全球领先的新经济产业第三方数据挖掘与分析机构
关于“无人零售”的报告
艾媒咨询 | 2025年中国无人零售行业发展状况与用户行为调查数据
随着物联网、人工智能、大数据等前沿技术深度嵌入零售领域,中国无人零售行业近年来一路高歌猛进,从概念试水逐步迈向大规模商用,展现出强大的发展活力。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国无人零售行业发展状况与用户行为调查数据》数据显示,2024年中国人均可支配收入突破40000元大关,达到41314元。在2024年中国居民移动电话普及率达到了127.10部/百人。上述数据足以说明以物联网、大数据等前沿技术为核心的无人零售市场发展前景广泛。在对无人零售行业了解情况调查中,有50.41%的无人零售用户表示听说过,较为了解的用户占比为38.14%,这表明绝大部分用户都对无人零售有一定的认知。在对便利程度影响中,46.85%的用户认为略微提高,18.10%的用户认为显著提高,说明中国无人零售行业对用户生活便利程度带来了较大的正面影响。在无人零售商店未来改进空间看法中,62.76%的无人零售用户希望进行购物流程和支付方式的优化,59.51%的用户希望对店内环境和设施进行改善。这说明尽管无人零售行业具有巨大市场,但在精细服务方面仍然需要优化和改进。艾媒咨询分析师认为,未来中国无人零售行业需在技术稳定性、商品品类丰富度、运营成本控制等方面持续发力。企业应加大研发投入,提升设备稳定性与智能化水平,优化购物流程;同时,精准洞察消费者需求,丰富商品供给,通过精细化运营,进一步释放无人零售的市场潜力,塑造更具竞争力的商业模式。
With the deep integration of cutting-edge technologies such as the Internet of Things, artificial intelligence, and big data into the retail sector, China's unmanned retail industry has been making rapid progress in recent years, gradually moving from conceptual trials to large-scale commercial use, demonstrating strong development vitality. According to the latest "iiMedia Report | Survey data on the development status and user behavior of China's unmanned retail industry in 2025 " released by iiMedia Research, a world-leading third-party data mining and analysis institution for the new economy industry, China's per capita disposable income exceeded 40,000 yuan in 2024, reaching 41,314 yuan. In 2024, the penetration rate of mobile phones among Chinese residents reached 127.10 per 100 people. The above data are sufficient to demonstrate that the unmanned retail market, centered on cutting-edge technologies such as the Internet of Things and big data, has a broad development prospect. In the survey on the understanding of the unmanned retail industry, 50.41% of unmanned retail users said they had heard of it, and the proportion of users who were relatively familiar with it was 38.14%. This indicates that the vast majority of users have a certain understanding of unmanned retail. In terms of the impact on convenience, 46.85% of the users think it has slightly improved, and 18.10% of the users think it has significantly improved, indicating that the unmanned retail industry in China has brought a considerable positive impact on the convenience of users' lives. Among the views on the future improvement space of unmanned retail stores, 62.76% of unmanned retail users hope to optimize the shopping process and payment methods, and 59.51% of users hope to improve the in-store environment and facilities. This indicates that although the unmanned retail industry has a huge market, it still needs optimization and improvement in terms of fine services. Analysts from iiMedia Research believe that in the future, China's unmanned retail industry needs to continue to make efforts in terms of technological stability, the richness of product categories, and the control of operating costs. Enterprises should increase investment in research and development, enhance the stability and intelligence level of equipment, and optimize the shopping process. At the same time, accurately understand consumer demands, enrich product supply, and through refined operation, further unleash the market potential of unmanned retail and shape a more competitive business model.艾媒咨询 | 2025年中国无人驾驶汽车行业市场环境分析及消费行为调查数据
随着公众出行观念的革新与新兴企业崛起的速度加快,消费者对智能出行的接受度持续提高,从对传统驾驶模式的依赖转向对自动驾驶便捷性与安全性的期待,推动无人驾驶技术商业化需求不断释放。全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国无人驾驶汽车行业市场环境分析及消费行为调查数据》显示,2024-2029年中国无人驾驶汽车行业市场规模进入“爆发式增长通道”,呈指数级扩张,预计2029年将突破1200亿元,成为智能交通领域增长最快的核心赛道之一。
