全球领先的新经济产业第三方数据挖掘与分析机构
关于“软装”的报告
艾媒咨询 | 2025年中国家居市场消费行为调查数据
当前家居行业呈现积极变化。政策大力扶持,2025年安排3000亿元支持消费品以旧换新,刺激消费潜力释放。消费者偏好智能、环保、适老化产品,企业加速全球化布局,借助 AI 提升效率与体验,整体市场复苏且升级态势明显。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国家居市场消费行为调查数据》数据显示,消费者在选购软装家居产品时,更倾向于舒适性、材质质感和环保性;选购硬装家居产品时,更加关注产品质量、安全性和安装便捷性。在家居风格方面,现代简约风格以45.15%的占比成为2025年中国消费者最偏好的家居风格,远超其他风格。其次是传统中式风格,占比35.87%。与此同时,有49.45%的消费者表示已经购买并使用过智能家居产品,说明智能家居市场已经拥有一定的用户基础;40.85%的消费者表示有计划购买或使用智能家居,进一步印证了该市场潜在需求较大,未来增长空间广阔。其中,智能灯光控制系统和智能安全控制系统被认为是消费者最感兴趣的智能家居功能,分别占比35.40%和35.24%。消费者对智能家居功能的兴趣不仅反映了对便捷生活的追求,也体现了对家庭安全和舒适环境的重视。艾媒咨询分析师认为,消费者多元且明确的需求,不仅勾勒出市场的当下轮廓,更为家居行业未来发展铺就了清晰道路。随着技术的不断进步和成本的降低,智能家居产品的普及率也有望进一步提高,为消费者打造更加智能化、个性化的居住空间。
Currently, the home furnishings industry is showing positive changes. With strong policy support, 300 billion yuan was allocated in 2025 to support the trade-in of consumer goods, stimulating the release of consumption potential. Consumers prefer intelligent, environmentally friendly, and age-friendly products. Enterprises are accelerating their global layout and leveraging AI to enhance efficiency and user experience. The overall market shows a clear trend of recovery and upgrading.According to the latest "Survey data on the consumption behavior of China's home furnishing market in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, when consumers purchase soft home furnishings products, they tend to prioritize comfort, material texture, and environmental protection. When purchasing hard home furnishings products, they pay more attention to product quality, safety, and installation convenience.In terms of home styles, the modern minimalist style, accounting for 45.15%, has become the most preferred home style among Chinese consumers in 2025, far surpassing other styles. The traditional Chinese style follows, accounting for 35.87%.At the same time, 49.45% of consumers said they have purchased and used smart home products, indicating that the smart home market already has a certain user base. 40.85% of consumers said they plan to purchase or use smart home products, further confirming that the market has great potential demand and broad growth space in the future. Among them, the intelligent lighting control system and the intelligent security control system are considered the smart home functions that consumers are most interested in, accounting for 35.40% and 35.24% respectively.Consumers' interest in smart home functions not only reflects their pursuit of a convenient life but also their emphasis on family safety and a comfortable environment. Analysts from iiMedia Research believe that consumers' diverse and clear demands not only outline the current picture of the market but also pave a clear path for the future development of the home furnishings industry. With the continuous advancement of technology and the reduction of costs, the penetration rate of smart home products is expected to further increase, creating a more intelligent and personalized living space for consumers.艾媒咨询 | 2024年中国家装行业消费者需求调研报告
当前,随着生活水平的提升与消费需求的变化,家装行业已逐渐成为备受关注的消费领域,市场规模在不断增长。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024年中国家装行业消费行为调研报告》数据显示,超过七成的消费者在装修时既会考虑硬装又会考虑软装,足以看出消费者对其房屋装修的重视程度。在此背景下,家装市场吸引了众多参与者,各家机构和工作室争先恐后出不穷,其中最受消费者青睐的是半包装修(52.71%),其次是全包装修(32.76%)。就购买的家具类型而言,目前消费者最多购买支撑类家具(85.10%)、贮藏类家具(84.62%)等。在智能家装方面,中国消费者最感兴趣的是智能马桶的水温调节功能,高度关注智能门锁的指纹识别功能。艾媒咨询分析师认为,尽管家装市场前景广阔,但竞争也异常激烈,并且消费者对行业整体服务和智能化程度的要求也逐步增高。企业要想在这个市场中脱颖而出,需持续深入地洞察消费者需求,不断创新设计和材料,推出更多符合消费者期待的家装产品和服务。
At present, with the improvement of living standards and changes in consumer demand, the home improvement industry has gradually become a consumer field that has attracted much attention, and the market scale is growing. According to the latest "2024 China Home Decoration Industry Consumer Behavior Research Report" released by iiMedia Research, a third-party data mining and analysis agency for the global new economy industry, more than seventy percent of consumers will consider both hard and soft decoration when decorating, which is enough to see how many consumers attach importance to their home decoration. In this context, the home improvement market has attracted many