艾媒舆情 | 2018年 D&G 事件舆情监测分析报告

日前，意大利品牌D&G（杜嘉班纳）发布广告视频涉嫌歧视华人，且其设计师公开发布辱华言论，因此，D&G遭中国明星抵制而被迫取消上海大秀、产品遭部分电商平台下架。艾媒舆情监测发现，D&G事件舆情在移动端和网页端都仍在持续发酵，引起全民关注。92.1%的网民对明星抵制D&G表示支持，而84.7%的网民对D&G辱华感到愤怒。

艾媒舆情|2020年第三季度中国美容美妆行业舆情监测报告

iiMedia Research(艾媒咨询)数据显示，预测2020年我国美妆行业市场规模将达到3958亿元，2021年中国美妆行业市场规模将达到4553亿元，持续扩大的美容美妆市场也使其规范性更受关注。

神驰机电2021年第三季度报告

艾媒舆情|奔驰“失控”狂奔一小时事件舆情监测分析报告

2018年3月14日晚，车主薛先生驾驶奔驰C200L，在高速上开启定速巡航后失控，无法减速和停车，后河南、陕西高速交警紧急施救，奔驰飞驰约100公里后才安全停下。艾媒大数据舆情监控系统数据显示，“奔驰失控”事件热度自3月15日持续发酵，并在3月17日达到热度峰值1996。

古鳌科技2021年第三季度报告

古井贡Ｂ：2021年第三季度报告（英文版）

古井贡酒：2021年第三季度报告

艾媒咨询 | 2024-2025年中国汉服产业现状及消费行为研究报告

随着文化强国道路的深化发展，文化自信深入人心，推动汉服产业的发展。数据显示，中国汉服市场规模呈现持续上升扩大趋势，2023年达到144.7亿元，2027年中国汉服市场规模有望达到241.8亿元。汉服行业不断有新的入局者，推动汉服产业的发展与大众化普及，由此带动周边产业的兴起与发展，汉服写真、汉服租赁、汉服体验馆将成为产业中必不可少的一环。未来，随着“国潮”的席卷，汉服品牌与博物馆、游戏、影视剧或漫画的跨界IP合作成为汉服品牌打破原有用户圈层、提升品牌知名度的重要方法。而摒弃了繁冗复杂的设计，将汉服及传统文化中的象征性元素融入服饰的“新中式”变得越来越流行。

With the deepening development of the road of cultural power, cultural self-confidence is deeply rooted in people's hearts, which promotes the development of Hanfu industry. Data show that China's Hanfu market size shows a continuous upward expansion trend, reaching 14.47 billion yuan in 2023, and China's Hanfu market size is expected to reach 24.18 billion yuan in 2027. Hanfu industry continues to have new entrants, to promote the development of the Hanfu industry and popularization of the masses, which led to the rise and development of peripheral industries, Hanfu photo, Hanfu rental, Hanfu experience hall will become an essential part of the industry. In the future, with the sweep of "national tide", cross-border IP cooperation between Hanfu brands and museums, games, movies, TV dramas or comics has become an important way for Hanfu brands to break the original user circle and enhance brand awareness. The "new Chinese style", which abandons complicated designs and integrates Hanfu and symbolic elements of traditional culture into clothing, is becoming more and more popular.

艾媒舆情|3·15舆情专题系列:奥迪“白血病门”舆情监测报告

2019年3月11日，一篇名为《他们都买了奥迪车，他们都得了白血病》的文章在微信朋友圈引起极高关注。文中，有六位自称购买并驾驶奥迪车的车主或车主家属患上了白血病，对此，奥迪回应称，车主患癌与奥迪无必然联系。奥迪已然不是第一次被点名异味问题，作为消费者信赖的知名车企，如果不认真去对待每一位消费者的投诉，奥迪或将再次因“异味”问题深陷舆论漩涡。

On March 11, 2019, an article entitled “They all bought Audi cars, they all got leukemia“ attracted great attention in the circle of Wechat friends. In the article, six owners or family members who claimed to buy and drive an Audi car suffered from leukemia. To this end, Audi responded that the owner's cancer was not necessarily associated with Audi. Audi is not the first time to be named as a problem of odor. As a well-known car company trusted by consumers, if we do not seriously deal with every consumer's complaints, Audi may once again fall into the whirlpool of public opinion because of “odor“.

艾媒报告 |2019年4月中国市场品牌舆情事件监测与研究报告(TOP10)

本报告研究涉及企业/品牌/案例：视觉中国，人民网，新华社，微博，阿里巴巴，京东，人民日报，工人日报，半月谈，美团点评，斗鱼，知乎，特斯拉，比亚迪，蔚来汽车，小鹏汽车，三星，瑞幸咖啡，ofo，巨人网络，派生集团，小黄狗

艾媒商情舆情数据监测系统（yq.iimedia.cn）监测发现，2019年4月中国掀起了一股“维权”讨论之风，其中，视觉中国黑洞版权事件、西安女车主维权事件以及“996工作制”成为热议话题前三名。此外，互联网企业动态也备受网民关注：京东被列为“明尼苏达案”被告使京东企业形象下降；在2018年多家互联网企业开始裁员后，今年美团启动首次大规模裁员；上海特斯拉自燃起火引发网民对电动汽车的安全顾虑；三星推迟折叠屏手机上市或难解公司困境；瑞幸咖啡抵押资产做债务担保或对其后市投资造成影响；又一网贷平台团贷网爆雷事件、蔚来汽车在美遭集体诉讼事件引起广泛讨论......

Imedia public opinion monitoring system (yq.iimedia.cn) found that in April 2019, there was a wind of ““rights protection““ discussion in China, among which the black hole copyright event in visual China, the rights protection event for female car owners in xi 'an and the ““996 work system““ became the top three hot topics. In addition, the situation of Internet enterprises also attracts the attention of netizens. Jingdong named as a defendant in the ““Minnesota case““ had tarnished the company's image.Meituan launched its first large-scale job cuts this year after a number of Internet companies started to cut staff in 2018. Shanghai tesla's spontaneous fire raises safety concerns about electric cars among netizens; Samsung that delayed the launch of fold-screen phones may be hard to solve the company's problems;The fact that Luckin coffee collateral assets to do debt guarantee will have an impact on its subsequent investment; There is a wide discussion about the events that another network lending platform named Tuandai net collapsed and Nextev suffered a class action lawsuit in the United States ...