关于“动力火车”的报告
艾媒咨询｜2023年中国苏打酒行业发展及消费需求洞察报告
随着健康意识的兴起，消费者越来越注重所饮用产品的营养成分和健康价值。苏打酒倡导更健康、更适度的饮酒方式，低糖、无糖的配方满足了消费者对健康饮品的追求。当代年轻人对饮酒的观念发生了显著的转变，更注重社交的场景、饮酒的口感和口味。苏打酒在这一背景下，成为了满足年轻一代对于高品质口感饮品需求的理想选择。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《中国苏打酒行业发展及消费需求洞察报告》数据显示，中国低度酒市场规模整体保持高速增长态势，2023年达到6341.7亿元，预计2028年达8929.4亿元。艾媒咨询分析师认为，当前中国酒类消费正在不断升级，呈现出低度微醺化、社交化、品质化、健康化的发展趋势。苏打酒作为低度酒近年来增长较快的品类之一，产品低糖低卡的特征满足消费者对优质饮酒体验的需求，市场增量空间可观。
With the rise of health awareness, consumers are increasingly paying attention to the nutritional content and health value of the products they drink. Soda advocates a healthier and more moderate way of drinking, and the low sugar, sugar free formula satisfies consumers' pursuit of healthy drinks. Contemporary young people have undergone a significant shift in their perception of drinking, with a greater emphasis on social settings, the taste and taste of alcohol. In this context, soda has become an ideal choice to meet the demand of the younger generation for high-quality and flavorful beverages. According to the latest "Insight Report on the Development and Consumer Demand of China's Soda Industry" released by iiMedia Research, a third-party data mining and analysis firm in the global new economy industry, the overall scale of China's low alcohol liquor market has maintained a high-speed growth trend, reaching 634.17 billion yuan in 2023 and is expected to reach 892.94 billion yuan in 2028. Analysts from iMedia Consulting believe that the current consumption of alcoholic beverages in China is constantly upgrading, showing a development trend of low alcohol consumption, socialization, quality, and health. Soda, as one of the fastest-growing categories of low alcohol beverages in recent years, meets the demand of consumers for a high-quality drinking experience with its low sugar and low calorie characteristics. The market growth space is considerable.-
艾媒咨询｜2024年中国充电桩行业发展运行监测报告
在新能源汽车市场快速增长的背景下，充电桩作为重要的基础设施，其市场需求不断扩大。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国充电桩行业发展运行监测报告》数据显示，从2021年到2024年，中国私人充电桩保有量显著增长，从181.1万台增长至739.4万台，年复合增长率超过40%。
艾媒咨询分析师认为，中国充电桩行业正处于一个快速发展的阶段，在市场规模不断扩大、技术不断进步和政策支持力度加大等有利趋势下，中国充电桩市场未来发展前景广阔。
In the context of the rapid growth of the new energy vehicle market, charging piles as an important infrastructure, its market demand continues to expand. The latest "2024 China Charging Pile Industry Development and Operation Monitoring Report" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, shows that from 2021 to 2024, the number of private charging piles in China has grown significantly, from 1.811 million units to 7.394,000 units. The compound annual growth rate is more than 40%.
Analysts from iiMedia Consulting believe that China's charging pile industry is in a stage of rapid development, the market continues to expand, technology progress and policy support to increase favorable trends, China's charging pile market in the future development prospects. 