participants, with various institutions and studios scrambling to emerge, among which the most popular among consumers is semi-packaged repair (52.71%), followed by full packaging repair (32.76%). In terms of the type of furniture purchased, at present, consumers buy the most support furniture (85.10%), storage furniture (84.62%), etc. In terms of smart home improvement, Chinese consumers are the most interested in the water temperature adjustment function of smart toilets, and they are highly concerned about the fingerprint recognition function of smart door locks. Ai Media Consulting analysts believe that although the home improvement market has broad prospects, the competition is also extremely fierce, and consumers' requirements for the overall service and intelligence of the industry are gradually increasing. In order to stand out in this market, companies need to continue to gain in-depth insight into consumer needs, continuously innovate designs and materials, and launch more home improvement products and services that meet consumer expectations.艾媒咨询 | 2025年中国服饰产品消费行为调查数据
时尚潮流的兴起让服饰成为时尚文化的重要载体,设计师品牌层出不穷,引领着全球服饰消费趋势。近年来,随着环保意识的增强和科技的飞速发展,可持续、智能化服饰逐渐崭露头角,为行业发展注入新活力。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国服饰产品消费行为调查数据》数据显示,在各类服饰风格中,休闲风以 36.93% 的占比拔得头筹,成为最受消费者青睐的风格,这一数据直观地反映出消费者在日常穿着中,对舒适感的强烈追求。而在材质选择方面,棉质凭借其独特优势,以 32.06% 的占比位居榜首,清晰地展现出中国消费者对于棉质服饰的高度偏好。艾媒咨询分析师认为,未来,服饰企业将继续加大研发投入,推出更多创新产品。在款式设计上,将融合多元文化元素和时尚潮流,打造个性化、差异化的产品。在材质应用上,将更多采用环保、智能、功能性面料,提升产品品质和附加值。例如,可降解面料、智能变色面料、具有健康监测功能的面料等将逐渐应用于服饰产品中。
The rise of fashion trends makes clothing become an important carrier of fashion culture, and designer brands emerge in an endless stream, leading the global fashion consumption trend. In recent years, with the enhancement of environmental awareness and the rapid development of science and technology, sustainable and intelligent clothing has gradually emerged, injecting new vitality into the development of the industry. According to the latest Survey data of consumption behavior of Chinese clothing products in 2025 released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, leisure style ranks first with 36.93% of all types of clothing styles, becoming the most favored style by consumers. This data directly reflects consumers' strong pursuit of comfort in their daily wear. In terms of material selection, cotton, with its unique advantages, ranked first with 32.06%, clearly showing the high preference of Chinese consumers for cotton clothing. Ai Media Consulting analysts believe that in the future, clothing companies will continue to increase investment in research and development and launch more innovative products. In style design, it will integrate multi-cultural elements and fashion trends to create personalized and differentiated products. In the material application, more environmentally friendly, intelligent and functional fabrics will be used to improve product quality and added value. For example, degradable fabrics, smart color-changing fabrics, and fabrics with health monitoring functions will gradually be used in clothing products.艾媒咨询 | 2025-2026年中国服装批发行业发展趋势研究报告
随着中国人均消费水平的提升,以及消费者对服装需求的多元化,国家积极推动纺织服装行业“增品种、提品质、创品牌”的“三品”行动。iiMedia Research(艾媒咨询)数据显示,2024年中国服装批发市场规模攀升至5673.2亿元,预计到2030年规模将进一步增长至7414.8亿元。如今,服装批发行业正在转型升级,发展模式由增量扩张转向存量优化。未来,智能化将深度赋能行业,构建更加适应电商模式、深化品牌优势、聚焦绿色环保、强化产城协同的服装批发生态。
With the increase in the per capita consumption level of Chinese people and the diversification of consumers' demands for clothing, the state actively promotes the "Three Products" action in the textile and garment industry, which involves "increasing varieties, improving quality and creating brands". iiMedia Research data shows that the scale of China's clothing wholesale market rose to 567.32 billion yuan in 2024 and is expected to further increase to 741.48 billion yuan by 2030. Nowadays, the clothing wholesale industry is undergoing transformation and upgrading, with its development model shifting from incremental expansion to optimization of existing stock. In the future, intelligence will deeply empower the industry, building a clothing wholesale ecosystem that is more adaptable to e-commerce models, deepens brand advantages, focuses on green environmental protection, and strengthens the coordination between industry and city.艾媒咨询 | 2025年中国企业数字化使用行为调查数据
