全球领先的新经济产业第三方数据挖掘与分析机构
关于“VIVO”的报告
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艾媒报告 |2019全球智能终端生态与华为鸿蒙系统市场机会调查报告
本报告研究涉及企业/品牌/案例：华为，谷歌，小米，vivo,oppo,三星
2019年5月21日，华为宣布其自主研发的操作系统“华为鸿蒙”最快2019年秋季面市，随即引发社会广泛关注。数据显示，在全球智能手机市场萎缩的大背景下，华为市场份额在2019第一季度跃升至全球智能手机市场份额第二位。此次研发操作系统或与中美贸易战直接相关。美方对多家中国科技企业实施制裁使得中国科技企业加快技术自立步伐。对于华为自研鸿蒙操作系统的态度，近九成中国企业认为自研操作系统是必要的，超九成网民和企业支持华为开发自身的操作系统。艾媒咨询分析师认为，自研系统开发的关键在于解决生态建设问题。在贸易战背景下，加强核心技术研发具有必要性。在5G技术趋于成熟之时推出新的操作系统，对于华为而言也是发展良机。
On May 21, 2019, Huawei announced that its independently-developed operating system ““Huawei Hongmeng““ would be available in the fall of 2019 at the earliest, which immediately attracted wide attention from the public. in the context of the shrinking global smartphone market, Huawei's market share jumped to the second place in the global smartphone market in the first quarter of 2019. The development of the operating system may be directly related to the trade war between China and the United States. US sanctions on a number of Chinese technology companies have accelerated the pace of their technological self-reliance. As for Huawei's self-developed Hongmeng operating system, nearly 90% of Chinese enterprises believe that self-developed operating system is necessary, and more than 90% of Internet users and enterprises support Huawei to develop its own operating system. Analysts in iiMedia believe that the key to the development of self-research system is to solve the problem of ecological construction. Against the background of trade war, it is necessary to strengthen the research and development of core technologies. Launching a new operating system at a time when 5G technology is maturing is also a good development opportunity for Huawei. -
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艾媒报告 |2017-2018中国智能手机市场研究报告
本报告研究涉及企业/品牌包括:OPPO、vivo、小米、苹果、华为、三星、荣耀、魅族、酷派、360手机、安卓系统、iOS系统、手机管家、中国移动、中国联通、中国电信、商汤、科大讯飞、泰迪熊移动、索尼、夏普、金立、中兴、联想、锤子
iiMedia Research(艾媒咨询)数据显示， 2017年中国智能手机市场由中国手机厂商引领，华为以20.9%的销量占比成为中国智能手机销售量最高的厂商，OPPO、vivo紧跟其后。小米手机在2017年实现逆势增长，市场销量占比12.9%，超过苹果手机，在中国智能手机销量占比中排名第四。2017年中国手机厂商普遍注重线下渠道，三四线城市竞争日益激烈。 -
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艾媒舆情|2020中国“新冠疫期”通信行业社会责任行为监测报告
本报告研究涉及企业/品牌/案例：中国电信，中国移动，中国联通，华为，中兴通讯；其他提及企业/品牌：vivo，OPPO，小米，苹果
2020新冠疫情的到来给中国社会经济造成冲击，对人们生活也带来影响，疫情防控期间，群众外出情况大幅度减少，同时各地倡导远程办公就学。在此期间，中国通信业企业通过基础支持、款项捐赠，展现社会公益和树立良好形象，发展成熟的通信行业也呈现在公众之中。
The arrival of the new crown epidemic in 2020 will have an impact on China's society and economy, and will also affect people's lives. During the epidemic prevention and control, the number of people going out has greatly reduced, and remote offices have been promoted in various places. During this period, Chinese telecommunications enterprises demonstrated social welfare and established a good image through basic support and donation of funds, and the mature communications industry also appeared among the public. -
艾媒报告|2018中国智能手机市场竞争态势与用户行为数据监测报告
iiMedia Research（艾媒咨询）数据显示，2018年第三季度中国智能手机出货量同比下降明显，中国智能手机的市场存量份额大部分由iPhone、华为、OPPO、vivo以及小米占有，其中iPhone占28.9%，华为占17.1%。2018年中国TOP5手机品牌中，华为手机的网民口碑最佳，iPhone发布会的热度以及传播力度最强，但获得的网友差评最多。
As the data of iiMedia Research showed,the Chinese shipment of smart phone in the third season in 2018 declined obviously year-on-year.The top 5 smart phone brands—iPhone,Huawei,OPPO,vivo and Xiaomi dominate the most market share in China,with iPhone accounting for 28.9%and Huawei accounting for 17.1%.Huawei owns the best public praise from the Internet in the top 5 smart phone brands,while iPhone got the most discussing and the most powerful dissemination but the most negative comment form its new product release meeting in 2018.
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