全球领先的新经济产业第三方数据挖掘与分析机构
关于“上门喂养”的报告
艾媒咨询|2020年中国养老产业典型模式及城市案例数据监测分析
本报告研究涉及企业/品牌/案例:上海养老模式、北京养老模式、重庆养老模式。
2020年6月5日,全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020年中国养老产业典型模式及城市案例数据监测分析》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据,对上海、北京、重庆等养老产业进行典型案例分析,并且结合美国、日本等西方发达国家经验,对当前中国的养老产业进行全面分析,判断2020-2021年中国养老产业的发展趋势。当前全球老龄化形式严峻,未来中国老龄化程度会进一步加大。国家越来越重视养老产业的发展,发布了一系列政策,支持社区养老模式革新、医养结合深化、智慧养老推进和养老金融市场开放等多个方向改革与开发,推动了养老产业发展。
As the aging population worsens, China's old-age dependency ratio (which shows how many older people per 100 working-age people) is 19.6% in 2019, the largest increase in 11 years. In 2019, the number of provinces with deep aging increased to seven, with Shanghai the most aging.艾媒报告|2019-2020中国旅游景区门票在线预订市场研究报告
iiMedia Research(艾媒咨询)数据显示,过去五年在线旅游用户的规模不断扩大,2019年中国在线旅游用户规模超过4亿人。门票业务作为旅游景区的核心产品,线上化仍有很大发展空间。2019年中国景区门票线上化渗透率约为18.3%,门票在线交易额为288.8亿元。国内景区门票预订市场已经形成一超多强的格局,前三大在线预订平台门票交易量总份额占比接近九成。2020年以来,新冠疫情对旅游景区消费市场带来了新的变化,一方面景区在政策要求和引导下,加快落实景区门票网络预约制,叠加线下游客骤减等困境压力,景区将加速拥抱在线预订平台;另一方面,多地景区关停政策以及门票预约制的实施驱使游客通过在线平台获取景区相关信息及产品服务。艾媒咨询分析师认为,在政策、市场、平台等多方因素的共同作用下,景区门票线上化率将大幅提升,旅游在线预订平台将迎来发展良机。
According to the data of iiMedia research, the scale of online tourism users has been expanding in the past five years, and the scale of online tourism users in China will exceed 400 million in 2019. As the core product of tourist attractions, ticket business still has a lot of room for online development. In 2019, the online penetration rate of tickets for scenic spots in China is about 18.3%, and the online transaction volume of tickets is 28.88 billion yuan. The domestic scenic spot ticket booking market has formed a pattern of "one super many strong", and the total share of ticket trading volume of the top three online booking platforms accounts for nearly 90%. Since 2020, the new crown epidemic has brought new changes to the consumption market of tourist attractions. On the one hand, under the guidance of policy requirements, the scenic spots will speed up the implementation of the online booking system of scenic tickets, which will add up the pressure of the sudden reduction of downstream customers, and the scenic spots will accelerate to embrace the online booking platform; on the other hand, the implementation of the multi scenic area closure policy and the ticket booking system will drive tourists through the online platform Obtain relevant information and product services of the scenic spot. iiMedia consulting analysts believe that under the joint effect of policies, markets, platforms and other factors, the online rate of scenic tickets will be greatly increased, and the online booking platform for tourism will usher in a good opportunity for development.艾媒咨询 | 2024年中国线上快递行业消费者调研报告
在当前便捷的生活方式下,线上快递已成为众多消费者的首选方式,他们普遍认为线上寄件具有节约时间和费用的双重优势。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024年中国线上快递行业消费者调研报告》数据显示,众多快递品牌中,顺丰凭借其高效的服务质量和可靠的物流体系,备受广大消费者的青睐。纵观整个行业,超过九成的消费者对当前的快递寄件服务持正面评价。在寄件方式的选择上,消费者则最偏爱蜂巢/菜鸟驿站智能寄件(48.74%),其次是上门取件服务(33.02%)。艾媒咨询分析师认为,在线上快递蓬勃兴起的背景下,快递公司需优化服务流程,特别是在物流信息的实时更新、上门服务的准时性等方面,以提升消费者的整体体验。同时,为进一步抢占市场份额与促进行业协调发展,各快递公司应充分利用自身在大件、中小件以及文件运输中的专业优势,不断创新服务模式,以满足消费者日益多样化、个性化的需求。