当前中国企业数字化呈现出良好发展态势,数字化投入持续加大,数字化基础不断夯实。超九成企业在生产经营中广泛应用信息化管理系统、电子商务、云计算等技术,不同行业各有特色,信息传输、软件和信息技术服务业企业应用水平领先,在管理、采购、销售等环节普及度高,生产、研发环节应用逐步深入。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国企业数字化使用行为调查数据》,已有86.19%的企业考虑并实施了数字化转型,说明数字化转型已成为企业经营规划中的重要组成部分。其中,制造业在数字化转型企业中占比最高,达到14.74%。其次是信息传输、计算机服务和软件业,占比14.32%。在企业数字化转型的主要困难中,组织层面缺乏整体规划的问题最为突出,其次是数据治理体系不完善和传统IT平台及架构带来的负担。未来,企业数字化转型的前景广阔,同时也挑战重重。随着这些挑战被克服,企业数字化转型将释放更大潜能,推动产业结构优化升级,助力中国经济在数字时代实现高质量发展 。(《艾媒咨询 |2025年中国企业数字化使用行为调查数据》完整高清PDF版共30页,可点击文章底部报告下载按钮进行报告下载)
Currently, the digitalization of Chinese enterprises is showing a favorable development trend with continuous increases in digital investment and continuous consolidation of the digital foundation. More than 90% of enterprises widely apply technologies such as information management systems, e-commerce, and cloud computing in their production and operation. Different industries have their own characteristics. Enterprises in the information transmission, software, and information technology service industries lead in the application level, with high popularity in management, procurement, sales, and other links, and the application in production and R&D links is gradually deepening. According to the latest "Survey data on digital usage behavior of Chinese enterprises in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, 86.19% of enterprises have considered and implemented digital transformation, indicating that digital transformation has become an important part of enterprise operation planning. Among them, the manufacturing industry accounts for the highest proportion, reaching 14.74%, among the enterprises undergoing digital transformation. Followed by the information transmission, computer services, and software industry, accounting for 14.32%. Among the main difficulties in the digital transformation of enterprises, the lack of overall planning at the organizational level is the most prominent issue, followed by the imperfect data governance system and the burden brought by traditional IT platforms and architectures. In the future, the prospects for the digital transformation of enterprises are broad, but there are also numerous challenges. As these challenges are overcome, the digital transformation of enterprises will unleash greater potential, promote the optimization and upgrading of the industrial structure, and help China's economy achieve high-quality development in the digital era.艾媒咨询 | 2025年中国汉服产业消费行为调查数据
随着汉服文化的普及与市场成熟,其消费研究维度不断深化,涵盖以消费者认知与态度(如了解程度、文化传播认同)为例的文化渗透领域,以消费行为与产品偏好(如购买频率、价格敏感度、材质倾向)为例的市场决策领域,以场景应用(如日常穿着、租借体验、展览参与)为例的生态拓展领域,以及行业争议(山寨接受度、形制设计争议)。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国汉服产业消费行为调查数据》数据显示,56.83%的汉服消费者对汉服比较了解,57.845%的消费者比较能接受汉服,消费者多以社交媒体的方式了解到汉服,占比达到38.62%,并且有54.97%的消费者比较关注汉服的展览,可以看出汉服在国内有一定的流行度和关注度。但购买过汉服的消费者仅有35.92%,其中48.36%的消费者是在大型商场或购物中心中购买的,他们在购买时会多考虑款式、价格等因素。经常穿汉服的场景为传统节日时或者拍个人艺术照时。有30%的人认为汉服太引人注目了,有25.38%的人认为汉服穿起来繁琐,不太实用,不会去购买,而相比购买,大多数人会选择租借汉服,占比来到了60.71%,或者去汉服体验店,去过的消费者占比有62.06%。艾媒咨询分析师认为,在汉服逐渐流行的新背景下,更多地关注汉服市场,了解消费者的相关需求,是占领汉服市场至关重要的一步。
With the popularization and market maturation of Hanfu culture, the research dimensions of its consumption have been continuously deepened, covering cultural infiltration areas such as consumers' cognition and attitude (such as understanding degree, cultural dissemination recognition), market decision-making areas such as consumption behavior and product preference (such as purchase frequency, price sensitivity, material preference), ecological expansion areas such as scene application (such as daily wear, rental experience, exhibition participation), and industry controversy areas such as the acceptance of counterfeits and disputes over shape design.According to the latest "2025 China Hanfu Industry Consumption Behavior Survey Data" released by iiMedia Research (iimedia research), a global third-party data mining and analysis agency for the new economy industry, 56.83% of Hanfu consumers have a relatively good understanding of Hanfu, and 57.845% of consumers are relatively receptive to Hanfu. Consumers mostly learn about Hanfu through social media, accounting for 38.62%, and 54.97% of consumers are relatively concerned about Hanfu exhibitions. This shows that Hanfu has a certain degree of popularity and attention in China. However, only 35.92% of consumers have purchased Hanfu, among which 48.36% of consumers bought it in large shopping malls or shopping centers, and they would consider factors such as style and price when purchasing. The common scenes for wearing Hanfu are during traditional festivals or when taking personal artistic photos. 