艾媒咨询 | 2024年中国线上快递行业消费者调研报告

在当前便捷的生活方式下，线上快递已成为众多消费者的首选方式，他们普遍认为线上寄件具有节约时间和费用的双重优势。全球新经济产业第三方数据挖掘和分析机构iiMedia Research（艾媒咨询）最新发布的《2024年中国线上快递行业消费者调研报告》数据显示，众多快递品牌中，顺丰凭借其高效的服务质量和可靠的物流体系，备受广大消费者的青睐。纵观整个行业，超过九成的消费者对当前的快递寄件服务持正面评价。在寄件方式的选择上，消费者则最偏爱蜂巢/菜鸟驿站智能寄件（48.74%），其次是上门取件服务（33.02%）。艾媒咨询分析师认为，在线上快递蓬勃兴起的背景下，快递公司需优化服务流程，特别是在物流信息的实时更新、上门服务的准时性等方面，以提升消费者的整体体验。同时，为进一步抢占市场份额与促进行业协调发展，各快递公司应充分利用自身在大件、中小件以及文件运输中的专业优势，不断创新服务模式，以满足消费者日益多样化、个性化的需求。
In the current convenient lifestyle, online courier has become the preferred choice for many consumer, who generally believe that online parcel delivery has the dual advantages of saving time and money. The latest "2024 China online express industry consumer behavior survey report" released by iiMedia Research, a third-party data mining and analysis institution for the global new economy industry, shows that among many courier brands, SF Express has won the favor of a large number of consumers with its efficient service quality and reliable logistics system. Over 90% of consumers surveyed hold a positive view of the current courier delivery service. In terms of parcel delivery methods, consumers are most partial to smart parcel delivery via hive/AliExpress Station (48.74%), followed by home delivery service (33.02%). Analysts from iimedia Research believe that in the background of the booming online courier industry, courier companies need to optimize their service processes, especially in real-time updates of logistics information and punctuality of home delivery services, to enhance the overall consumer experience. At the same time, in order to further seize market share and promote coordinated development of the industry, courier companies should fully utilize their professional advantages in handling large, medium and small parcels and documents, and continuously innovate service models to meet the increasingly diverse and individualized needs of consumers.

艾媒咨询｜2022-2023年中国快递物流行业市场创新与标杆企业运营模式研究报告

调研数据显示，2022年中国消费者使用同城配送品类第一的是商超零售，占比55.4%；其次是鲜花蛋糕和生鲜果蔬，占比51.8%和50.3%。艾媒咨询分析师认为，随着美团、饿了么等加入同城配送行列，竞争将会越来越大。

艾媒报告 | 2018上半年中国货运物流行业研究报告

2013-2017年中国社会物流总额持续增长，从197.8万亿元增长到252.8万亿元。艾媒咨询分析师认为，现阶段居民用品、快递、冷链、农产品物流等物流垂直领域发展态势良好，物流产业结构的优化也将促进中国经济结构的优化。

艾媒报告|2018-2019中国智慧物流行业研究报告

本报告研究涉及企业/品牌包括:京东物流、菜鸟网络、点我达、LLamasoft、ORACLE、SAP、Manhattan、Paragon、Geoconcept、菜鸟、京东云、Flux、唯智、G7智慧物联网、货车帮、运满满、云鸟科技、唯捷城配、盒马鲜生、永辉超市、顺丰快递

iiMedia Research(艾媒咨询)数据显示，当前物流企业对智慧物流的需求主要包括物流数据、物流云、物流设备三大领域，2018年智慧物流市场规模超过4000亿元，预计到2025年，智慧物流市场规模将超过万亿。艾媒咨询分析师认为，随着物联网、人工智能等技术的发展，以及新零售、智能制造等领域对物流的更高要求，智慧物流市场规模将持续扩大。

According to iiMedia Research data, the current demand of logistics enterprises for smart logistics mainly includes logistics data, logistics cloud and logistics equipment. In 2018, the smart logistics market will exceed 400 billion yuan. It is expected that by 2025, the smart logistics market will exceed trillion yuan. iiMedia Consulting analysts believe that with the development of IoT, AI and other technologies, as well as the higher requirements for logistics in new retail, intelligent manufacturing and other fields, the scale of intelligent logistics market will continue to expand.　At the same time, the development of new retail, the upgrading of consumer consumption and the increase of user experience expectations have contributed to the gradual expansion of demand in the real-time distribution industry. It is expected that the number of users in China's distribution industry will reach 421 million in 2019, and there is still potential for continued growth.