艾媒咨询｜2024-2025年全球及中国新能源汽车行业消费趋势监测与案例研究报告
iiMedia Research（艾媒咨询）数据显示，随着科技的发展和燃油车成本的上升，新能源汽车的消费需求逐渐增加，推动了厂商产品力提升和新能源汽车销量的快速增长。数据显示，2023年中国新能源汽车市场规模为115000亿元，同比增长16.2%，2025年有望达到231000亿元。艾媒咨询分析师认为，消费者对新能源汽车的续航历程和安全性能有更高期望，长续航、快充功率和动力系统保护措施成为消费者在购车时重点考虑的方面。随着新能源汽车配套设施逐步完善和一线市场增速放缓，下沉市场成为新能源车新发展机遇。
Data from iiMedia Research shows that with the development of technology and the rising cost of fuel vehicles, the consumer demand for new energy vehicles is gradually increasing. This has driven manufacturers to improve their product power and the rapid growth of new energy vehicle sales. According to the data, Chinese new energy vehicle market will be 11,500 billion yuan in 2023, a year-on-year growth of 65.0%, and is expected to reach 2,311 billion yuan in 2025. Analysts from iiMedia Consulting believe that consumers have higher expectations for the range course and safety performance of new energy vehicles. Long range, fast charging power and power system protection measures have become key aspects for consumers to consider when purchasing a car. With the gradual improvement of supporting facilities for new energy vehicles and the slowdown of growth in the first-tier market, the sinking market has become a new development opportunity for new energy vehicles.-
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艾媒咨询|2021年10-11月中国汽车行业监测报告
本报告涉及的案例/品牌/企业：上汽、长安、吉利
数据显示，2021年10月，中国商用车出口3.3万辆，较9月份下降13.8%，同比增长37.2%，11月出口3.0万辆，较上月再次下降，降幅10.5%，同比增长13.0%。1-11月累计出口商用车36.6万辆，同比增长77.0%，其中新能源商用车增幅为70.4%。艾媒咨询分析师认为，虽然新能源商用车出口增幅迅猛，但整体占比依然较小，仅占出口总量的3.3%，商用车海外市场份额有待进一步提高。数据显示，2021年11月末，中国汽车库存达到72.4万辆，汽车经销商库存预警指数达到55.4%，环比上升2.9个百分点，位于荣枯线之上。长期的高库存会给车企带来较大的仓储成本压力，造成企业经营业绩下滑，不利于汽车行业的整体发展。
According to the data, in October 2021, China exported 33000 commercial vehicles, a decrease of 13.8% over September and a year-on-year increase of 37.2%. In November, 30000 commercial vehicles were exported, a decrease of 10.5% and a year-on-year increase of 13.0%. From January to November, 366000 commercial vehicles were exported, with a year-on-year increase of 77.0%, of which new energy commercial vehicles increased by 70.4%. AI media consulting analysts believe that although the export of new energy commercial vehicles has increased rapidly, the overall proportion is still small, accounting for only 3.3% of the total export. The overseas market share of commercial vehicles needs to be further improved. The data show that by the end of November 2021, China's auto inventory reached 724000 units, and the inventory early warning index of auto dealers reached 55.4%, up 2.9 percentage points month on month, above the boom and bust line. The long-term high inventory will bring greater storage cost pressure to automobile enterprises, resulting in the decline of enterprise business performance, which is not conducive to the overall development of the automobile industry. -
艾媒咨询|2020年中国临期食品行业市场分析及消费者研究报告
本报告研究涉及企业/品牌/案例：好食期,甩甩卖,善食者联盟,钱大妈
从供给侧来看，2020 年中国零食行业总产值规模超过3万亿元，即使按1%的库存沉淀计算，临期食品行业市场规模也会突破300亿元，临期食品市场潜力巨大。从消费端来看，中国相当一部分人群对商品价格仍然具有很高的敏感性，以“低价、去品牌化、物美价廉、基本功能”为特征的消费降级已成为不可忽视的现象，所以2020年中国消费者购买临期食品的主要驱动力是低价购买到需要的商品，性价比较高。
From the perspective of supply side, the total output value of China's snack industry will exceed 3 trillion yuan in 2020. Even if calculated by 1% of inventory precipitation, the market scale of temporary food industry will exceed 30 billion yuan, and the potential of temporary food market is huge. From the consumer side, a considerable number of Chinese people are still highly sensitive to commodity prices. The consumption degradation characterized by "low price, de branding, high quality and low price, and basic functions" has become a phenomenon that can not be ignored. Therefore, the main driving force for Chinese consumers to buy on-the-spot food in 2020 is to buy the needed goods at low price, with high cost performance. -
艾媒咨询|2020-2021年中国新能源汽车产业研究及典型案例分析报告
本报告研究涉及企业/品牌/案例：特斯拉、宝马、小鹏汽车、比亚迪、北汽蓝谷。
在中国汽车行业滞胀、燃油车走下坡路的背景下，中国新能源汽车是一个全新的赛道。2020年8月，在新能源汽车里，中国新能源乘用车销量远高于商用车，单月销量为10.0万辆，环比增长13.0%，同比增长23.1%。在经济下行压力及车企行业低迷的情况下，国家十分重视汽车行业问题的解决，并以新能源汽车发展作为突破口；同时，国内新能源汽车企业纷纷寻求美国上市，这都令网民持续关注新能源汽车及其基础设施建设动向，网络热度指数在高位震荡。随着疫情对中国影响的减弱，新能源汽车销量在2020年7月首次同比正增长，增幅超过传统汽车。
