrading of data services will become the focus of competition, which to a large extent will directly affect the competitive position of data service providers in the market. -
艾媒咨询|2020H1中国宠物经济运行现状与发展趋势研究报告
本报告研究涉及企业/品牌/案例：瑞普生物、中宠股份、新瑞鹏集团。
其他企业/品牌：铃铛宠物、E宠商城、小狗在家、爱宠医生、佩蒂股份、雀巢普瑞纳、天地荟、Freshpet 、JM smucker、皇家、麦富迪、比瑞吉、玛氏、伯纳天纯、ORIJEN、顽皮、珍宝、耐威克、多尼斯、中央花园和宠物、UNICHARMCORP、波奇宠物、有宠、小佩宠物、阿闻、淘宠网、萌窝。
2020年6月12日，全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020H1年中国宠物经济运行现状与发展趋势研究报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据，并且通过草莓派数据调查与计算系统调研对中国宠物经济运行进行分析，着重分析宠物交易、宠物食品、宠物用品、宠物医疗、宠物生活服务和宠物应用App等领域，以及中宠股份、普瑞生物、新瑞鹏集团等典型案例。随着宠物地位的提高以及情感寄托的增加，在宠物食品消费外，宠物主还乐于尝试美容、摄影、寄养、保险、训练等新兴消费方式，极大地推动了宠物产业链服务市场的发展。目前，如宠物网红、宠物咖啡店、宠物主题乐园也受到年轻人追捧，新经济形式不断出现。
iiMedia Research data show that china's pet market size in 2019 reached 221.2 billion yuan, is expected to reach 295.3 billion yuan in 2020, from the proportion of all types of pet families, cats and dogs are still the main pet type. At the same time, the sales of pet supplies also have a clear upward trend, insect supplies sales line growth of more than 200% YoY, hamsters, climbing pet, rabbit supplies online sales growth of nearly 100% YoY. -
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