艾媒报告|2018-2019年全球及中国快递行业运行状况与商业决策调查分析报告

本报告涉及企业/品牌包括：DHL，FedDex,顺丰速运，邮政快递，韵达快递，中通快递，申通快递，圆通快递，德邦快递，天天快递，TNT，百世快递，品骏，苏宁易购，京东物流，宅急送，如风达，速尔，安能，国通，速四方，优速快递，菜鸟驿站，

全球方面，2018年世界500强公司中，物流公司占四席。以德国邮政敦豪集团(DHL)为例，2018年全年营业收入为615.5亿欧元，同比增长1.8%;但是税前利润(EBIT)为31.6亿欧元，同比下降15.5%。中国方面，2018年中国快递业务量达到500亿件，其中，广州市的快递业务量最多达到50.6亿件，上海市的快递业务收入最高，超过1000亿元。总体而言，2018年用户对于快递业的服务总体满意度有提升，但延迟问题仍是用户最不满意因素。具体公司而言，顺丰速运的准时率最高，总业务量占中国快递总业务量的61.4%。2019中国快递行业有以下发展趋势：技术发展助力智慧物流升级、快递行业集中度将进一步提高、快递行业朝高质量发展。

Globally, among the world's top 500 companies in 2018, logistics companies occupy four seats. For Deutsche Post DHL, annual revenue in 2018 was 61.55 billion euros, up 1.8% year-on-year; but pre-tax profit (EBIT) was 3.16 billion euros, down 15.5% year-on-year. In China, the volume of China's express delivery business reached 50 billion in 2018. Among them, Guangzhou express business has a maximum of 5.06 billion pieces, and Shanghai Express has the highest revenue, exceeding 100 billion yuan. Overall, the overall satisfaction of users in the express delivery industry increased in 2018, but the delay is still the most dissatisfied factor for users. For a specific company, SF Express has the highest punctuality rate, accounting for 61.4% of China's total express delivery business. In 2019, China's express delivery industry has the following development trends: technology development will help intelligent logistics upgrade, the concentration of express delivery industry will be further enhanced, and the express delivery industry will develop to high quality.

艾媒报告|2019-2020中国电子签名物流细分市场专题报告

本报告研究涉及企业/品牌/案例：上上签；契约锁；法大大

电子签名技术作为帮助企业降本提效的有利武器，受益于国家政策的支持和引导，被越来越多企业接受和认可。在极度追求效率的物流行业，电子签名技术正在快速渗透。iiMedia Research（艾媒咨询）数据显示，58.9%的物流受访企业表示使用过电子签名服务；认为电子签名服务可协助“运单实时流转”和“规范收货签章”的受访物流企业分别占54.3%、42.9%；半数以上受访企业认为电子签名服务有效提高了物流业务的时效性以及客户体验。艾媒咨询分析师认为，传统物流企业将在新技术、新模式、新力量的推动下，加速推进信息化变革，借此迈入高质量发展的新阶段。在这场变革浪潮中，信息化技术将进一步解放物流企业的生产力，助力企业提升经营效率和服务价值，而电子签名作为企业信息化变革的基础设施将率先普及和发展。

