关于“额温枪”的报告
艾媒咨询｜2024-2025年全球及中国以竹代塑行业投资前景分析报告
全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024-2025年全球及中国以竹代塑行业投资前景分析报告》数据显示，2023年中国竹产业产值达5412亿元，同比增长19.92%，预计2025年中国竹产业产值达7121亿元。
艾媒咨询分析师认为，随着市场消费者环保和安全意识的增强以及政府对以竹代塑产业的支持，竹产业将会迎来新一轮的增长。
According to the latest "Analysis Report on Investment Prospects of Global and Chinese Bamboo Substitute Plastics Industry from 2024 to 2025" released by iiMedia Research, In 2023, the output value of China's bamboo industry reached 541.2 billion yuan, a year-on-year increase of 19.92%.It is expected that the output value of China's bamboo industry will reach 712.1 billion yuan by 2025.
iiMedia Research analysts believe that With the increasing awareness of environmental protection and safety among market consumers and government support for the bamboo plastic industry, the bamboo industry will usher in a new round of growth.-
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艾媒咨询|2020年11-12月中国直播电商行业月度运行及年终盘点数据监测报告
本报告研究涉及企业/品牌/案例：橘子娱乐,大禹网络,古麦嘉禾
2020年新冠疫情让大部分实体行业遭受打击，而直播电商行业却逆势上扬，已经成为大多行业复工复产、弥补销售损失的重要手段。数据显示，2020年中国直播电商市场规模达到9610亿元，同比大幅增长121.5%。艾媒咨询分析师认为，随着直播电商行业“人货场”的持续扩大，直播将逐步渗透至电商的各个领域，预计2021年直播电商整体规模将继续保持较高速增长，规模将接近12012亿元。
In 2020, the new crown epidemic hit most of the physical industry, but the direct seeding electricity supplier industry has gone against the trend. It has become an important way for most industries to resume production and make up for sales losses. According to the data, the scale of China's live broadcast e-commerce market will reach 961 billion yuan in 2020, with a significant increase of 121.5% year on year. AI media consulting analysts believe that with the continuous expansion of the "people and goods yard" of the live broadcasting e-commerce industry, live broadcasting will gradually penetrate into all fields of e-commerce. It is expected that the overall scale of live broadcasting e-commerce will continue to maintain a relatively high growth in 2021, with the scale approaching 1201.2 billion yuan. -
艾媒咨询|2020年11-12月中国化妆品行业月度运行及年终盘点数据监测报告
本报告研究涉及企业/品牌/案例：片仔癀,完美日记,薇诺娜
受疫情影响，2020年中国化妆品零售额同比增速从7月才开始恢复正增长，因而后半年以及双11成为化妆品商家发力冲业绩的重点时间段，数据显示，2020双11期间，全网22个电商平台，化妆品销售额超过900亿元。电商促销对化妆品销量的拉升作用明显，成为完美日记、花西子等国产品牌崛起的重要工具，其中国货美妆新品牌完美日记母公司逸仙电商已成功赴美上市。此外，随着男颜经济的崛起、消费者对成分的关注度提升，围绕人群、消费场景细分的产品将会成为新品牌未来发力的重点方向。
Affected by the epidemic, the year-on-year growth rate of China's cosmetics retail sales in 2020 only began to return to positive growth in July. Therefore, the second half of the year and double 11 have become the key periods for cosmetics businesses to make efforts to boost their performance. The data show that during the double 11 period of 2020, there are 22 e-commerce platforms in the whole network, and the sales of cosmetics exceed 90 billion yuan. E-commerce promotion plays an important role in the promotion of cosmetics sales, and has become an important tool for the rise of domestic brands such as perfect diary and huaxizi. Among them, Yixian e-commerce, the parent company of perfect diary, a new brand of Chinese cosmetics, has successfully listed in the United States. In addition, with the rise of men's economy and the increase of consumers' attention to ingredients, products segmented around the crowd and consumption scenarios will become the focus of new brands in the future. -
艾媒咨询|2020年10-11月中国房地产行业月度运行及年终盘点数据监测报告
2020年国家及地方密集出台政策强调“房子是用来住的，不是用来炒的”的定位，在这种大趋势下，短期内限购、限贷、限售等调控政策也很难出现明显放松，预计2021年房地产政策环境延续从紧。但是从房地产土地购置面积、施工面积等数据来看，2020年房地产企业拿地规模稳定增长、新开工面积的见顶回落，预计2021年房地产投资仍有较强增长动力。(《2020年10-11中国房地产行业月度运行及年终盘点数据监测报告》完整高清PDF版共51页，可点击文章底部报告下载按钮进行报告下载)
In 2020, the state and local governments will intensively introduce policies to emphasize the positioning of "houses are used for living, not for speculation". Under this general trend, it is difficult to relax the control policies such as purchase restriction, loan restriction and sales restriction in the short term. It is expected that the real estate policy environment will continue to be tight in 2021. However, from the data of real estate land purchase area and construction area, the scale of land acquisition of real estate enterprises will grow steadily in 2020, and the newly started area will peak and fall. It is estimated that there will still be a strong growth momentum for real estate investment in 2021. (“iiMedia Report | Monthly operation and year-end inventory data monitoring report of China's real estate industry （Oct & Nov,2020）" full version has 51 pages, please click the Browse HD Report button on the right side of the article to browse the report ) -
