关于“河南省”的报告
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艾媒咨询|2023-2024年中国博物馆旅游行业及典型地市发展研究报告
随着人们生活水平提高、文化消费能力提升,大众对博物馆所承载的历史文化价值展现出更为浓厚的兴趣和更深的认同感,博物馆逐渐成为热门旅游目的地。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2023-2024年中国博物馆旅游行业及典型地市发展研究报告》数据显示,2022年中国各地博物馆举办的活动数量众多,其中,线下展览共举办3.4万个、教育活动近23万场,接待观众5.78亿人次。近年来,各类以文物为创作灵感或节目主题的影视作品持续出圈,博物馆研学活动也广受师生喜爱,“博物馆+教育”、“博物馆+媒体”等多种模式的合作开发为用户带来了独特的体验,提升了文物资源的公众可及性。未来,博物馆将通过“博物馆+”模式与各个行业及领域的深度融合,为公众提供更加丰富、有趣的文化体验。
With the improvement of people's living standards and the improvement of cultural consumption ability, the public has shown a stronger interest and deeper identity for the historical and cultural values carried by museums, and museums have gradually become popular tourist destinations. According to the latest Research Report on the Development of China's Museum Tourism Industry and Typical Cities in 2023-2024 released by iiMedia Research, a third-party data mining and analysis institution of the global new economy industry, there will be a large number of activities held by museums across China in 2022, among which, A total of 34,000 offline exhibitions and nearly 230,000 educational activities were held, receiving 578 million visitors. In recent years, various kinds of film and television works with cultural relics as creative inspiration or program theme continue to appear in the circles, and museum research activities are also widely loved by teachers and students. The cooperative development of various modes such as "museum + education" and "museum + media" has brought unique experiences to users and improved the public accessibility of cultural relics resources. In the future, the museum will deeply integrate with various industries and fields through the "Museum +" model to provide the public with a richer and more interesting cultural experience. -
艾媒咨询|2020年中国博物馆旅游行业及典型地市发展研究报告
本报告研究涉及案例:故宫博物院、深圳博物馆、上海博物馆、古根海姆博物馆、大都会博物馆、大英博物馆、老史德桥村博物馆。
调研数据显示,52%的人认为文化消费能提高人的生活质量和幸福感,比衣食住行更重要。艾媒咨询分析师认为,文化消费作为满足人们对美好生活的向往成为文化消费发展的新引擎,不断刺激博物馆旅游需求的增长。2019年,中国博物馆参观人次达到114732万人,增长率达9.90%
Research data shows that 52% of people believe that cultural consumption can improve people's quality of life and happiness, which is more important than clothing, food, housing and transportation. IiMedia Consulting analysts believe that cultural consumption has become a new engine for the development of cultural consumption to satisfy people's yearning for a better life, and continues to stimulate the growth of museum tourism demand. In 2019, the number of visits to Chinese museums reached 1.147.3 million, a growth rate of 9.90% -
艾媒报告 |2019中国县级融媒体中心建设研究与分析报告
本报告研究涉及企业/品牌包括:人民日报、人民网、长兴传媒集团、广电网络、央视新闻网、北京延庆区融媒体中心、太仓日报、甘肃省玉门市广播电视台、浙江省宁波余姚日报社、浙江省宁波余姚广播电视台、江苏省徐州市邳州广播电视台、河南省周口市项城广播电视台、中央广播电视总局、郑州报业集团、大河网、湖南日报社浏阳融媒体中心、陕西富县党委政府集中宣传平台、福建省永泰县融媒体中心、重庆报业集团、北京市昌平区融媒体中心
2018年8月,习总书记发表讲话强调“要扎实抓好县级融媒体中心建设”,即将媒体与政务、服务等业务相结合,形成包括媒体服务、党建服务、政务服务、公共服务和增值服务在内的五大服务。为推动中国县级融媒体中心建设发展,2019年中央补助地方公共文化体系建设专项资金预算数达147.1亿元,比2018年增长14.0%。目前中国县级融媒体中心已形成包括合作共建、独立自建和平台共享在内的三种主要模式,县级融媒体建设发展态势良好。中央广播电视总台上线全国县级融媒体智慧平台,北京、吉林等各地区探索出属于自身的发展模式,长兴传媒集团进行市场化创新发展。iiMedia Research(艾媒咨询)监测发现,2019年县级融媒体言值指数达64.8,网民看好其发展建设,湖南、浙江地区最关注县级融媒体发展情况。但须注意,县级融媒体快速发展的同时仍存在运营乏力、内容生产缺乏原创和人才缺乏等问题。
In August 2018, president Xi Jinping emphasized that “we must do a good job in the construction of county-level media center”, that is, media, government, service and other businesses will be combined to form media services, party building services, government services, public services and value-added services. In order to promote the development of China's county-level integrated media center, the budget for the special fund for the construction of the local public cultural system in the central government reached 14.71 billion yuan in 2019, an increase of 14.0% over 2018. At present, China's county-level fusion media center has formed three main modes including cooperation and co-construction, independent self-construction and platform sharing. The development of county-level integrated media is in good shape. The Central Radio and Television General Station launched the national county-level integrated media wisdom platform, and Beijing, Jilin and other regions explored their own development model. Changxing Media Group carried out market-oriented innovation and development. iiMedia Research monitoring found that in 2019, the county-level integration media index reached 64.8, netizens are optimistic about its development and construction, Hunan and Zhejiang regions are most concerned about the development of county-level media. However, it should be noted that at the same time as the rapid development of county-level media, there are still problems such as lack of operation, lack of originality in content production and lack of talents.