As a beneficial weapon to help enterprises reduce costs and improve efficiency, electronic signature technology has benefited from the support and guidance of national policies and is accepted and recognized by more and more enterprises. In the logistics industry, which pursues efficiency, e-signature technology is rapidly penetrating. As the data of iiMedia Research showed, 58.9% of logistics enterprises surveyed said they have used e-signature services; 54.3% and 42.9% of logistics enterprises surveyed believe e-signature services can help "real-time flow of waybill" and "standardize receipt and signature" respectively; more than half of the enterprises surveyed believe e-signature services have effectively improved the timeliness of logistics business and customer experience. iiMedia consulting analysts believe that traditional logistics enterprises will be driven by new technology, new models, new forces, accelerate the information technology change, so as to enter a new stage of high-quality development. In this wave of change, information technology will further liberate the productivity of logistics enterprises and help them to improve operational efficiency and service value, while electronic signatures will take the lead in popularizing and developing as the infrastructure for enterprise information technology change.

艾媒咨询|2020H1中国冷链物流产业应用及典型案例研究报告

本报告研究涉及企业/品牌/案例：京东物流、海容冷链、冰山冷热、苏宁冷链。

在居民生活品质意识加强及物流产业发展日渐成熟的推动下，中国冷链物流市场规模不断扩大，2019年冷链物流市场规模已达3780亿元，并预计在2020年达到4850亿元。同时，中国冷链物流企业数量持续增长，在2019年达到了1832家，但存在着地域分布不均的问题，32.3%的企业集中在华东地区。目前冷链物流产业主要应用于食品及医药两大产品线。iiMedia Research(艾媒咨询)数据显示，2020年中国生鲜电商交易规模超过2600亿元，而医药物流市场预计在2020年达到3.8万亿元，并且预计未来冷链物流产业将开拓出新的产品线，冷链物流市场潜力较大。面对“新冠疫情”居家隔离政策下爆发的配送需求，冷链物流企业通过扩大运输网络及车辆仓储资源，同时深化信息技术的应用提高配送效能及服务体验。

Driven by people’s increasing awareness of living standard along with the development of logistics industry, the scale of China cold chain logistics market has enlarged continually, which has reached 378 billion RMB in 2019, and is expected to reach 485 billion RMB in 2020. At the same time, the number of cold chain logistics enterprises in China has increased constantly, which has reached the number of 1832 in 2019. However, there is a problem of uneven distribution, as 32.3% of the enterprises are located in the Eastern China. So far, there are two main product lines for the application of cold chain logistics, which are food and pharmaceuticals. As the data of iiMedia Research showed, the scale of China fresh food e-commerce market transaction is expected to be over 260 billion RMB, while the market scale of China pharmaceutical logistics is expected to be 3800 billion RMB in 2020, and other new product lines are also expected to be explored in the future, so the market potential of cold chain logistics is substantial. To face with the demand exposure of delivery under the policy of stay home quarantine within the “COVID-19” period, the cold chain logistics enterprises improved their delivery efficiency and customers’ service experience by expanding their delivery network, increasing the vehicles and storage resources, as well as further the application of information technology.

艾媒舆情|2020年丰巢智能快递柜超时收费事件舆情监测报告

2020年5月6日起，丰巢快递柜正式启动超时收费：“普通用户12小时内免费保管包裹，超时后每12小时收费0.5元，3元封顶，节假日期间不计费。”同时还推出了会员制，这一新措施引发网友热议。自2020年五一假期后，事件持续发酵，接连登上微博热搜。截至发稿前，微博话题#杭州小区发函丰巢被退回#阅读量超7000万。

艾媒舆情|2020年8-10月中国快递物流行业舆情监测报告

iiMedia Research(艾媒咨询)数据显示，2020年1-8月中国快递服务问题申诉约为111,900件，其中2020年8月中国快递服务问题申诉量约为13,173件，环比下降20.8%，同比下降76.1%。

艾媒报告 | 2018Q1中国即时配送市场研究报告

iiMediaResearch(艾媒咨询)数据显示，2018中国即时配送行业用户规模将达3.55亿人。艾媒咨询分析师认为，用户消费升级，消费者对消费体验期望值增加，即时配送由于快捷、便利的优势受到消费者追捧，新零售的发展带动即时配送行业需求提升，未来即时配送行业用户规模仍有较大发展潜力。