全球领先的新经济产业第三方数据挖掘与分析机构
关于“协同”的报告
艾媒咨询|2024-2025年中国协同办公行业及标杆案例研究报告
随着数字化转型和远程工作需求的推动,中国协同办公行业迅速发展,逐步发展为企业提升运营效率和团队协作方式的关键因素。在企业中通过协同办公行软件构建一套高效的服务框架,成为了企业日常运营中提升沟通效率、加强团队协作的重要工具。在行业竞争日趋激烈的环境下,中国协同办公行业不仅满足了国内企业对高效协作平台的需求,还逐渐将视野扩展到国际市场,成为全球企业服务市场的新动向。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2024-2025年中国协同办公行业及标杆案例研究报告》数据显示,中国协同办公市场规模2023年已达330.1亿元,预计2025年规模将达414.8亿元。
艾媒咨询分析师认为,在全球化的大背景下,中国协同办公企业通过整合和应用具有中国特色的创新理念和技术优势,可以更有效地与国际企业建立合作关系,提升品牌竞争力。
Driven by digital transformation and the need for remote working, China's collaborative office industry has grown rapidly, gradually becoming a key factor for enterprises to improve operational efficiency and team collaboration. In the enterprise, a set of efficient service framework is built through collaborative office software, which has been becomed an important tool to improve communication efficiency and strengthen team cooperation in the daily operation of enterprises. In the increasingly competitive environment of the industry, China's collaborative office industry not only meets the needs of domestic enterprises for efficient collaboration platforms, but also gradually expands its vision to the international market, becoming a new trend in the global enterprise service market. According to the latest "2024-2025 China Collaborative Office Industry and Benchmarking Case Study Report" released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, the scale of China's collaborative office market has reached 33.01 billion yuan in 2023. It is expected that the scale will reach 41.48 billion yuan in 2025.
Analysts from IIMedia Consulting believe that in the context of globalization, Chinese collaborative office enterprises can more effectively establish cooperative relations with international enterprises and enhance brand competitiveness by integrating and applying innovative ideas and technological advantages with Chinese characteristics.艾媒咨询 | 2025年中国电子签名行业发展状况与用户行为调查数据
随着电子签名技术的成熟完善,其应用场景持续拓展,广泛应用于以供应链合同签署为代表的企业服务领域,以政务审批为例的公共服务领域,以及个人事务办理等民生消费领域。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国电子签名行业发展状况与用户行为调查数据》数据显示,在企业端数据中,以民营主体为核心应用领域,周均使用电子签名101-500次,偏好短期服务采购,反映中小企业在数字化转型中对轻量化、灵活化电子签约工具的刚需。用户端数据显示,个人签署需求主导市场,由此催生了套餐化消费模式,46.43%用户黏性集中于2-3年使用周期。应用场景以商务合作和企业合同管理为核心,驱动数字化资产管理成为核心价值认知。腾讯电子签以29.48%市占率领先,其优势与用户最关注的操作便捷性形成正向反馈。但行业痛点集中于流程安全焦虑与效率瓶颈,制约体验升级。艾媒咨询分析师认为,需构建多层级身份核验体系强化签署全链路安全,通过AI智能模板优化签署响应速度;针对民营企业高频需求开发行业垂直解决方案,同时完善个人用户端社交化签署场景,依托头部平台生态优势拓展政企协作网络,推动电子签名向全领域可信数字化基建设施演进。
With the maturity and perfection of electronic signature technology, its application scenarios continue to expand, and it is widely used in the enterprise service field represented by supply chain contract signing, the public service field taking government affairs approval as an example, and the livelihood consumption field such as personal affairs handling. According to the latest survey Survey data of development status and user behavior of China's electronic signature industry in 2025 released by iiMedia Research, the world's leading third-party data mining and analysis institution in the new economy industry, private entities are the core application fields in the enterprise-side data, and electronic signatures are used 101-500 times a week. Preference for short-term service procurement reflects smes' need for lightweight and flexible e-contracting tools in their digital transformation. The consumer data shows that the individual signature demand dominates the market, thus giving birth to the package consumption model, and 46.43% of user stickiness is concentrated in the 2-3 year use cycle. The application scenario takes business cooperation and enterprise contract management as the core, and drives digital asset management to become the core value cognition. Tencent e-visa led the market with 29.48%, and its advantages formed a positive feedback with the convenience of operation that users were most concerned about. However, the industry's pain points focus on process safety anxiety and efficiency bottlenecks, which restrict the upgrade of experience. AI Media Consulting analysts believe that it is necessary to build a multi-level identity verification system to strengthen the signing of the full link security, and optimize the signing response speed through iiMedia Research believe that; develop industry vertical solutions for the high-frequency needs of private enterprises, while improving the social signing scene of individual clients, relying on the ecological advantages of the head platform to expand the government-enterprise collaboration network, and promote the evolution of electronic signatures to trusted digital infrastructure in the whole field.艾媒咨询 | 2025年中国智能客服市场发展状况与用户行为调查数据
