关于“艺术学”的报告
艾媒咨询｜2024年中国高考志愿填报及就业前景大数据分析报告
近年来，国内外形势均发生较大变化，中国经济正处于恢复期，高校专业会出现新一轮洗牌，就业前景好和就业稳定的院校和专业报考人数将出现大幅上涨。2024年，教育部在法学、工学、文学、农学、艺术学、教育学、管理学方向新增24种专业，高等教育逐步向市场发展情况靠拢。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）基于专业赛道空间与行业布局分析，推出《2024年中国高考志愿填报及就业前景大数据分析报告》，数据显示，49.15%中国高考生意向城市为一线或新一线。随着人工智能、大数据、云计算等成为主流，高技术行业出现大量职位空缺，相关专业将成报考热门。2023年中国高考志愿填报市场付费规模为9.5亿元，近九成高考生愿意选择高考志愿填报服务，随着高考志愿报考行业付费需求增多，其市场规模将持续增长。
In recent years, the situation at home and abroad has undergone great changes, China's economy is in a recovery period, there will be a new round of reshuffle of college majors, and colleges and majors with good employment prospects and stable employment will see a substantial increase in applicants. In 2024, the Ministry of Education will add 24 new majors in the fields of law, engineering, literature, agriculture, art, education and management, and gradually move closer to the market development of higher education. iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, based on the analysis of professional track space and industry layout, launched the "2024 Chinese College Entrance Examination voluntary filling and employment prospects Big data analysis report". 49.15% of China's college entrance examination business to the city for the first line or new line. As artificial intelligence, big data and cloud computing become the mainstream, there are a large number of job vacancies in high-tech industries, and related majors will become popular candidates. The market payment scale of China's college entrance examination voluntary filling in 2023 will be 950 million yuan. Nearly 90% of college entrance examination candidates are willing to choose voluntary filling service. With the increase in the demand for fees paid by the industry for college entrance examination volunteers, its market size will continue to grow.-
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艾媒咨询|2021年中国素质教育及细分行业市场现状及消费行为数据研究报告
随着未来基础教育人口的增多，及未来人才需求和人均可支配收入增加等因素，素质教育市场规模将逐步扩大，预计2022年行业复合增速增速达20.5%，市场规模达6313.2亿元。艾媒咨询分析师认为，素质教育行业市场空间广阔，未来行业赛道或将更加细分。比如科技、体育、艺术这些学科也会进一步分类，变得更加有针对性。以体育为例，橄榄球、射箭等这些细分赛道也会有众多企业进入，形成众多小而美的门类。各个门类发展的过程中，也会有领头羊逐渐出现。(《2021年中国素质教育和细分行业市场现状及消费行为数据研究报告》完整高清PDF版共81页，可点击文章底部报告下载按钮进行报告下载)
With the increase of basic education population, talent demand and per capita disposable income in the future, the market scale of quality education will gradually expand. It is expected that the compound growth rate of the industry will reach 20.5% and the market scale will reach 631.32 billion yuan in 2022. AI media consulting analysts believe that the quality education industry has a broad market space, and the industry track may be more subdivided in the future. For example, science and technology, sports and art will be further classified and become more targeted. Taking sports as an example, many enterprises will enter such subdivided tracks as football and archery, forming many small and beautiful categories. In the process of the development of various categories, leaders will gradually appear. (“iiMedia Report | Research Report on China's market status and consumption behavior data of quality education and industry segments in 2021”full version has 81 pages in total, please click the Browse HD Report button on the right side of the article to browse the report) -
艾媒咨询|2020中国高考志愿填报行业用户需求及就业前景大数据分析
数据显示，2020年中国考生规模达到1071万人，较2019年增长40万人，人数规模创历史新高。考生竞争压力大，高考志愿填报难度高。iiMedia Research(艾媒咨询)调查数据显示，超四成中国高考关注者将专业选择作为填报时的首要考量因素。艾媒咨询分析师认为，随着信息技术和交通设施的不断进步，异地工作、异地实习等都成为可能，因此专业本身的选择对学生未来的职业发展影响最大。
In 2020, the number of Chinese college entrance examination candidates reached 10.71 million, and the difficulty of applying for college entrance examinations has further increased. According to the survey data of iiMedia Research, over 40% interviewees regard professional choice as the primary consideration. iiMedia Research believes that with the continuous improvement of information technology and transportation facilities, off-site work and off-site internship are all possible, so the choice of major itself has the greatest impact on the future career development of students. -