在中国无人驾驶汽车消费者中,无人驾驶汽车以42.31%的比例被认为是更安全的驾驶技术方式,明显高于真人驾驶汽车的31.98%,认为两种方式都安全的消费者占比为25.71%;69.50%的消费者表示会购买无人驾驶汽车,30.50%的消费者表示不会购买。这表明无人驾驶汽车在安全性方面已获得较多消费者的认可,且绝大多数消费者对无人驾驶汽车持开放态度,购买意愿较高,反映出无人驾驶汽车在中国市场的潜在需求较大。
艾媒咨询分析师指出,中国无人驾驶汽车产业正迈向规模化与深度融合的新阶段,在未来,政策红利持续释放,国家层面积极推动法规完善与测试示范区建设;技术突破加速,AI算法、高精地图、车规级芯片等领域进步显著;应用场景拓宽,Robotaxi、无人配送、港口矿区等特定场景商业化潜力巨大。然而挑战同样严峻,技术成熟度与安全性仍是核心瓶颈;法规标准体系滞后,责任认定、数据安全等法律问题亟待解决。企业应深耕核心技术,加大AI算法、感知融合、高算力芯片等研发投入,建立技术护城河;探索多元场景落地,优先在港口、矿区、园区等封闭/半封闭场景及Robotaxi、干线物流等实现商业闭环;推动产业协同,与芯片、传感器、高精地图、5G通信等伙伴深度合作,共建生态。
With the innovation of public travel concepts and the accelerated rise of emerging enterprises, consumers' acceptance of intelligent travel has been continuously increasing. They have shifted from relying on traditional driving modes to expecting the convenience and safety of autonomous driving, which has driven the continuous release of commercial demands for driverless technology. According to the latest data released by iiMedia Research, a globally leading third-party data mining and analysis institution for the new economy industry, in the "2025 China Driverless Car Industry Market Environment Analysis and Consumer Behavior Survey Data", From 2024 to 2029, the market size of China's driverless car industry will enter an "explosive growth channel", expanding exponentially. It is expected to exceed 120 billion yuan in 2029, becoming one of the fastest-growing core tracks in the intelligent transportation field.
Among Chinese consumers of driverless cars, 42.31% of them consider driverless cars to be a safer driving technology, significantly higher than 31.98% of those who drive cars with real people. The proportion of consumers who think both methods are safe is 25.71%. 69.50% of consumers said they would purchase driverless cars, while 30.50% said they would not. This indicates that driverless cars have gained considerable recognition from consumers in terms of safety, and the vast majority of consumers hold an open attitude towards driverless cars with a high purchase intention, reflecting a large potential demand for driverless cars in the Chinese market.
Analysts from iiMedia Research pointed out that China's driverless car industry is moving towards a new stage of scale and deep integration. In the future, policy dividends will continue to be released, and the state will actively promote the improvement of regulations and the construction of test demonstration zones. Technological breakthroughs are accelerating, with significant progress made in areas such as AI algorithms, high-precision maps, and automotive-grade chips. The application scenarios have been broadened, and there is huge commercial potential in specific scenarios such as Robotaxi, unmanned delivery, ports and mining areas. However, the challenges are equally severe, with technological maturity and security remaining the core bottlenecks. The regulatory and standard system lags behind, and legal issues such as responsibility determination and data security urgently need to be addressed. Enterprises should focus on core technologies, increase investment in research and development of AI algorithms, perception fusion, high-performance computing chips, etc., and build a technological moat. Explore the implementation of diverse scenarios, prioritizing the realization of commercial closed loops in closed or semi-closed scenarios such as ports, mining areas, and industrial parks, as well as in areas like Robotaxi and long-haul logistics. Promote industrial collaboration and deeply cooperate with partners in chip, sensor, high-precision map, 5G communication and other fields to jointly build an ecosystem.艾媒咨询 | 2025年中国零售行业市场消费行为调查数据
