艾媒报告 | 2019中国携号转网新规用户心态与行动预判调研报告

本报告研究涉及企业/品牌/案例：中国电信、中国移动、中国联通、AT&T、France Telecom、OFTA、SoftBank

中国携号转网部署工作逐步推进，将会给三大运营商带来巨大的挑战。目前，用户对中国电信和中国移动的资费问题最为不满，对中国联通的网络信号及通话质量最不满意。iiMedia Research（艾媒咨询）调查显示，有50.8%的用户有强烈的意愿办理携号转网，其中学生和白领两类人群对携号转网认知程度和体验意愿较高，或将成为最主要的携号转网潜在用户群体。艾媒咨询分析师认为，携号转网政策的落地实施将对三大运营商造成局部洗牌，运营商应在自身优势的基础上优化用户服务。

The gradual promotion of China's Mobile Number Portability will bring huge challenges to the three major telecommunications carriers. At present, users are most dissatisfied with China Telecom and China Mobile's tariff issues, and are most dissatisfied with China Unicom's network signal and call quality. According to the iiMedia Research survey, 50.8% of users have a strong willingness to carry out the transfer of the number. Among them, students and white-collar workers have higher awareness and willingness to experience the number of users, whose will be the potential user groups during mobile number portability. iiMedia Research analysts believe that the implementation of the Mobile Number Portability policy will cause partial reshuffle of the three major telecommunications carriers, and they should optimize user services based on their own advantages.

艾媒咨询 | 2025年7月全球主要行业投融资数据监测月报

2025年7月，全球主要行业投融资市场表现强劲。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2025年7月全球主要行业投融资数据监测月报》显示，2025年7月全球投融资事件数量达到763起，相较于6月的604起，环比增长26.32%，投融资金额高达3696.61亿人民币，环比增长48.30%，显示出投融资活跃度和资金规模的显著提升。这一变化可能与行业周期性增长、政策利好、市场回暖及节假日消费刺激有关。对比历史趋势，7月的投融资数量和金额均创下年内新高，显示出市场对投资的强烈信心和活跃度。在商业实际情况中，这可能反映了市场对新兴技术和创新项目的追捧，以及对经济复苏的乐观预期。
In July 2025, the global major industry investment and financing markets performed strongly. According to the latest "Global Major Industry Investment and Financing Data Monitoring Monthly Report for July 2025" released by iiMedia Research, a leading third-party data mining and analysis institution for the new economy industry, the number of global investment and financing events reached 763 in July 2025, a 26.32% increase compared to 604 in June, and the investment and financing amount was as high as 369.661 billion RMB, a 48.30% increase compared to the previous month. This indicates a significant increase in investment and financing activity and scale. This change may be related to the cyclical growth of the industry, favorable policies, market recovery, and holiday consumption stimulation. Compared with historical trends, both the number and amount of investment and financing in July set new highs for the year, demonstrating strong market confidence and activity in investment. In the actual business situation, this may reflect the market's pursuit of emerging technologies and innovative projects, as well as optimistic expectations for economic recovery.

艾媒咨询｜2024年中国二手车行业消费者调研报告

在汽车市场快速增长的背景下，二手车市场作为其附属市场，其市场规模不断扩大。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国二手车行业消费者调研报告》数据显示，中国基本型二手乘用车交易量显著增长，从2011年的低点逐年攀升至2019年98.19万辆。2016-2024年间，中国二手车转籍比例数据整体呈现波动上升趋势。
艾媒咨询分析师认为，在中国汽车市场规模不断扩大、政策支持力度加大等有利趋势下，中国二手车市场未来发展前景广阔。
In the context of the rapid growth of the automobile market, the second-hand car market as its subsidiary market, its market scale continues to expand. According to the latest "Consumer Research Report on China's Second-hand Car Industry in 2024" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the transaction volume of basic second-hand passenger cars in China has increased significantly, climbing year by year from a low point in 2011 to 981,900 in 2019. From 2016 to 2024, China's second-hand car registration ratio data showed a fluctuating upward trend as a whole.
Analysts from iiMedia Consulting believe that With the continuous expansion of the scale of China's automobile market and the strengthening of policy support and other favorable trends, China's used car market has broad prospects for future development.