艾媒咨询|2020年全球留学市场变化与中国留学生选择意愿行为分析报告
随着留学群体的不断增加，教学实力是意向留学人群选择留学国家的首要考虑因素。但是随着近些年来留学生在国外遇害事件频发，安全问题也成为留学生重点考虑的因素。疫情期间，留学生群体面临较大问题，iiMedia Research（艾媒咨询）数据显示，40%的留学生认为疫情会导致毕业延期、增加留学成本；而有32.9%的人表示需要自己解决住宿问题。
With the increasing number of students studying abroad, teaching strength is the primary consideration for those who intend to study abroad to choose a country to study abroad. However, with the frequent occurrence of international students being killed abroad in recent years, safety issues have also become a key consideration for international students. During the epidemic, the group of international students faced major problems. According to iiMedia Research data, 40% of international students believed that the epidemic would delay graduation and increase the cost of studying abroad; while 32.9% said they needed to solve the accommodation problem by themselves. -
艾媒咨询|2020上半年中国K12在线教育行业研究报告
本报告研究涉及企业/品牌/案例：乐乐课堂、网易有道、有道精品课、新东方。
升学压力大和教育重视程度提升的推动下，K12在线教育需求激增。2020上半年中国K12在线教育用户规模将达3765.6万人，同比增长达23.2%。K12在线教育优势愈加凸显，少儿编程类等素质类教育兴起;行业下沉式发展趋势明显，三四线城市成新角逐场。疫情下，线下教培活动受限，资本抢占K12在线教育赛道，少儿编程获得资本青睐。iiMedia Research(艾媒咨询)数据显示，60.8%的受访者需要各类学科辅导类教学，兴趣类以及编程类教育需求仍在逐步提升。教师资源是用户选择平台的首要影响因素。而行业内优胜劣汰，中小机构持续亏损，老牌教育机构蓄力K12在线教育，K12业务成为新东方营收增长的主引擎。iiMedia Research(艾媒咨询)分析师预测K12在线教育的未来竞争将是围绕产品与用户的竞争，以标准化、体系化产品着力于用户痛点，以个性化服务、创新性教学模式实现差异化内容供给能够释放品牌口碑价值。
Driven by the pressure of further education and the increasing importance of education, the demand for K12 online education has surged. In the first half of 2020, the scale of China's K12 online education users will reach 37.656 million, a year-on-year increase of 23.2%. The advantages of K12 online education have become more prominent, and quality education such as children's programming has emerged; the industry's sinking development trend is obvious, and third and fourth tier cities have become new protagonist. Under the epidemic, offline education and training activities were limited, capital seized the K12 online education track, and children's programming gained capital favor. As the data of iiMedia Research showed, 60.8% of the interviewees required various types of subject tutoring, while interest and programming education are still in increasing demand. Teacher resources are the primary influencing factors for users to choose a platform. The survival of the fittest in the industry, small and medium sized institutions continue to lose money, old education institutions accumulate K12 online education, K12 business has become the main engine of revenue growth of New Oriental. Analysts at iiMedia Research predict that the future competition of K12 online education will focus on the competition between products and users, focus on user pain points with standardized and systematic products, and achieve differentiated content supply with personalized services and innovative teaching models. It can release the brand reputation value. -
艾媒咨询|2020年中国细胞生物产业和商业应用分析报告
本报告研究涉及企业/品牌/案例：华夏源、复星医药。
中国细胞生物产业类型呈现多样化趋势，细胞生物临床研究不断深化，伴随生态合作的拓展将进一步加速细胞生物产业生态圈的形成，生态圈的完善将在很大限度上推动产业快速发展。数据显示，中国细胞治疗企业融资金额不断增加，从2014年的0.2亿元增长至2019年的28.9亿元。其中，2018年中国细胞治疗企业融资额同比增长706.8%，呈现迅猛发展态势。未来中国细胞生物产业的发展将充满机遇，同时也有挑战并存。后续产业的发展，将在5G、人工智能等新技术应用下加速升级。面临多端变化的市场格局，企业也应积极开展生态合作以及更为密切关注市场需求动向，将疗法和新一代医疗创新技术深度融合，实现市场产品多元化与差异化，并推出独特性的精准治疗，从而最大限度地释放产业价值。