In the context of the downward pressure on the economy and the downturn in the auto industry, the country attaches great importance to solving problems in the auto industry and takes the development of new energy vehicles as a breakthrough. At the same time, domestic new energy auto companies have sought to go public in the United States, which has caused netizens to continue to pay attention to new energy vehicles. The trend of energy vehicles and infrastructure construction, the network heat index fluctuates at a high level. As the impact of the epidemic on China diminishes, sales of new energy vehicles will increase year-on-year for the first time in July 2020, which is higher than that of traditional vehicles. -
艾媒报告 |2019全球及中国汽车动力电池行业研究与商业投资决策分析报告
本报告涉及企业/品牌包括：宁德时代、松下、比亚迪、LG化学、AESC、三星SDI、国轩高科、力神、孚能、比克、沃特玛、特斯拉、北汽新能源、宝马、日产、上汽荣威、奇瑞、现代、雷诺、大众、华泰、雪佛兰、江淮、吉利、江铃、丰田、三菱、东风、起亚、沃尔沃、猛狮科技、中航锂电、雄韬电源、格林美、邦普集团、豪鹏科技、超威集团、西恩科技、华友钴业、寒锐钴业、桑德集团、光华科技、芳源环保
受益于新能源汽车产业的发展，全球动力电池行业发展迅猛。iiMedia Research(艾媒咨询)数据显示，2018年全球动力电池装机量达到92.5GWh，同比增长45.8%。全球排名前十的动力电池企业市场占有率达到88.7%，宁德时代、松下、比亚迪连续两年抢占市场前三位。同时，中国动力电池行业进入快速发展阶段，2018年中国动力电池市场规模突破820亿元，中国动力电池市场集中度高，前十名企业的装机量达到整体的83.2%，宁德时代、比亚迪持续稳固行业龙头地位。作为动力电池产业衍生行业，中国电池回收行业处于起始阶段，目前已形成由生产者主导的回收和以专业第三方为主体的回收两种模式。总体而言，汽车动力电池行业呈现四大趋势：一是产销量持续快速增长，行业集中度在竞争中提升；二是动力电池系统销售价格有力下降，上游材料成为关键因素；三是动力电池发展利好，但负面事件频发仍引担忧；四是动力电池回收路线渐趋清晰，商业体系仍待健全。
Due to the development of new energy vehicle industry, the global power battery industry is developing rapidly. According to iiMedia Research, the global installed capacity of power batteries reached 92.5GWh in 2018, up 45.8% year on year. The market share of the world's top ten power battery enterprises reached 88.7%, and Ningde times, Panasonic and BYD have occupied the top three positions in the market for two consecutive years. Meanwhile, China's power battery industry has entered a stage of rapid development. In 2018, the scale of China's power battery market has exceeded 82 billion yuan, and China's power battery market is highly concentrated. The installed capacity of top ten enterprises has reached 83.2% of the total. As a derivative industry of the power battery industry, China's battery recycling industry is at the initial stage, and has formed two models of producer-led recycling and professional third-party recycling. In general, the automobile power battery industry presents four trends: first, the production and sales volume continue to grow rapidly, and the industry concentration increases in the competition; Second, the sales price of power battery system has been greatly reduced, and the upstream material has become a key factor; Third, the development of power battery is good, but the frequent occurrence of negative events is still worrying; Fourth, the recycling route of power batteries is becoming clearer, and the commercial system still needs to be improved. -
艾媒报告 |2018-2019中国新能源汽车产业研究与投资分析报告
iiMedia Research(艾媒咨询)数据显示，2018年中国新能源汽车产销量突破100万辆。在发展新能源汽车的市场策略方面，传统车企倾向于插电混动汽车，而新兴车企则更专注于纯电动汽车。2018上半年比亚迪新能源汽车销量为7.1万辆，成为最受中国消费者欢迎的国产新能源汽车品牌。总体上，中国新能源汽车性价比有待提升，消费者对新能源汽车的购买意愿不高。新能源汽车中消费者更青睐插电混合式动力汽车。
According to iiMedia Research, China's production and sales of new energy vehicles exceeded one million in 2018. China's production and sales of new energy vehicles have ranked first in the world for three consecutive years. China has formed a complete new energy passenger vehicle industry cluster. However, China's new energy automobile industry is still not perfect. Charging devices and license plates have become the subject of most intense public concern. According to iiMedia Research, nearly 70% of new energy vehicle owners said that the mileage of new energy vehicles decreased to different degrees. Car owners are most dissatisfied with the endurance of new energy vehicles. Lack of charging pile construction is the main reason why consumers do not choose new energy vehicles.
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