30% of people think Hanfu is too eye-catching, and 25.38% think it is too complicated to wear and not very practical, so they will not purchase it. Compared with purchasing, most people choose to rent Hanfu, accounting for 60.71%, or go to Hanfu experience stores, with 62.06% of consumers having visited. Analysts from iiMedia Research believe that in the new context of the gradual popularity of Hanfu, paying more attention to the Hanfu market and understanding the relevant needs of consumers is a crucial step to occupy the Hanfu market.艾媒咨询 | 2024-2025年中国人工智能行业发展趋势研究报告
人工智能行业作为当今科技领域最具活力和潜力的前沿阵地,依托于大数据、云计算和算法技术的迅猛发展,重塑着人类社会的方方面面。深度学习算法的突破、海量数据资源的积累以及计算能力的大幅提升使人工智能技术从实验室走向了现实世界,开始在各行各业发挥着至关重要的作用,并逐渐成为推动全球科技创新和产业升级的核心力量。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024-2025年中国人工智能行业发展趋势研究报告》数据显示,2018-2024年,中国人工智能行业市场规模快速扩张,2024年达7470亿元,同比增长41.0%,预计2025年规模达到10457亿元,占全球比重达20.9%。相较2021年,2023年中国人工智能在互联网(89%)、电信(68%)、政务(65%)、金融(64%)等各领域的渗透率明显提升。中国人工智能行业市场规模不断扩大,且AI技术对各行各业的渗透率在不断提升。艾媒咨询分析师认为,技术创新与突破是人工智能发展的核心驱动力。算法优化,尤其是深度学习和强化学习的进步,显著提升了AI的智能性、效率和准确性,使其能够应对更复杂的任务。多模态融合技术的发展,让AI能够整合文本、图像、语音等不同数据类型,从而实现更全面的感知和理解,为各行各业带来创新应用的可能性。人工智能正深度融入各行业,为其带来诸多积极改变,推动各行业高质量发展。
Nowadays, as the most dynamic and potential frontier in science and technology field, artificial intelligence industry is reshaping all aspects of human society, relying on the rapid development of big data, cloud computing and algorithm technology. The breakthrough of deep learning algorithms, the accumulation of massive data resources and the substantial improvement of computing power make artificial intelligence technology from the laboratory to the real world, begin to play a crucial role in all walks of life, and gradually become the core force to promote global scientific and technological innovation and industrial upgrading. According to the latest "Research Report on the development trend of China's artificial intelligence Industry from 2024 to 2025 " released by iiMedia Research, data show that from 2018 to 2024, the market scale of China's artificial intelligence industry has expanded rapidly, reaching 747 billion yuan in 2024, increasing of 41.0% year-on-year, and is expected to reach 1045.7 billion yuan in 2025, which is accounting for 20.9% of the global share. Compared with 2021, the penetration rate of China's artificial intelligence in various fields such as the Internet (89%), telecommunications (68%), government affairs (65%), and finance (64%) in 2023 has significantly increased. The market scale of China's artificial intelligence industry continues to expand, and the penetration rate of AI technology to all walks of life continues to increase. The iiMedia consulting analysts believe that technological innovation and breakthrough are the core driving force for the development of artificial intelligence. Advances in algorithmic optimization, especially deep learning and reinforcement learning, have significantly increased AI's intelligence, efficiency, and accuracy, enabling it to tackle more complex tasks. The development of multi-modal fusion technology allows AI to integrate different data types such as text, images, and voice, so as to achieve more comprehensive perception and understanding, taking the possibility of innovative applications to various industries. Artificial intelligence is deeply integrated into various industries, bringing many positive changes to it and promoting high-quality development of various industries.艾媒咨询 | 2025年中国塑身服饰产品消费行为洞察报告
