艾媒咨询|2020年7-8月中国汽车行业运行状况及企业商情双月报告

本报告研究涉及企业/品牌/案例：丰田汽车，小鹏汽车， 广汽丰田。

iiMedia Research（艾媒咨询）数据显示，2020年8月的特斯拉、蔚来、理想等车企股价行情变动引起众多股份的关注，此外加上新能源车小鹏赴美上市，都使得“新能源车”成为社会关注的焦点。艾媒咨询分析师认为，新能源车热度会持续走高，但伴随补贴退坡势必将在一定程度上影响消费者购买意愿，该行业将进入残酷的淘汰赛阶段。

iiMedia Research data show that in August 2020, Tesla, NIO, LI and other auto companies share price changes caused a lot of concern, in addition to XPEV to the United States listing, all make "new energy vehicles" become the focus of social attention. iiMedia consulting analysts believe that the heat of new energy vehicles will continue to rise, but with subsidies will inevitably affect consumers' willingness to buy to a certain extent, the industry will enter a brutal phase of elimination.

艾媒舆情|3·15预热专题：特斯拉自动驾驶惹争议 汽车质量问题受关注

2018年1月20日，于京港澳高速邯郸段发生一起特斯拉MODEL S与前方道路清扫车追尾事故，特斯拉驾驶者不治身亡。事件经交警认定，事故主要责任人为特斯拉的驾驶者，但驾驶者的父亲起诉称，事故元凶是特斯拉夸大的自动驾驶功能。艾媒大数据舆情监控系统数据显示，特斯拉自动驾驶引车祸事件热度持续发酵。

艾媒舆情 | 广汽丰田2018款雷凌舆情监测及用户评论报告

2018年7月，广汽丰田推出两款雷凌新车型。艾媒舆情（yq.iimedia.cn）监测发现：同款新车PK，2018款雷凌关注度及口碑不及同类新上市车型；同价位新车PK，2018款雷凌关注度在同价位新车中居中位，但口碑偏低。2018款雷凌获得600万+网民关注，其中雷凌车主占比68.8%。2018款雷凌发动机、行车记录仪等配置获得称赞，但底盘低、漏油、刹车异响等问题被强烈吐槽。

艾媒舆情|3·15舆情专题系列:奥迪“白血病门”舆情监测报告

2019年3月11日，一篇名为《他们都买了奥迪车，他们都得了白血病》的文章在微信朋友圈引起极高关注。文中，有六位自称购买并驾驶奥迪车的车主或车主家属患上了白血病，对此，奥迪回应称，车主患癌与奥迪无必然联系。奥迪已然不是第一次被点名异味问题，作为消费者信赖的知名车企，如果不认真去对待每一位消费者的投诉，奥迪或将再次因“异味”问题深陷舆论漩涡。

On March 11, 2019, an article entitled “They all bought Audi cars, they all got leukemia“ attracted great attention in the circle of Wechat friends. In the article, six owners or family members who claimed to buy and drive an Audi car suffered from leukemia. To this end, Audi responded that the owner's cancer was not necessarily associated with Audi. Audi is not the first time to be named as a problem of odor. As a well-known car company trusted by consumers, if we do not seriously deal with every consumer's complaints, Audi may once again fall into the whirlpool of public opinion because of “odor“.

艾媒咨询|2020年5-6月中国汽车行业运行状况及企业商情双月报告

本报告研究涉及企业/品牌/案例：蔚来汽车，比亚迪。

2020年6月中国汽车产业逐步回归正轨，乘用车产销量都有一定增长。狭义乘用车综合销量排名前十的多为合资品牌，自主品牌仅有吉利汽车和长安汽车入围。从汽车质量看，2020上半年，汽车行业实施召回有93次事件，召回总量约321.44万辆，较去年同期增长约16.4%。发动机问题是汽车召回的主要原因，共召回261.27万辆，占比超过8成。

In June 2020, China's auto industry will gradually return to the right track, and passenger vehicle production and sales will have a certain increase. In the narrow sense, the top ten in terms of comprehensive sales volume of passenger vehicles are mostly joint venture brands, and only Geely Automobile and Changan Automobile are shortlisted for independent brands. In terms of car quality, in the first half of 2020, there were 93 recalls in the automotive industry, and the total number of recalls was about 3.2144 million vehicles, an increase of about 16.4% over the same period last year. Engine problems are the main reason for automobile recalls, with a total of 2,612,700 vehicles being recalled, accounting for more than 80%.