艾媒咨询|2020年中国密室逃脱行业发展现状及用户行为洞察分析报告
本报告研究涉及企业/品牌/案例：游娱联盟、奥秘之家、屋有岛。
中国密室逃脱的线上订购单量总体呈大幅上升的趋势，2019年第三季度仅美团平台的密室线上订单额为4.85亿元，同比增长2.41倍。艾媒咨询分析师认为，线上交易平台的发展为密室逃脱行业提供了宣传和推广的渠道，有助于商家对客户进行预约分流，提高运转效率。
The number of online orders for escape rooms in China is generally on the rise. In the third quarter of 2019, only the number of online orders for escape rooms on the Meituan platform was 485 million, an increase of 2.41 times. IiMedia Research believes that the development of online trading platforms provides a channel for publicity and promotion for the escape room industry, which helps merchants to pre-distribute customers and improve operational efficiency. -
艾媒咨询|2020年中国月饼市场与消费者行为研究报告
近年来民众对于传统节日的重视程度逐渐加深，对月饼的消费需求持续增加，推动月饼市场规模不断扩大。iiMedia Research（艾媒咨询）数据显示，2020年中国月饼销售额规模超过200亿元，继续稳定增长。但目前出于个人喜好而购买月饼的消费群体正在变小，应节和送礼已成为中秋月饼消费主要驱动因素。超过半数消费者购买月饼的原因为亲友送礼，22.4%的消费者为商务送礼，45.4%的消费者购买月饼作为应节食品。而面对消费者市场需求逐渐转变，各月饼品牌也积极寻求创新。目前品牌方主要通过月饼产品结构和营销方式创新来适应市场转变。产品结构方面，月饼品牌产品注重口味和食材创新，特别注重健康化和口味新颖化来满足不同的消费群体；营销方式方面企业则主要采用跨界营销吸引消费者，同时更加注重通过互联网传达品牌文化和历史。
In recent years, more and more attention are paid to traditional festivals, and the consumption demand for mooncakes continues to increase, which promotes the continuous expansion of the market scale of mooncakes. As the data of iiMedia Research showed, sales volume of mooncakes in China will exceed 20 billion yuan in 2020, continuing the steady growth. However, the amount of consumers who buy mooncakes for personal preference is becoming smaller and smaller. Festival celebration and gift presenting have become the main driving factors of mooncake consumption. More than half of the interviewed consumers buy mooncakes for giving gifts to relatives and friends, and 22.4% for business partners. And 45.4% of the interviewees buying mooncakes for festival celebrating. In the face of the gradual change of consumer market demand, the mooncake enterprises are also actively seeking innovation. At present, the mooncake brands mainly adapts to the market change of through innovation of mooncake product structure and marketing mode. In terms of product structure, mooncake brand products focus on taste and food material innovation, especially on health and taste novelty to meet different consumer groups. In terms of marketing methods, enterprises mainly adopt cross-border marketing to attracting consumers, and pay more attention to convey brand culture and history through online channels. -
艾媒报告|2020H1后疫时代全球呼吸机等医疗器械产品监测及企业案例报告
本报告研究涉及企业/品牌/案例：美敦力，GE医疗，迈瑞医疗，万孚生物，鱼跃医疗，乐普医疗，九安医疗；其他提及企业/品牌：冠昊生物，华海药业，金域医学，卫宁健康，新和成，健帆生物，费森尤斯医疗，嘉德诺，丹纳赫，史赛克，依视路陆逊梯卡，创业慧康，康恩贝，华北制药，通用电气，西门子，飞利浦，3M，绿盾，霍尼韦尔，保为康POWECOM，CM朝美，UVEX优唯斯，南丁，云南白药，维康WECAN，振德医疗，迪卡侬，锐步，速尔，爱康，KEEP，李宁，亿健，舒华，WALKINGPAD，英派斯，SKG，本博，倍轻松，南极人，凯仕乐，佳仁，茗振，小熊，璐瑶，攀高
2020年4月21日，全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020H1后疫时代全球呼吸机等医疗器械产品监测及企业案例报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据，对全球范围内的医疗器械产品进行全面分析，并且报告聚焦于疫情问题下的呼吸机、额温枪等医疗器械，具体针对美敦力、GE医疗、迈瑞医疗、万孚生物、鱼跃医疗和乐普医疗等典型案例分析，对2020-2021年医疗器械行业发展进行趋势预判。特别在全球新冠肺炎疫情的严峻情势下，呼吸机、额温枪等医疗器械需求猛增，飞利浦、美敦力等西方医疗器械企业快速提高产量，以支持抗疫工作的迫切需求；同时，中国呼吸机等医疗器械企业的海外业务量有明显增长。艾媒咨询分析师认为，全球疫情势必带动医疗器械行业发展，但中国企业应当在保证自身产品质量的基础上抓住机遇，实现业务出海。
According to the data, the global medical device market has continued to increase in size since 2016, and the global medical device market is expected to reach USD 477.4 billion in 2020. Especially under the influence of the New Crown epidemic, the global demand for medical equipment such as ventilators and oxygen concentrators has increased dramatically. Overseas orders for Chinese medical device companies have skyrocketed. Within a certain period, the concept stocks of ventilator in the A-share market have risen.
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