关于“空巢老人”的报告
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艾媒咨询|2021年中国宠物经济产业研究报告
本报告研究涉及企业/品牌/案例：朝云集团，汉欧生物科技，麦富迪
在当前的新消费模式下，宠物经济呈现新的特点。一是线上线下双发展，约九成消费者在线下进行宠物消费，同时也有超过八成消费者在线上进行宠物消费;二是国货品牌更受青睐，三是资本入驻，宠物品牌积极开拓竞争力，寻找可持续发展空间。这一时期如朝云集团、汉欧生物发展思路良好，脱颖而出。
Under the current new consumption model, the pet economy presents new characteristics. The first is the dual development of online and offline. About 90% of consumers consume pets offline, and more than 80% of consumers consume pets online; second, domestic brands are more popular; third, capital is settled, and pet brands are actively developing their competitiveness , Looking for sustainable development space. During this period, Zhaoyun Group and Hanou Biology had good development ideas and stood out. -
艾媒咨询|2021年中老年群体触网行为研究报告
本报告研究涉及企业/品牌/案例：美团，微信
随着老龄化、城镇化的加剧，空巢老人持续增长并且面临更多的生活问题，愈发需要网络应用以一定程度地解决生活困难。因此，主流APP开始了适老化升级。其中，微信、美团等的适老化升级取得了初步成效。
With the intensification of aging and urbanization, the empty-nest elderly continue to grow and face more life problems. There is an increasing need for network applications to solve life difficulties to a certain extent. Therefore, the mainstream APP has begun to be upgraded. Among them, WeChat, Meituan, etc. have achieved initial results in their aging upgrades. -
艾媒咨询|2021中国单身群体消费行为调查及单身经济趋势分析报告
总体而言，生活用品和餐饮美食是国民消费的主要内容。但是，iiMedia Research(艾媒咨询)调研数据显示，有27.3%的单身群体表示每月消费最多的领域是餐饮美食方面，有71.9%的人每月固定开销占收入的20%-60%，单身经济有较大市场。换言之，单身与非单身群体的消费结构存在一定差异。单身群体在各领域的消费都相对积极，而非单身人士的休闲娱乐消费明显较低，更多花费用于生活日用品。
Generally speaking, articles for daily use and food and beverage are the main contents of national consumption. However, according to the survey data of iiMedia Research, 27.3% of single people said that the area that consumes the most every month is food and beverage, and 71.9% of them have a fixed monthly expenditure accounting for 20%-60% of their income, so the single economy has a large market. In other words, there are some differences in the consumption structure between single and non-single groups. Singles spend relatively actively in various fields, while non-singles spend significantly less on leisure and entertainment, and spend more on daily necessities. -
艾媒咨询|2021年上半年中国宠物经济产业发展现状与市场调研分析报告
本报告研究涉及企业/品牌/案例：中宠股份，佩蒂股份，疯狂小狗，瑞普生物，多尼斯
随着社会结构变化和社会经济发展，独居、空巢群体逐渐扩展，宠物逐渐成为情感寄托，养宠观念明显改变，iiMedia Research(艾媒咨询)调研数据显示，37.1%的受访者将宠物看成自己的朋友，超过4成把宠物当亲人，这种情感需求推动了宠物经济的发展，预计到2023年中国宠物经济市场规模将接近6000亿元。宠物市场的规模化发展使得市场延伸服务不断完善，从传统的宠物食品、宠物用品等领域向宠物摄影、宠物医疗、宠物保险、萌宠体验馆等周边产业延伸。
With the change of social structure and the development of social economy, the groups of living alone and empty nest gradually expand, pets gradually become emotional sustenance, and the concept of keeping pets has changed significantly According to the survey data of research (AI media consulting), 37.1% of the respondents regard pets as their friends, and more than 40% regard pets as their relatives. This kind of emotional demand promotes the development of pet economy. It is estimated that the market scale of China's pet economy will be close to 600 billion yuan by 2023. With the large-scale development of the pet market, the market extension service has been continuously improved, extending from the traditional pet food, pet supplies and other fields to pet photography, pet medical care, pet insurance, pet experience hall and other surrounding industries.(“iiMedia Report | China's pet economic industry development status & market research and analysis report in 2021 H1" full version has 102 pages, please click the Browse HD Report button on the right side of the article to browse the report ) -
