全球领先的新经济产业第三方数据挖掘与分析机构
关于“数据服务”的报告
艾媒咨询|2021年9-10月中国企业服务行业投融资数据分析简报
数字经济蓬勃发展,数字化转型逐步成为企业发展的必然要求。在此情境下,数字化产品或服务也越来越受到数字化转型企业的青睐。近年来,在新兴技术的加持下,企业服务产业创新不断涌现,并发展成为最活跃的行业之一,相关细分赛道也维持着较高的增长,收获了资本市场的大量关注。艾媒咨询通过艾媒数据中心(data.iimedia.cn)查询并发布《2021年9-10月中国企业服务行业投融资数据分析简报》,助力投资人与创业者用户即时了解市场趋势,获取关键投资决策所需的数据,把握投资逻辑和最新产业机会。
With the vigorous development of digital economy, digital transformation has gradually become an inevitable requirement for enterprise development. In this context, digital products or services are increasingly favored by digital transformation enterprises. In recent years, with the support of emerging technologies, the innovation of enterprise service industry has continuously emerged and developed into one of the most active industries. The relevant segments have also maintained high growth and gained a lot of attention from the capital market.Iimedia inquires and publishes the investment and financing data analysis briefing of China's enterprise service industry from September to October 2021 through iimedia data center (data. Iimedia. CN), so as to help investors and entrepreneurs understand the market trend in real time, obtain the data required for key investment decisions, and grasp the investment logic and the latest industrial opportunities.艾媒咨询|2020上半年中国企业服务发展全景报告
本报告研究涉及企业/品牌/案例:优税猫、Moka、钉钉、有赞。
中国数字化转型不断深入,数字经济规模持续增加。数据显示,2019年中国数字经济规模达35.8万亿元,占GDP比重为36.2%,此外,中小企业数量持续增加,2019年期末企业主体数量达3858.3万户,艾媒咨询分析师认为,中国中小企业数量庞大,整体数字化仍有大幅提升空间,企业数字化服务需求广。在技术、政策等推动下,中国企业服务市场有广阔的发展空间,迎来百花齐放局面,人力资源、财税、营销等具备一定刚需特征的服务市场有望率先普及壮大。在市场认知方面,iiMedia Research(艾媒咨询)数据显示,32.0%的受访职场人认为受疫情影响企业会提高对企业服务市场的关注,23.7%的受访职场人认为企业会加大对相关服务的投入。疫情的爆发使越来越多企业认知到数字化转型的重要性,对以数字化为代表的企业服务关注度上升,有利于企业服务的市场渗透。
In recent years, China's digital transformation has continued to deepen, and the scale of the digital economy has continued to increase. Data show that in 2019, the scale of China’s digital economy reached 35.8 trillion yuan, accounting for 36.2% of GDP. In addition, the number of small and medium-sized enterprises continued to increase. At the end of 2019, the number of Chinese enterprises reached 38.583 million. iiMedia Consulting analysts believe that the number of China’s small and medium-sized enterprises is huge, and there is still room for substantial improvement in overall digitalization, and the demand for digital services of enterprises is wide. Driven by technology, policies and other factors, the China's corporate service market has broad room for development and the market blossom. The service market with certain rigid demand characteristics such as human resources, finance and taxation, and marketing is expected to take the lead in popularity and growth. In terms of market perception, as the data of iiMedia Research showed, 32.0% of workplace respondents believe that companies affected by COVID-19 will increase their attention to the corporate service market, and 23.7% of workplace respondents believe that companies will increase the investment in related services. The outbreak of COVID-19 has made more and more companies realize the importance of digital transformation, and their attention to corporate services represented by digitalization has increased, which is conducive to the market penetration of corporate services.艾媒咨询|2021上半年中国企业服务专题研究报告
本报告研究涉及企业/品牌/案例:用友薪福社,钉钉,金蝶
iiMediaResearch(艾媒咨询)数据显示,2016年以来中国数字经济总体规模持续上升,截至2020年,规模高达41.4万亿元。艾媒咨询分析师认为,服务提供商将打通企业主体和服务商间的数据壁垒、扩大服务半径,为企业服务市场规模增长带来新的驱动力。其次,近年来,行业投融资有集中于头部公司、投资金额和数量集中的趋势,有利于行业头部企业通过收购并购等手段进行行业资源、技术整合,增强企业竞争力。此外,在未来互联网公司和其生态内的云服务提供商、企业安全服务提供商等信息主体或将联合起来通过数据互联建立自身在企业服务市场中的竞争壁垒,推出一站式服务,给企业用户提供更多选择。
As the data of iiMedia Research, the overall scale of China's digital economy has continued to rise since 2016, reaching 41.4 trillion RMB by 2020. The consulting analyst of iiMedia Research believe that service providers will break through the data barriers between enterprise entities and service providers, expand the service radius, and bring new driving forces for the growth of market scale of enterprise service. Secondly, the industry investment and financing tend to concentrate on the head companies in recent years, and the amount and quantity of investment are concentrated, which is conducive to the industry head enterprises to integrate the industry resources and technology by means of mergers and acquisitions, so as to enhance the competitiveness of enterprises. In addition, Internet companies, cloud service providers, enterprise security service providers and other information subjects in their ecology may unite to establish their own competitive barriers in the enterprise service market through data interconnection, and launch one-stop service to provide more choices for enterprise users in the future.
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