随着人们生活水平的提高和健康审美意识的增强,塑身服饰市场近年来发展迅猛。塑身服饰不仅满足了消费者对身材修饰的需求,还在一定程度上体现了时尚与健康的生活理念。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国塑身服饰产品消费行为洞察报告》数据显示,在信息传播层面,社交媒体凭借 67.16% 的占比,成为消费者了解收腹提臀裤的最主要渠道,凸显其在塑造消费认知、引导消费选择方面的关键作用。在品牌竞争方面,猫人品牌以 38.53% 的占比拔得头筹,婷美和曲线主义也表现出色,分别占比 37.68% 和 36.42%,这三大品牌凭借各自优势赢得了消费者的青睐,在市场中占据重要地位。而从消费者需求角度,塑造完美身形这一诉求占比高达 70.32%,这直接表明消费者在选购收腹提臀裤时,塑形效果是他们最为关注的核心要素。艾媒咨询分析师认为,塑身服饰市场作为服装行业的新兴细分领域,市场前景广阔,发展潜力巨大。通过加强产品质量把控、完善行业标准、规范市场营销行为,塑身服饰行业能够实现健康、可持续发展。同时,关注行业发展趋势,积极推动科技融合创新、绿色环保发展和个性化定制服务,将为塑身服饰企业带来新的发展机遇。
With the improvement of people's living standards and the enhancement of healthy aesthetic consciousness, shapewear market has developed rapidly in recent years. Shapewear not only meets the needs of consumers for body modification, but also reflects the concept of fashion and healthy life to a certain extent. According to the latest "Insight reportin on China Shapewear products consumer behavior in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, at the level of information dissemination, social media accounts for 67.16%, It has become the most important channel for consumers to understand belly and hip lifting pants, highlighting its key role in shaping consumption cognition and guiding consumption choices. In terms of brand competition, Cat people brand took the top spot with 38.53%, Tingmei and Curvaciism also performed well, accounting for 37.68% and 36.42% respectively, and these three brands won the favor of consumers with their respective advantages, occupying an important position in the market. From the perspective of consumer demand, the demand for shaping the perfect body shape accounted for as high as 70.32%, which directly shows that consumers are most concerned about the shape effect when they buy belly and hip lifting pants. Imedia Consulting analysts believe that the shapewear market, as an emerging segment of the apparel industry, has broad market prospects and great development potential. By strengthening product quality control, improving industry standards, and standardizing marketing behaviors, the shapewear industry can achieve healthy and sustainable development. At the same time, pay attention to the development trend of the industry, actively promote the integration of science and technology innovation, green environmental protection development and personalized customized services, will bring new development opportunities for shapewear enterprises.艾媒咨询|2024年中国虚拟化软件行业研究报告
随着中国虚拟行业发展战略发布实施和自主可控的发展指引,虚拟化软件行业逐渐步入了高质量发展之路。在虚拟化领域,国产软件厂商不断加大自主创新投入,虚拟化软件及相关技术的突破和产品的优化迭代,使中国软件厂商完成了对国外虚拟技术上的“超车”,核心竞争力持续增强。中国市场的虚拟化软件产品从“能用”逐渐过渡到“好用”的阶段,国外虚拟化产品不再是唯一选择。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024年中国虚拟化软件行业研究报告》数据显示,2023年中国云计算市场规模约为3097.3亿元,预计2025年将突破4000亿元,反映出中国云计算发展取得了良好的成效,云计算行业规模呈现强劲的增长态势。而虚拟化软件作为云基础设施的核心,预计2030年市场规模将突破200亿元。
艾媒咨询分析师认为,国家信创政策的支持、中国用户版权意识的觉醒以及中国企业数字化转型的需求,为服务器虚拟化市场的发展提供了肥沃的土壤。
With the release and implementation of China's virtual industry development strategy and independent and controllable development guidelines, the virtualization software industry has gradually stepped into the road of high-quality development. In the field of virtualization, domestic software manufacturers continue to increase their investment in independent innovation, breakthroughs in virtualization software and related technologies and product optimization iterations, so that Chinese software manufacturers have completed the "overtaking" of foreign virtual technology, the core competitiveness continues to strengthen. The virtualization software products in the Chinese market gradually transition from "usable" to "easy to use" stage. Foreign virtualization products are no longer the only option. According to the latest "2024 China's virtualization software industry research report" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the size of China's cloud computing market in 2023 is about 309.73 billion yuan, and it is expected to exceed 400 billion yuan in 2025. It reflects that the development of cloud computing in China has achieved good results, and the scale of cloud computing industry has shown a strong growth trend. As the core of cloud infrastructure, virtualization software is expected to exceed 20 billion yuan in 2030.
