全球领先的新经济产业第三方数据挖掘与分析机构
关于“道道全”的报告
艾媒咨询|2024年中国低温午餐肉消费洞察研究报告
iiMedia Research(艾媒咨询)数据显示,随着消费者结构变化及消费场景多元化,国民愈发注重饮食健康,低温成为行业驱动新引擎,肉制品低温化趋势表现得尤为明显,午餐肉行业市场规模的扩大,将带动低温午餐肉市场高速增长。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024年中国低温午餐肉消费洞察研究报告》数据显示,2023年中国午餐肉行业市场规模为347.3亿元,2026年中国午餐肉行业市场规模有望达513.1亿元。艾媒咨询分析师认为,消费者购买低温午餐肉的主要原因是其方便快捷的同时添加剂少,更加安全、健康、有营养。随着消费者对食品多样化的需求,低温午餐肉企业将持续根据消费者反馈,研发、采用先进的保鲜技术,优化产品配方,减少添加剂的应用,推动行业标准进一步完善。
Data from iiMedia Research shows that with the change of consumer structure and the diversification of consumption scenes, the nation pays more and more attention to diet and health. The trend of low-temperature meat products is particularly obvious, and the expansion of the market size of the luncheon meat industry will drive the low-temperature processed luncheon meat market to grow at a high rate. Data show that in 2023, China's luncheon meat industry market size of 34.73 billion yuan, in 2026 China's lunch meat industry market size is expected to reach 51.31 billion yuan. Analysts from iiMedia Consulting believe that the main reason for consumers to buy low-temperature processed luncheon meat is safer, healthier and more nutritious, and its convenience and fewer additives at the same time. With consumers' demand for food diversification, low-temperature processed luncheon meat companies will continue to develop and adopt advanced preservation technologies, optimise product formulations and reduce the application of additives based on consumer feedback. These initiatives will promote the further improvement of industry standards.艾媒咨询|2024年中国即冲即食山药片市场产品创新专题研究报告
居民健康饮食意识提升,这极大地推动了山药制品的市场需求。山药作为一种营养丰富、具有保健功效的食材,其制品因食用便利和健康价值,受到了越来越多消费者的青睐。山药粉长时间的高需求吸引了众多参与者,加之行业增长缓慢导致对市场份额的争夺激烈,山药粉赛道内部竞争加剧,竞争者数量较多且竞争力量大抵相当,以及竞争对手提供的产品或服务大致相同,难以体现明显差异,在山药粉激烈的竞争下,即冲即食山药片新赛道开始崛起。
The rising awareness of healthy eating among the population has greatly boosted the market demand for yam products. As a nutritious ingredient with health benefits, yam products are favored by more and more consumers due to their ease of consumption and health value. The high demand for yam powder for a long period of time has attracted many participants, coupled with the slow growth of the industry leading to intense competition for market share, increased competition within the yam powder track, a larger number of competitors with roughly equal competitive forces, as well as competitors offering roughly the same products or services, making it difficult to reflect significant differences, the new track of instant yam slices has begun to rise in the face of intense competition in the yam powder track.艾媒报告 |2019年猎聘同道APP产品分析及用户洞察研究报告
本报告研究涉及企业/品牌包括:智联招聘、前程无忧、58同城、赶集网、拉勾网、脉脉、大街、BOSS直聘、斗米、兼职猫、招财猫直聘、店长直聘、中华英才网、领英、应届生求职网、智通人才
iiMedia Research(艾媒咨询)监测发现,猎聘同道的月活跃用户量为154.91万,在艾媒北极星求职招聘APP中排名第六,在垂直招聘类APP排名中继续稳坐首席,猎聘同道的成功,很大程度得益于其较为强大的猎头服务和较为精准的市场定位。然而,随着招聘行业逐渐进入成熟阶段,各大求职招聘类APP的用户渗透率总体平稳;新形势下,对于求职招聘类APP而言,深耕市场,提高服务或许才是唯一的出路。
The scale of China's bio-pharmaceutical industry continues to grow, and the proportion of bio-pharmaceutical output in the pharmaceutical industry continues to rise. In 2017, the total output value of the bio-pharmaceutical industry in China's park was about 1.5 trillion yuan. At present, China's biomedical industry has formed three major clusters, including the Bohai Rim region, the Yangtze River Delta region and the Pearl River Delta region, and the industrial agglomeration effect is outstanding. China's bio-pharmaceutical industry is in a stage of rapid development. In 2018, many head-to-head listed companies in biomedical related fields such as monoclonal antibodies, blood products and vaccines all exceeded 100 million yuan, achieving year-on-year growth. According to iiMedia Research, netizens in Shanghai are most concerned about the biomedical industry, and 40.9% of netizens surveyed support the application of transgenic technology in the pharmaceutical field. Among the heads of monoclonal antibodies, blood products and vaccines, Fuhong Hanlin as well as Weiguang Bio and Lidmanthe has the best online reputation,iiMedia Consulting analysts believe that in the future, the combination of artificial intelligence with new drug research and the fierce competition among head enterprises is an important trend in the development of China's biomedical industry.
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