全球领先的新经济产业第三方数据挖掘与分析机构
关于“伊之密”的报告
艾媒咨询|2020年中国密室逃脱行业发展现状及用户行为洞察分析报告
本报告研究涉及企业/品牌/案例:游娱联盟、奥秘之家、屋有岛。
中国密室逃脱的线上订购单量总体呈大幅上升的趋势,2019年第三季度仅美团平台的密室线上订单额为4.85亿元,同比增长2.41倍。艾媒咨询分析师认为,线上交易平台的发展为密室逃脱行业提供了宣传和推广的渠道,有助于商家对客户进行预约分流,提高运转效率。
The number of online orders for escape rooms in China is generally on the rise. In the third quarter of 2019, only the number of online orders for escape rooms on the Meituan platform was 485 million, an increase of 2.41 times. IiMedia Research believes that the development of online trading platforms provides a channel for publicity and promotion for the escape room industry, which helps merchants to pre-distribute customers and improve operational efficiency.
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