全球领先的新经济产业第三方数据挖掘与分析机构
关于“机遇”的报告
德勤-2018:驾驭风险 把握机遇
China-proposed Belt and Road Initiative, which has been a large part of the investment landscape across a swathe of the world for four years, will become increasingly important.This paper summarizes Deloitte’s key BRI insights for 2018, and also defines how industry players can best position themselves to seize the ever-widening range of BRI investment opportunities.
艾媒咨询 | 2025年中国短故事市场发展趋势报告
短故事凭借其节奏快、适配碎片阅读的特点,正从传统长文生态中突围,成为网文平台内容创新与用户增长的新引擎。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国短故事市场发展趋势报告》显示,2024年中国网络文学市场规模达495.5亿元,同比上升29.4%。艾媒咨询分析师认为,网络文学市场规模的上升,在内容供给、受众转化、资本支持及运营推广等方面为短故事的发展创造了有利条件,推动短故事行业持续繁荣。随着AIGC技术的发展,短故事行业将突破传统生产模式的瓶颈,实现内容生态的智能化升级与商业模式的创新拓展。
Short stories, with their fast-paced nature and suitability for fragmented reading, are breaking through the traditional long-form literature ecosystem and becoming a new engine for content innovation and user growth on online literature platforms. According to the latest "2025 China Short Story Market Development Trend Report" released by iiMedia Research, a leading global third-party data mining and analysis agency for the new economy industry, the scale of China's online literature market reached 49.55 billion yuan in 2024, up 29.4% year-on-year. Analysts from iiMedia Research believe that the growth of the online literature market has created favorable conditions for the development of short stories in terms of content supply, audience conversion, capital support, and operation promotion, driving the continuous prosperity of the short story industry. With the development of AIGC technology, the short story industry will break through the bottlenecks of traditional production models, achieving intelligent upgrades in the content ecosystem and innovative expansions in business models.艾媒报告|2019Q1中国陌生人社交市场季度监测报告
本报告研究涉及企业/品牌/案例:快播、陌陌、soul、吱呀、腾讯QQ、微博、知乎、天涯、快手、抖音、Hello语音、微光、比邻、聊聊、密语、耳语、抱抱、遇见、对面、是他、Cue、赫兹
iiMedia Research(艾媒咨询)数据显示,2019年中国陌生人社交用户预计增至6.22亿人。2019年第一季度,陌生人社交风险犹存,多款陌生人“色”交APP被封杀,但同时声音社交开始盛行于95后年轻群体中。艾媒咨询分析师认为,陌生人社交仍属于敏感地带,传统观念仍存在;用户粘性低,线上的虚拟关系维持艰难;陌生人社交平台,易催生色情信息的传播,亦在某种程度上凸显了监管漏洞。 未来,中国陌生人社交市场将呈现两大发展趋势:一是政府监管趋紧,平台如履薄冰;二是陌生人社交平台的业务将更多元化,并加大进军海外市场或寻求其他出路。
The number of stranger social networking users in China is expected to grow to 622 million in 2019, according to the data from iiMedia Research. In the first quarter of 2019, there still exists risks in stranger social networking market. A number of strangers' ““sex““ apps have been blocked, while voice socializing has become more popular among young people born after 1995. Consulting analysts in iiMedia Research reckon that Stranger networking is still a sensitive area due to existing traditional view. People find it difficult to maintain online virtual relationship. Moreover, it is easy for stranger social networking platforms to generate the dissemination of pornographic information, which highlights the failure of the regulations to some extent. In the future, there will be two major trends in China's stranger social market. First, while government regulation is tightening, platforms must treat with caution. Second, stranger social market platforms will enlarge their business and expand market overseas.
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