艾媒咨询|2020H1中国老年人群画像及消费模式调查分析报告
调研数据显示，有66.8%的被访者认为100万元以内的养老资产储备基本足够。艾媒咨询分析师认为，在独生子女供养老人的需求与国家养老保险基金的收支压力之间存在的普遍矛盾背景下，国民对留存养老资金意愿强烈，这也意味着养老资金有保障，对养老产业的需求长期存在。
The survey data shows that 66.8% of the respondents think that the reserve of pension assets within 1 million yuan is basically sufficient. Ai Media Consulting analysts believe that in the context of the general contradiction between the needs of the only child to support the elderly and the pressure of the national pension insurance fund's revenue and expenditure, the nationals have a strong desire to retain pension funds, which also means that pension funds are guaranteed. The demand for the pension industry has long existed. -
艾媒报告 |2019中国养老产业典型商业模式案例分析报告
本报告研究涉及企业/品牌/案例：合众人寿，中国人寿，保利地产，远洋地产，万科地产，乐城集团，泰康保险，平安保险，复星集团，亲和源，幸福世家，青松，慈爱嘉，龙福宫，宜华健康
随着中国老龄化进程的加剧，养老产业的发展是中国社会的需求。国家政策支持以及老年人资金充足，中国养老产业具备巨大的发展潜力。其中，主打养老服务运营模式的亲和源，通过发展“开发+运营”模式于2018年实现了8140.9万元的营业利润;万科地产通过构筑居家养老、机构养老和社区养老三位一体的乐龄养老模式实现超过95%的入住率(注：乐龄养老是指60岁以上的老人);泰康人寿实现“养老社区+康复医院”的发展模式，完成了在全国的连锁布局。
With the intensification of China's aging process, the development of the pension industry is the demand of Chinese society. Due to the national policy support and adequate funding for the elderly, China's pension industry has great potential for development. Among them, the CHERISH-YEARN which focus on the elderly care and operation realized the profit of 81.409 million RMB through the development of “Estate development+ Operation” mode; Vanke Real Estate realized more than 95% occupancy rate by constructing the pension trinity of home care, institutional pension and community pension mainly for elderly over the age of 60; Taikang Life Insurance applied the development model of “ageing community + rehabilitation hospital” and completed the chain layout all over the country. -
艾媒报告 |2019全球与中国养老金融行业现状及发展前景分析报告
本报告研究涉及企业/品牌/案例：新华保险，中国人寿，太平洋人寿，平安养老，新华人寿，太平养老，太平人寿，泰康养老，泰康人寿，阳光人寿，中信保诚，中意人寿，应答人寿，同仁堂，汤臣倍健，九州通，云南白药，国寿养老，华夏资金，工银瑞信，南方基金，渣打银行，宏利保险，建设银行，兴业银行，广发银行，天弘基金，光大银行，中信银行，招商银行，安邦保险
2018年，中国60岁以上老年人占总人口的16.1%，意味着中国已经进入深度老龄化社会，特别是养老金融成为了解决中国深度老龄化社会面临的关键问题。目前，中国养老金融体系与发达国家相比仍有较大差距，美国的商业养老保险占比35.2%，规模达到9.9万亿美元，而中国第一大支柱为基本养老保险制度，占到整个养老体系近80%，规模仅4.4万亿元。同时，由于中国的第一支柱基本养老保险替代率和第二支柱年金覆盖率低，超过8成中国国民未达资产储备预期，仅依靠第一和第二支柱无法满足当前的养老保障形势;而第三支柱在快速识别和及时响应消费者个性需求方面独具优势，基础需求旺盛。iiMedia Research(艾媒咨询)数据显示，现阶段中国公民养老投资偏好最大的依然是银行存款或银行理财占30.2%，然后是商业养老保险产品(20.5%)、股票基金(13.2%)以及购买房产(10.0%)。艾媒咨询分析师认为，近年来互联网和移动支付的普及，大大提高了中老年人获取金融服务的便利性;基于大数据和人工智能分析的金融科技的持续进步，提升了养老金投资科学性和专业性，成为推动养老服务金融快速发展的重要动力;特别是随着服务型政府的建设推进、PPP融资模式的进一步发展，中国养老金融市场发展将更加完善。
