全球领先的新经济产业第三方数据挖掘与分析机构
关于“智慧出行”的报告
艾媒咨询|2021年中国智慧交通行业发展分析报告
本报告涉及的案例/品牌/企业:百度
iiMedia Research(艾媒咨询)数据显示,中国智慧交通技术支出规模不断增长,2020年中国智慧交通技术支出规模达502.7亿元,同比增长16.26%,预计2021年中国智慧交通技术支出规模将达580亿元,城市轨道交通、公交、网约车、自动驾驶相关市场规模总体处在快速发展阶段。艾媒咨询分析师认为,目前中国智慧交通不管是技术还是政策等条件均基本成熟,智慧交通建设在部分城市已有了初步成果,未来随着行业向下沉市场不断推进、自动驾驶等技术不断突破,智慧交通行业整体将迎来一波较快的增长,也有望成为中国新的经济增长点。
According to iiMedia Research, the scale of China's smart transportation technology expenditure continues to grow. In 2020, China's smart transportation technology expenditure reached 50.27 billion yuan, a year-on-year increase of 16.26%. It is expected that China's smart transportation technology expenditure will reach 58 billion yuan in 2021, including urban rail transit, public transportation, online car hailing The market scale related to automatic driving is in the stage of rapid development. iimedia consulting analysts believe that at present, China's intelligent transportation is basically mature in terms of technology and policy. The construction of intelligent transportation has achieved preliminary results in some cities. In the future, with the continuous promotion of the industry to the sinking market and the continuous breakthrough of technologies such as automatic driving, the intelligent transportation industry as a whole will usher in a wave of rapid growth, It is also expected to become a new economic growth point in China.艾媒报告 |2018-2019中国打车出行专题监测报告
本报告研究涉及企业/品牌包括:滴滴专车、神州专车、易到用车、首汽约车、Gofun、Evcard、盼达用车、微公交、华夏出行、Car2go、立刻出行、一度出行、PonyCar、易开出行、嗨车、神州共享汽车、小二租车、摩范出行、支付宝、微信支付
随着经济的快速发展,人们生活水平的提高,人们出行场景越来越多样化,网约车已成为大众出行的重要选择方式。iiMedia Research(艾媒咨询)数据显示,在打过车的受访网民中有53.6%更偏好于通过网约车的形式打车,每月使用2-3次及以上的受访网民所占比例之和为57.9%,但司机素质和安全问题仍是乘客的主要忧虑。未来,传统出租车将继续深化改革,打车市场竞争将更加多元化,安全保障将成打车出行规范化进程重中之重。
With the rapid development of economy and the improvement of people's living standard, people's travel scenes are becoming more and more diversified, and ride-hailing has become an important choice for mass travel. According to the data of iiMedia Research, 53.6% of the respondents who have taken taxi prefer to take a taxi through the form of ride-hailing, and the sum of the respondents who use it 2-3 times or more every month is 57.9%. However, drivers' quality and safety are still the main concerns of passengers. In the future, traditional taxi will continue to deepen the reform, taxi market competition will be more diversified, security will become a priority in the process of taxi travel standardization.艾媒舆情|2019中国网约车安全状况舆情监测报告
本报告研究涉及企业/品牌/案例:滴滴出行,嘀嗒出行,顺风车,快车,网约车,光明网,新京报,成都日报
2019年11月9日,南京发生一起持刀伤人事件。行凶者和受害者分别为滴滴快车的司机与乘客。近年来,网约车安全事件频发,备受网民关注,南京司机持刀伤人事件发生,又将网约车推到舆论焦点。
On November 9, 2019, a knife wounding occurred in Nanjing. The perpetrators and victims were the drivers and passengers of Didi Express. In recent years, the safety of online car hires has been frequent and attracted the attention of netizens. The incident of Nanjing driver's knife-injury incident has brought online car hire to the focus of public opinion.艾媒咨询 | 2025年中国高精定位市场消费行为调查数据
随着高精定位技术的迭代优化,其应用范围也不断扩大,广泛应用于以车辆导航、自动驾驶为例的智慧出行领域,以基础设施监测为例的公共服务领域,以及电网、港口智能监测等产业升级领域。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国高精定位市场消费行为调查数据》数据显示,道路导航(包括骑行、步行等方式)以48.84%的占比位居首位,凸显了消费者对导航功能的高度依赖,进一步印证了高精定位技术在日常生活场景中的广泛应用。与此同时,“有助于高危行业(如矿业)更便利作业”以51.22%的占比成为消费者最认可的应用方向,表明高精定位技术在高危行业中的潜力备受期待,其提升作业效率和保障安全的特性得到了广泛认可。此外,技术进步与成本降低以50.39%的占比成为影响高精定位技术普及的最主要因素,反映了技术迭代和成本优化在推动市场发展中的关键作用,也为行业未来的创新方向提供了重要启示。艾媒咨询分析师认为,在全球经济迈向高质量发展的新背景下,公共基础设施的运行、行业的解决方案或是大众生活出行领域的数字化,都离不开以数据决策为基础。而高精定位作为精准位置数据获取的基础技术,将延伸更多元化的符合市场发展的数据技术产品和服务,市场需求将持续提升。
With the iterative optimization of high-precision positioning technology, its application scope is also expanding, and it is widely used in the field of intelligent travel with vehicle navigation and automatic driving as an example, in the field of public service with infrastructure monitoring as an example, and in the field of industrial upgrading such as power grid and port intelligent monitoring. According to the latest "Survey data of consumption behavior of China's High-Precision Positioning Market in 2025" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, road navigation (including cycling, walking, etc.) ranks first with 48.84%. It highlights the high dependence of consumers on navigation functions, and further confirms the wide application of high-precision positioning technology in daily life scenes. At the same time, "help high-risk industries (such as mining) more convenient operation" accounted for 51.22% of consumers to become the most recognized application direction, indicating that the potential of high-precision positioning technology in high-risk industries is highly anticipated, and its characteristics of improving operational efficiency and ensuring safety have been widely recognized. In addition, technological progress and cost reduction accounted for 50.39% to become the most important factors affecting the popularity of high-precision positioning technology, reflecting the key role of technology iteration and cost optimization in promoting market development, and also providing important inspiration for the future innovation direction of the industry. Analysts from IIMedia Consulting believe that in the new context of the global economy moving toward high-quality development, the operation of public infrastructure, industry solutions or digital intelligence in the field of mass life and travel are inseparable from data-based decision-making. As the basic technology for accurate location data acquisition, high-precision positioning will extend more diversified data technology products and services in line with market development, and market demand will continue to increase.
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