In the current convenient lifestyle, online courier has become the preferred choice for many consumer, who generally believe that online parcel delivery has the dual advantages of saving time and money. The latest "2024 China online express industry consumer behavior survey report" released by iiMedia Research, a third-party data mining and analysis institution for the global new economy industry, shows that among many courier brands, SF Express has won the favor of a large number of consumers with its efficient service quality and reliable logistics system. Over 90% of consumers surveyed hold a positive view of the current courier delivery service. In terms of parcel delivery methods, consumers are most partial to smart parcel delivery via hive/AliExpress Station (48.74%), followed by home delivery service (33.02%). Analysts from iimedia Research believe that in the background of the booming online courier industry, courier companies need to optimize their service processes, especially in real-time updates of logistics information and punctuality of home delivery services, to enhance the overall consumer experience. At the same time, in order to further seize market share and promote coordinated development of the industry, courier companies should fully utilize their professional advantages in handling large, medium and small parcels and documents, and continuously innovate service models to meet the increasingly diverse and individualized needs of consumers.艾媒咨询|2021中国景区门票预约服务专题研究报告
本报告研究涉及企业/品牌/案例:故宫博物院,敦煌莫高窟,上海迪士尼度假区,泰山风景名胜区,上海海昌海洋公园
iiMedia Research(艾媒咨询)数据显示,2020年,电影票、飞机票以及火车票的预约购买线上化率均在九成左右。在线上化率实现明显提升后,各场景在购票服务、取票入闸等服务流程的质量把控上有明显优化。而当前景区门票线上化率仅为22.4%,服务数字化程度仍有待提高。艾媒咨询分析师认为,景区门票预约将成为预约旅游建设的首要抓手,将持续帮助产业和景区优化升级。其次,超七成游客认可景区门票预约服务方式,认为出游前应提前做好细致安排。大众通过景区门票预约服务,提升出游计划可控性,优化旅游出行体验。此外,预约旅游助力景区实现三大主要目标,分别是提升安全性、改善游客体验以及提高景区运营效率。艾媒咨询分析师认为,明确在线预约预订等建设规范,引导旅游景区开发数字化体验产品,可以有效解决景区现存的三大主要问题。
As to the data of iiMedia Research, the online booking rate of movie tickets, air tickets and train tickets will be nearly 90% in 2020. After the significant improvement of online rate, the quality control of service processes such as ticket purchase service, ticket collection and gate entry has been significantly optimized. At present, the online rate of tickets in scenic spots is only 22.4%, and the digital level of service still needs to be improved. The consulting analyst of iiMedia Research believe that booking tickets in scenic spots will become the first priority in booking tourism construction, and will continue to help optimize and upgrade the industry and scenic spots. Secondly, more than 70% of the tourists agree with the ticket booking service mode of the scenic spots and careful arrangements should be made in advance before traveling. The public can improve the controllability of travel plan and optimize the travel experience through the ticket booking service. In addition, three main goals of scenic spots achieved by booking tourism are to improve safety, to improve tourist experience and to improve operational efficiency. The consulting analyst of iiMedia Research believes that clear online booking and other construction norms, guide the development of digital experience products in scenic spots, can effectively solve the three main problems existing in scenic spots.艾媒咨询|2020H1中国老年人群画像及消费模式调查分析报告
调研数据显示,有66.8%的被访者认为100万元以内的养老资产储备基本足够。艾媒咨询分析师认为,在独生子女供养老人的需求与国家养老保险基金的收支压力之间存在的普遍矛盾背景下,国民对留存养老资金意愿强烈,这也意味着养老资金有保障,对养老产业的需求长期存在。
The survey data shows that 66.8% of the respondents think that the reserve of pension assets within 1 million yuan is basically sufficient. Ai Media Consulting analysts believe that in the context of the general contradiction between the needs of the only child to support the elderly and the pressure of the national pension insurance fund's revenue and expenditure, the nationals have a strong desire to retain pension funds, which also means that pension funds are guaranteed. The demand for the pension industry has long existed.
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