艾媒咨询 | 2023-2024年中国城市商业综合体运行大数据与商业决策分析报告

截至2022年末，全国购物中心存量项目达5685个，同比增长5.24%。目前商业综合体仍处于扩张状态但增速逐年放缓。商业地产供需两端均表现趋弱，全国商业营业用房销售面积、办公楼销售面积出现下降，重点城市主要商圈的租金也出现下跌，但中国超大规模市场优势依旧存在。

艾媒咨询｜2023年中国虚拟人产业发展与商业趋势研究报告

iiMedia Research（艾媒咨询）数据显示，2022年中国虚拟人核心市场规模为120.8亿元，预计2025年将达到480.6亿元;2022年虚拟人带动周边市场规模为1866.1亿元，预计2025年为6402.7亿元。艾媒咨询分析师认为，虚拟人在内容和周边产品产出方面有着较强的可塑性，能根据时代潮流发展不断开发新的爆点，因此行业增长的延续性较强，未来一段时间内都将保持稳定增长态势。

艾媒咨询｜2022年中国高考志愿填报及就业前景大数据分析报告

数据显示，中国高校毕业生由2015年的749万人增长至2022年的1076万人，达到历史新高，且中国城镇16到24岁人口失业率由2018年的10.1%上升至2021年14.3%，应届生就业形式严峻。

艾媒咨询|2021年中国电子签名行业年度发展研究报告

本报告涉及的案例/品牌/企业：e签宝，法大大，契约锁

中国企业加速自身数字化转型的步伐，电子签名对企业的赋能效果不断凸显，进而推动电子签名技术不断迭代升级。特别在新冠疫情常态化的背景下，线上办公愈发普遍，企业对电子签名运用程度逐步加深，进一步拓宽电子签名的应用范围和场景。中国电子签名行业市场规模将持续上升，预计2024年达404.2亿元。
Chinese enterprises accelerate the pace of their own digital transformation, and the enabling effect of electronic signature on enterprises continues to highlight, thus promoting the continuous iterative upgrading of electronic signature technology. Especially in the context of COVID-19 normalization, online office is becoming more and more popular. The degree of application of electronic signatures is gradually deepened, and the application scope and scene of electronic signature are further widened. The market scale of China's electronic signature industry will continue to rise and is expected to reach 40.42 billion yuan in 2024.

艾媒咨询|2021年中国家居产业链研究及标杆企业案例分析报告

本报告研究涉及企业/品牌/案例：宜家，欧派家居，尚品宅配，金螳螂

国内二手房与存量房将推动家居产业链和消费市场发生结构性变化。同时，国外疫情加速中国家居产品出口， 2020年中国家具及零件出口总额为4038.6亿元，同比增长11.8%。预计2021年经济复苏之下，中国家居市场未来将保持增长趋势。从产业链各环节来看，以宜家、美凯龙、富森美为代表的家居连锁企业毛利率最高，在50-70%之间。其次是中游环节，定制家居毛利都高于30%，如定制家居龙头欧派家居、志邦家居、索菲亚等企业财务业绩突出，毛利在35-40%之间。此外，随着物联网、人工智能、先进生产技术、新型环保材料等相关产业的快速发展，智能家居前景可期。总体而言，疫情给中国家居产品出口带来良机，同时，随着家居行业不断进化，定制家居和智能家居将成为家居行业新的经济增长点。
Domestic second-hand housing and stock housing will promote structural changes in the household industry chain and consumer market. At the same time, the foreign epidemic accelerated the export of China's household products. In 2020, the total export of China's furniture and parts was 403.86 billion yuan, up 11.8% year on year. It is estimated that under the economic recovery in 2021, China's home furnishing market will maintain a growth trend in the future. From the perspective of each link of the industrial chain, IKEA, Macalline and Fusenmei are the representatives of the household chain enterprises with the highest gross profit rate, between 50-70%. Secondly, in the middle reaches, the gross profit of customized home is higher than 30%. For example, the financial performance of enterprises such as oupai home, Zhibang home and Sofia is outstanding, and the gross profit is between 35-40%. In addition, with the rapid development of Internet of things, artificial intelligence, advanced production technology, new environmental protection materials and other related industries, smart home has a bright future. In general, the epidemic situation has brought good opportunities for China's home products export. At the same time, with the continuous evolution of the home industry, customized home and smart home will become new economic growth points of the home industry.