Analysts from iMedia Consulting believe that the support of the national innovation policy, the awareness of copyright awareness of Chinese users and the demand for digital transformation of Chinese enterprises provide fertile soil for the development of the server virtualization market.(演讲版)中国广告主协会X艾媒咨询 | 2024-2025年中国人工智能行业发展趋势研究报告
人工智能行业作为当今科技领域最具活力和潜力的前沿阵地,依托于大数据、云计算和算法技术的迅猛发展,重塑着人类社会的方方面面。深度学习算法的突破、海量数据资源的积累以及计算能力的大幅提升使人工智能技术从实验室走向了现实世界,开始在各行各业发挥着至关重要的作用,并逐渐成为推动全球科技创新和产业升级的核心力量。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024-2025年中国人工智能行业发展趋势研究报告》数据显示,2018-2024年,中国人工智能行业市场规模快速扩张,2024年达7470亿元,同比增长41.0%,预计2025年规模达到10457亿元,占全球比重达20.9%。相较2021年,2023年中国人工智能在互联网(89%)、电信(68%)、政务(65%)、金融(64%)等各领域的渗透率明显提升。中国人工智能行业市场规模不断扩大,且AI技术对各行各业的渗透率在不断提升。艾媒咨询分析师认为,技术创新与突破是人工智能发展的核心驱动力。算法优化,尤其是深度学习和强化学习的进步,显著提升了AI的智能性、效率和准确性,使其能够应对更复杂的任务。多模态融合技术的发展,让AI能够整合文本、图像、语音等不同数据类型,从而实现更全面的感知和理解,为各行各业带来创新应用的可能性。人工智能正深度融入各行业,为其带来诸多积极改变,推动各行业高质量发展。
Nowadays, as the most dynamic and potential frontier in science and technology field, artificial intelligence industry is reshaping all aspects of human society, relying on the rapid development of big data, cloud computing and algorithm technology. The breakthrough of deep learning algorithms, the accumulation of massive data resources and the substantial improvement of computing power make artificial intelligence technology from the laboratory to the real world, begin to play a crucial role in all walks of life, and gradually become the core force to promote global scientific and technological innovation and industrial upgrading. According to the latest "Research Report on the development trend of China's artificial intelligence Industry from 2024 to 2025 " released by iiMedia Research, data show that from 2018 to 2024, the market scale of China's artificial intelligence industry has expanded rapidly, reaching 747 billion yuan in 2024, increasing of 41.0% year-on-year, and is expected to reach 1045.7 billion yuan in 2025, which is accounting for 20.9% of the global share. Compared with 2021, the penetration rate of China's artificial intelligence in various fields such as the Internet (89%), telecommunications (68%), government affairs (65%), and finance (64%) in 2023 has significantly increased. The market scale of China's artificial intelligence industry continues to expand, and the penetration rate of AI technology to all walks of life continues to increase. The iiMedia consulting analysts believe that technological innovation and breakthrough are the core driving force for the development of artificial intelligence. Advances in algorithmic optimization, especially deep learning and reinforcement learning, have significantly increased AI's intelligence, efficiency, and accuracy, enabling it to tackle more complex tasks. The development of multi-modal fusion technology allows AI to integrate different data types such as text, images, and voice, so as to achieve more comprehensive perception and understanding, taking the possibility of innovative applications to various industries. Artificial intelligence is deeply integrated into various industries, bringing many positive changes to it and promoting high-quality development of various industries.
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