随着人工智能技术的不断进步,中国智能客服市场近年来发展迅速,其服务边界持续拓展,市场规模不断扩大,智能客服系统在提升用户服务效率和服务质量方面表现出巨大潜力。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国智能客服市场发展状况与用户行为调查数据》数据显示,2025年中国人工智能核心产业规模预计达到4000亿元,说明以人工智能为核心的智能客服市场发展前景广泛。中国智能客服用户在使用智能客服时最关注智能客服自然语言理解,其次是个性化推荐,说明用户注重智能客服的使用优化舒适度。在服务效率方面,49.82%的用户在办理话费查询、套餐更换等手机业务会接触到智能客服,说明中国智能客服用户大部分接触智能客服的场景为日常琐事查询办理场景。77.62%的用户认为满意度客服形式是智能客服和人工客服搭配,56.88%的用户在使用智能客服遇到问题后选择直接联系人工客服,说明智能客服市场仍然存在智能化优化空间。服务质量方面,47.41%用户认为智能客服应具备分辨用户情绪并调整回应方式的能力,显示出智能客服未来在智能化、拟人化的方面仍然具备优化空间。51.03%用户希望未来智能客服可以提供更多个性化服务,45.08%用户希望未来智能客服能加强与人工客服的协同工作,表明用户对智能客服个性化和协同性的高度关注。艾媒咨询分析师认为,未来中国智能客服需要更加注重用户数据的分析和利用,以提升用户体验和服务质量;同时注重智能客服的迭代优化,进一步智能化、拟人化,推动行业技术进步,增加用户粘性,推动行业高质量发展。
With the continuous progress of artificial intelligence technology, China's intelligent customer service market has developed rapidly in recent years, its service boundary continues to expand, the market scale continues to expand, intelligent customer service system has shown great potential in improving user service efficiency and service quality. According to the latest "iiMedia Report | China's intelligent customer service market development and user behavior survey data in 2025" released by iiMedia Research, the world's leading third-party data mining and analysis institution of new economy industry, the scale of China's artificial intelligence core industry is expected to reach 400 billion yuan in 2025. It shows that the intelligent customer service market with artificial intelligence as the core has broad prospects for development. Chinese intelligent customer service users pay most attention to intelligent customer service natural language understanding when using intelligent customer service, followed by personalized recommendation, indicating that users pay attention to the use of intelligent customer service optimization comfort. In terms of service efficiency, 49.82% of users will contact intelligent customer service when handling mobile phone services such as phone bill inquiry and package replacement, indicating that most of the scenarios for Chinese intelligent customer service users to contact intelligent customer service are daily trivia inquiry processing scenarios. 77.62% of users believe that the customer satisfaction form is the combination of intelligent customer service and manual customer service, and 56.88% of users choose to directly contact manual customer service after encountering problems with intelligent customer service, indicating that there is still intelligent optimization space in the intelligent customer service market. In terms of service quality, 47.41% of users believe that intelligent customer service should have the ability to distinguish user emotions and adjust the response mode, showing that intelligent customer service still has room for optimization in the future of intelligence and personification. 51.03% of users hope that intelligent customer service can provide more personalized services in the future, and 45.08% of users hope that intelligent customer service can strengthen the collaborative work with manual customer service in the future, indicating that users are highly concerned about the personalization and collaboration of intelligent customer service.iiMedia Consulting analysts believe that in the future, China's intelligent customer service needs to pay more attention to the analysis and utilization of user data to improve user experience and service quality; At the same time, we pay attention to the iterative optimization of intelligent customer service, further intelligent and personified, promote the technological progress of the industry, increase user stickiness, and promote the high-quality development of the industry.
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