艾媒报告丨2017年中国媒体转型研究报告

艾媒咨询调查结果显示，2017年中国传统媒体主流转型方式包含自建APP、进驻公众号等自媒体平台以及购买解决方案。过去十年，随着平台政策及用户行为习惯发生改变，传统媒体对于微博、微信平台的承载力和控制力明显降低，导致传统媒体行业整体陷入困境，传统媒体转型，必须拥有独立媒介存在主体来支撑。

艾媒咨询|2021年中国尾货经济发展报告

本报告涉及的案例/品牌/企业：唯品会，京东闪购，奥特莱斯，石井商圈

当前线上尾货市场处于活跃状态，未来线上市场规模有望进一步增长。iiMedia Research(艾媒咨询)数据显示，2021年中国线上尾货市场规模将达5376亿元，同比增长8.6%，随着尾货市场交易品类不断丰富，到2023年，线上尾货市场规模将达6585亿元。此外，随着直播经济的发展，越来越多尾货商户们也加入到直播带货中来，尾货市场也正在全面推动电商销售和全面数字化，线上和线下销售紧密结合，如今“线下打烊、线上开播”成为新常态。
At present, the online tail goods market is active, and the scale of the online market is expected to grow further in the future. According to iiMedia Research , the scale of China's online tail goods market will reach 537.6 billion yuan in 2021, with a year-on-year increase of 8.6%. With the continuous enrichment of transaction categories in the tail goods market, the scale of online tail goods market will reach 658.5 billion yuan by 2023. In addition, with the development of live broadcasting economy, more and more tail goods merchants have also joined the live broadcasting. The tail goods market is also comprehensively promoting e-commerce sales and comprehensive digitization. Online and offline sales are closely combined. Now "offline closing and online broadcasting" has become the new normal.

艾媒咨询｜2021年中国信创行业发展状况及竞争格局研究报告

数据显示，中国信创产业规模在2020年突破万亿，2021年信创产业规模达13758.8亿元，预计未来将保持高速增长态势。在iiMedia Ranking艾媒金榜最新发布的《 2021年中国信创企业排行榜Top30 》中，前三十名企业覆盖领域主要以IT基础设施为主。榜单以多个维度针对品牌进行综合评价与排名，华为以96.56的金榜指数排行第一，综合实力较强。

艾媒咨询｜2024年中国AI电商行业研究报告

中国人工智能产业在各方的共同推动下进入爆发式增长阶段。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国AI电商行业研究报告》数据显示，2020年中国人工智能核心产业规模就已达1500亿元，预计2030年将达10000亿元。中国人工智能核心产业细分领域规模不断扩大，为电商行业的发展提供新的增长极，进一步推动AI电商行业的快速发展。2023年，中国电子商务的高质量发展取得积极成效，AI相关应用快速落地，且效果较为显著，多家电商平台已对智能化选品功能进行应用，AI电商在为商家降低运营成本，提升销售额方面发挥积极作用。电商产业已经成为AIGC核心商业应用场景之一，其中，数字人成为各方布局AI电商的重点方向，AI电商产业将实现从电商运营端、供应链端、消费者端全方位智能化转变，以高新技术为电商强势赋能。
China's artificial intelligence industry has entered a stage of explosive growth under the joint promotion of all parties. According to the latest "2024 China AI e-commerce industry Research report" released by iiMedia Research, the scale of China's artificial intelligence core industry has reached 150 billion yuan in 2020, and it is expected to reach 1 trillion yuan in 2030. The scale of China's artificial intelligence core industry segments continues to expand, providing new growth poles for the development of the e-commerce industry and further promoting the rapid development of the AI e-commerce industry. In 2023, the high-quality development of China's e-commerce has achieved positive results, and AI-related applications have landed quickly, and the effect is more significant, many e-commerce platforms have applied intelligent product selection functions, AI e-commerce has played an active role in reducing operating costs for merchants and improving sales. The e-commerce industry has become one of the core business application scenarios of AIGC, among which, digital people have become the key direction of the layout of AI e-commerce, AI e-commerce industry will realize an all-round intelligent transformation from the operation end of e-commerce, the supply chain end, and the consumer end, and it will strongly empower e-commerce with high-tech.

艾媒咨询 | 2023年中国企业数字化转型发展白皮书

目前，中国数字经济已进入快速发展阶段，传统产业数字化转型不断加快，数字经济基础设施实现跨越式进步，新业态、新模式蓬勃发展。数据显示，2016-2022年中国数字经济总体规模逐年递增，2022年达50.2万亿元，同比增长10.3%，预计2025年达70.8万亿元。数字经济新时代为传统企业数字化转型带来新机遇。

中国互联网络信息中心：第40次中国互联网络发展状况 统计报告

1997 年，国家主管部门研究决定由中国互联网络信息中心（CNNIC）牵头组织有关 互联网单位共同开展互联网行业发展状况调查，自1997 年至今CNNIC 已成功发布39 次 全国互联网发展统计报告，本次是第40 次报告。CNNIC 的历次报告见证了中国互联网从 起步到腾飞的全部历程，并且以严谨客观的数据，为政府、企业等各界了解中国互联网络 发展动态、制定相关决策提供重要支持。

山石网科通信技术股份有限公司2021年第三季度报告