艾媒咨询|2020年8-9月中国房地产行业月度运行数据监测报告

随着疫情防控的逐渐好转，全国房地产开发投资自从6月份首次回正以来，随后均呈现全面复苏和平稳增长的趋势。数据显示，截止2020年9月，房地产开发企业到位资金136376亿元，同比增长4.4%。但是由于冬季即将到来，北方城市会逐步迎来停工期，因此，房屋新开工面积下降3.40%。

With the gradual improvement in the prevention and control of the epidemic, the national real estate development investment has shown a trend of full recovery and steady growth since it first recovered in June. According to data, as of September 2020, the funds in place for real estate development enterprises were 13.3763 trillion yuan, a year-on-year increase of 4.4%. However, due to the approaching winter, northern cities will gradually usher in a downtime. Therefore, the newly started area of houses has dropped by 3.40%.

艾媒咨询|2020年10-11月中国房地产行业月度运行及年终盘点数据监测报告

　　2020年国家及地方密集出台政策强调“房子是用来住的，不是用来炒的”的定位，在这种大趋势下，短期内限购、限贷、限售等调控政策也很难出现明显放松，预计2021年房地产政策环境延续从紧。但是从房地产土地购置面积、施工面积等数据来看，2020年房地产企业拿地规模稳定增长、新开工面积的见顶回落，预计2021年房地产投资仍有较强增长动力。(《2020年10-11中国房地产行业月度运行及年终盘点数据监测报告》完整高清PDF版共51页，可点击文章底部报告下载按钮进行报告下载)

　　In 2020, the state and local governments will intensively introduce policies to emphasize the positioning of "houses are used for living, not for speculation". Under this general trend, it is difficult to relax the control policies such as purchase restriction, loan restriction and sales restriction in the short term. It is expected that the real estate policy environment will continue to be tight in 2021. However, from the data of real estate land purchase area and construction area, the scale of land acquisition of real estate enterprises will grow steadily in 2020, and the newly started area will peak and fall. It is estimated that there will still be a strong growth momentum for real estate investment in 2021. (“iiMedia Report | Monthly operation and year-end inventory data monitoring report of China's real estate industry （Oct & Nov,2020）" full version has 51 pages, please click the Browse HD Report button on the right side of the article to browse the report )

艾媒咨询| 2020-2021年中国电子签名行业发展现状及用户调研分析报告

本报告研究涉及企业/品牌/案例： e签宝,法大大,契约锁

艾媒咨询调研数据显示，中国有43.1%的电子签名用户选择e签宝。电子签名行业集中度较高，已经一定程度地形成了巨头效应。而随着“互联网+”的不断普及，电子签名将持续拓宽电子签名的应用场景，用户的使用频次和投入普遍呈现增长趋势。但是在电子签名的新风口下，行业竞争也将愈发激烈，e签宝等巨头的竞争优势将持续放大。
According to the survey data of iiMedia Research, 43.1% of electronic signature users in China choose esignature. The electronic signature industry has a high concentration, which has formed a giant effect to a certain extent. With the continuous popularization of "internet plus", electronic signature will continue to broaden the application scenarios of electronic signature, and the frequency and investment of users generally show an increasing trend. However, under the new trend of electronic signature, the industry competition will become more and more fierce, and the competitive advantages of giants such as e-sign will continue to enlarge.

艾媒咨询|2020年6-7月中国房地产行业月度运行数据监测报告

2020年6-7月楼市调控继续坚持“房住不炒”的定位，多地先后出台楼市调控政策，严厉打击房地产市场违法违规行为，规范房地产市场秩序。2020年7月上海、北京和深圳三大城市新房的市区房价位于前三名，而宁波、北京、福州的均价涨幅较大。

From June to July 2020, the property market regulation will continue to adhere to the positioning of “no speculation in housing and housing”. Many places have successively introduced regulation and control policies on the property market to severely crack down on violations of laws and regulations in the real estate market and regulate the order of the real estate market. In July 2020, the urban housing prices of new houses in the three major cities of Shanghai, Beijing and Shenzhen ranked among the top three, while the average prices of Ningbo, Beijing and Fuzhou increased significantly.

艾媒咨询|2020年4-5月中国房地产行业月度运行数据监测报告

综合2020年4-5月，中国70个大中城市商品住宅销售价格变动统计数据发现，这一期间各线城市新建商品住宅销售价格环比涨幅均略有扩大，但价格相较去年同期仍有所回落。艾媒咨询分析师认为，在国家“只住不炒”的住房政策影响下，各城市的房价均受到控制，尽管受到新冠疫情影响住房需求量略有增长，但总体较为稳定。

Comprehensive April-May 2020, China's 70 large and medium-sized cities commercial housing sales price changes statistics found that during this period, the sales price of newly built commercial housing in various cities increased slightly, but the price is still higher than the same period last year Fall back.iiMedia Research believe that under the influence of the country's housing policy of "only live and not speculate", the housing prices of all cities are controlled. Although the housing demand has slightly increased due to the impact of the new crown epidemic, it is generally stable.