The types of cell biological industry in China show a trend of diversification, and the deepening of cell biological clinical research will further accelerate the formation of the cell biological industry ecosystem with the expansion of ecological cooperation, and the improvement of the ecosystem will promote the rapid development of the industry to a large extent. Data show that the financing amount of Chinese cell therapy enterprises keeps increasing, from 20 million yuan in 2014 to 2.89 billion yuan in 2019. Among them, in 2018, the financing amount of Chinese cell therapy enterprises increased by 706.8% year on year, showing a rapid development trend. In the future, the development of China's cell biology industry will be full of opportunities and challenges. The development of subsequent industries will be accelerated with the application of new technologies such as 5G and ARTIFICIAL intelligence. In the face of the changing market pattern, enterprises should also actively carry out ecological cooperation and pay close attention to the trend of market demand, deeply integrate therapy and new-generation medical innovation technology, realize the diversification and differentiation of market products, and launch unique precision therapy, so as to maximize the release of industrial value. -
艾媒报告|2020H1中国在线教育数据调研及典型企业案例研究报告
本报告研究涉及企业/品牌/案例：柚子鸭，学而思网校，猿辅导，中公教育，掌门1对1，VIPKID，编程猫。
其他提及企业/品牌：宝宝巴士，年糕妈妈，沪江网校，新东方网校，作业帮，网易公开课，51talk，华图教育，猿编程，火花思维，掌门少儿，百词斩，跟谁学，三好网，海风教育，哒哒英语等。
2020年5月20日，全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020H1中国在线教育数据调研及典型企业案例研究报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据，对在线教育行业、行业细分领域（如K12、职业培训、少儿英语、素质教育等）进行宏观把控和商业模式分析，对VIPKID、编程猫、中公教育等典型企业的分析，并且结合用户行为和消费心理，判断2020-2021年中国在线教育行业的发展趋势。艾媒咨询分析师认为，2020年的新冠疫情为在线教育带来了新的活力，预计2020年中国在线教育用户将达到3.09亿人。后续随着中国各地陆续复课，在线教育的用户数量将有所回落，因此，如何保持用户留存率等问题是在线教育企业应当关注的。
The new crown outbreak has brought some benefits to online education, but it has also increased competition in the industry. iiMedia Research believe that the domestic online education industry is about to enter the knockout stage, many enterprises, especially small and medium-sized enterprises are facing an existential crisis. How to make use of the current situation, improve the retention rate of enterprises, promote enterprise products out to sea is an important issue facing the development of the industry. -
艾媒报告|2020Q1中国中小学在线教育行业运行监测报告
本报告研究涉及企业/品牌/案例：好未来，方直科技，作业帮，猿辅导；其他提及企业/品牌：学而思培优，爱智康，摩比思维馆，励步英语，顺顺留学，钉钉，虎牙直播，VIPKID，学习通，腾讯课堂，希沃白板，智学网，跟谁学
iiMedia Research(艾媒咨询)数据显示，中国在线教育市场规模逐年上升，预计2020年达到4538亿元。2019年中国中小学在校学生数达到17802.6万人，基于巨大的学生体量规模，以及疫情期间政府关于“停课不停学”等政策为中小学在线教育提供了快速发展的契机。iiMedia Research(艾媒咨询)数据显示，49.6%的受访中小学学生家长认为在线学习方便、安全，但有46.7%的受访中小学学生认为在线学习难以集中注意力，52.4%的中小学教师认为在线学习效果一般。目前，中小学在线教育市场迎来发展契机，但产品体验仍有较大提升空间，市场竞争格局未定，能够在用户体验方面具备优势的企业存在突围机会。
As the data of iiMedia Research showed, the scale of online education market in China has increased year by year, and is expected to reach 453.8 billion yuan in 2020. In 2019, the number of students in primary and secondary schools in China reached 17.782.6 million. Based on the huge student scale and the government's policy of "Closed non-stop learning." during the novel coronavirus pneumonia, it provided an opportunity for rapid development of online education in primary and secondary schools. As the data of iiMedia Research showed, 49.6% of the parents of primary and secondary school students thought that online learning was convenient and safe, but 46.7% of the primary and secondary school students thought it was difficult to concentrate on online learning, and 52.4% of the primary and secondary school teachers thought that the effect of online learning was average. At present, the online education market for primary and secondary schools is confronted with a development opportunities, but there is still increased potential for improvement in product experience, the market competition pattern is uncertain, and companies that have advantages in user experience have opportunities to break through.
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