In 2018, China's elderly (60 years & above) accounted for 16.1% of the total population, which means that China has entered an aging society. Pension finance has become a key factor in solving China's deep aging society. At present, China's pension financial system still has a big gap compared with developed countries. The commercial pension insurance in US accounts for 35.2% of the total, and its scale reaches 9.9 trillion dollars. However, the first pillar of pension finance in China is the basic pension insurance system, which accounts for nearly 80% of the entire pension system, with a scale of only 4.4 trillion yuan. At the same time, due to the low replacement rate of China’s first pillar of pension finance and the low coverage rate of the second pillar, more than 80% of Chinese nationals fail to meet their demand; The third pillar of pension finance in China has unique advantages in quickly identifying and responding to consumers' needs in a timely manner, and its basic needs are strong. According to data from iiMedia Research, the biggest preference for Chinese citizens is bank deposits and bank wealth management, which account for 30.2%, followed by commercial pension insurance products (20.5%), equity funds (13.2%), and purchase of real estate. (10.0%). iiMedia Consulting analysts believe that the popularity of Internet and mobile payment in recent years has greatly improved the convenience of accessing financial services for middle-aged and elderly people; the continuous improvement of financial technology based on big data and artificial intelligence analysis improves the science of pension investment. Financial technology becomes an important driving force for the rapid development of pension service finance in China. With the development of service-oriented government and PPP financing model, China's pension market will be further improved. -
艾媒报告 |2019日本养老产业发展模式与经验借鉴分析报告
本报告研究涉及企业/品牌/案例：日医集团，逸云楼，木下介护，美邸养老，礼爱养老集团
养老产业是依托第一、第二和传统的第三产业派生出来的特殊的，具有明显的公共性、福利性和高盈利性的综合性产业。目前日本的养老产业社会保险制度中，国民补贴、雇员养老金和个人养老金三种层级并存的并且，有高龄老人医疗保险制度、介护保险制度的特殊保险制度，其中，介护制度的发展最具特色。根据日本厚生劳动省的数据，2019年1月日本通过介护保险接受养老服务的人数达508.1万人，其中接受居家护理服务的人数达381.0万人。在日本养老产业不断发展过程中，形成了老年住宅产业、养老金融产业、文化生活服务、家务服务、福利器械用品和其他相关产业等细分领域，对中国养老产业发展具有重要的参考意义。
The pension industry is a special comprehensive industry that is derived from the first, second and traditional tertiary industries and has obvious public, welfare and high profitability. At present, in the social insurance system for the aged care industry in Japan, there are three levels of national subsidies, employee pensions and individual pensions. There is also a special insurance system for the elderly medical insurance system and the insured insurance system. Among them, the development of the nursing system Most distinctive. According to the Ministry of Health, Labor and Welfare of Japan, in January 2019, the number of people receiving pension services through Medicare in Japan was 5.081 million, of which 3.81 million were receiving home care services. In the process of the continuous development of the Japanese pension industry, the formation of the elderly residential industry, pension financial industry, cultural life services, household services, welfare equipment supplies and other related industries has important reference significance for the development of China's pension industry.
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