福田汽车2021年第三季度报告

艾媒舆情 | 沃尔沃汽车品牌舆情监测报告

艾媒舆情（yq.iimedia.cn）监测发现，2018年沃尔沃汽车品牌的网民关注度较大，网友评价以正面为主。沃尔沃旗下的2018款XC60、S60和XC90车型中网友较为关注XC60，其口碑也高于其他两款车型。

一汽解放：2021年第三季度报告

艾媒咨询|2020年9-10月中国汽车行业运行状况及企业商情双月报告

本报告研究涉及企业/品牌/案例：一汽大众、吉利汽车、特斯拉。

2020年上半年，国家层面和地方政府出台的一系列政策起到了刺激汽车消费的效果，为下半年车市恢复奠定了基础。同时，“金九银十”这个汽车传统销售旺季的到来，加上消费者在经济方面的安全感以及身处的环境现状的改善，都共同驱动了车市销量的增长。数据显示，2020年1-10月，汽车产销1951.9万辆和1969.9万辆，同比下降4.6%和4.7%，降幅与1-9月相比，分别收窄2.1个百分点和2.2个百分点。其中，10月的汽车产销分别达到255.2万辆和257.3万辆，环比增长0.9%和0.31%，同比增长11.0%和12.5%。

In the first half of 2020, a series of policies at the national level and by local governments had the effect of stimulating automobile consumption, laying the foundation for the recovery of the automobile market in the second half of the year. At the same time, the arrival of the "golden nine silver ten" , a traditional automobile sales peak season, coupled with consumers' sense of economic security and the improvement of the current situation in the environment, all together drive the growth of the car market. The figures show that between January and October 2020, car production and sales totaled 19.519 million and 19.699 million units, down 4.6 percent and 4.7 percent from the same period a year earlier. The decrease narrowed by 2.1 percentage points and 2.2 percentage points, respectively, from January to September. Of this total, car production and sales reached 2.552 million and 2.573 million respectively in October, up 0.9 percent and 0.31 percent month-on-month and 11.0 percent and 12.5 percent year-on-year.

艾媒报告|2019年12月中国汽车行业运行状况及头部企业月度监测报告

本报告研究涉及企业/品牌/案例：上汽集团，广汽集团，北京汽车，吉利汽车，东风汽车，比亚迪，中国重汽，宇通客车，江铃汽车，一汽轿车，金龙汽车，江淮汽车，一汽夏利，一汽大众，上汽大众，东风日产，吉利汽车，上汽通用，上汽通用五菱，长安汽车，长城汽车，北京现代，东风本田，北汽EU系列，北汽EC系列，宝骏新能源，奔腾B30 EV，Aion S，奇瑞eQ，荣威Ei5，朗逸BEV，启辰D60 EV，宝马5系 PHEV，哈弗H6，CS75，博越，途观，探岳，比亚迪宋，荣威RX5，CR-V，哈弗M6，途岳，五菱宏光，别克GL8，宝骏730，宝骏RM-5，宝骏360，风行，ELYSION，奥德赛，G10，风光330，轩逸，朗逸，速腾，宝来，卡罗拉，帕萨特，桑特纳，英朗，雷凌，北汽EU系列

艾媒咨询分析师统计发现，综合来看，尽管2019年乘用车车型较往年产量下降，就12月份而言，中国乘用车产量高于去年同期水平。但是，2019年12月中国汽车投诉数据1400条，同比增长216%，环比增加67.4%。被投诉汽车中，一半以上是中系汽车（52.94%）；其中发动机和传动系是受到投诉最多的两类问题。艾媒咨询分析师认为，加强汽车及其售后服务质量，是在当前推动汽车销售的必要举措。
iiMedia Research found that, overall, although passenger car models in 2019 were lower than in previous years, in terms of December, China's passenger car output was higher than the same period last year. However, in December 2019, there were 1,400 data on China's automobile complaints, a year-on-year increase of 216% and a month-on-month increase of 67.4%. Among the complained cars, more than half were mid-range cars (52.94%); of which, the engine and drive train were the two most complained types. Ai Media Consulting analysts believe that strengthening the quality of automobiles and their after-sales services is a necessary measure to promote automobile sales at present.