随着数字零售技术的深度融合创新,消费模式呈现多元化发展态势,主要应用于以直播购物、社交电商为例的流量重构领域,以会员体系运营、精准推荐算法为例的用户运营领域,以及即时零售、虚拟试穿技术等场景体验领域。这种技术演进推动形成了覆盖智能货架管理、跨境商品直购的新型消费生态,同时催生出结合AR导航、无人配送的智慧零售解决方案,为消费者构建起全时段、全场景的购物体验闭环。根据全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国零售行业市场消费行为调查数据》数据显示,2025年中国消费者选择线上购物的核心动因中,“商品选择丰富性”以39.14%的占比居于首位,反映出消费者对多元化需求的重视。线上购物频率呈现集中化特征,“每月2-3次”成为主流选择,占比达35.45%,而每周线上购物时间分配中,“1-3小时”以55.74%的绝对优势成为多数消费者的常态选择。在消费类目偏好方面,食品类商品以36.68%的消费占比领跑线上购物清单,印证了生鲜电商和即时零售场景的深度渗透。艾媒咨询分析师认为,零售企业需系统性优化线上线下一体化运营能力:在线上渠道应强化动态定价算法与供应链弹性,通过C2M模式降低溢价空间;线下场景需加速AR虚拟试穿、智能导购机器人等体验型技术部署,同时构建会员积分跨场景通兑体系以提升用户忠诚度。对于消费者普遍反映的“价格敏感度攀升”现象,建议通过大数据驱动的精准促销策略与付费会员专属权益体系实现差异化价值供给。
With the deep integration and innovation of digital retail technology, the consumption model shows a diversified development trend, which is mainly applied to the field of traffic reconstruction such as live shopping and social e-commerce, the field of user operation such as membership system operation and accurate recommendation algorithm, and the field of scene experience such as instant retail and virtual fitting technology. This technological evolution has promoted the formation of a new consumption ecology covering intelligent shelf management and cross-border direct purchase of goods, and has spawned a smart retail solution combining AR navigation and unmanned distribution, building a full-time and full-scene shopping experience closed-loop for consumers. According to Consumer behavior survey data of China's retail industry in 2025 released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, among the core motivations for Chinese consumers to choose online shopping in 2025, "Product selection richness" ranked first with 39.14%, reflecting consumers' emphasis on diversified needs. Online shopping frequency presents a centralized feature, "2-3 times a month" has become the mainstream choice, accounting for 35.45%, and in the weekly online shopping time allocation, "1-3 hours" has become the normal choice of most consumers with an absolute advantage of 55.74%. In terms of consumer preference, food products led the online shopping list with 36.68% of consumption, confirming the deep penetration of fresh e-commerce and instant retail scenes. Analysts of IIMedia Consulting believe that retail enterprises need to systematically optimize online and offline integrated operation capabilities: online channels should strengthen dynamic pricing algorithms and supply chain elasticity, and reduce premium space through C2M mode; In offline scenes, it is necessary to accelerate the deployment of experiential technologies such as AR virtual fitting and intelligent shopping guide robots, and build a cross-scene redemption system for member points to enhance user loyalty. For the phenomenon of "rising price sensitivity" generally reflected by consumers, it is suggested to realize differentiated value supply through big data-driven precision promotion strategy and the exclusive rights and interests system of paying members.艾媒咨询 | 2025-2029年中国锂电池行业研究报告
在全球能源结构加速转型与“双碳”目标引领的时代浪潮下,锂电池行业已成为支撑新能源产业发展的核心力量,中国锂电池行业更是凭借政策、技术和产业链等优势在全球市场中占据重要地位。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025-2029年中国锂电池行业研究报告》数据显示,2024年中国锂电池市场规模已达到17500亿元,同比增长25.0%,预计2029年将超过5万亿元。艾媒咨询分析师认为,在全球产业智能化与绿色化转型的浪潮下,低空经济、电动车等战略性新兴产业的蓬勃发展,正成为驱动锂电池需求爆发式增长的核心引擎。
In the era of accelerated transformation of the global energy structure and the guidance of the "dual carbon" goals, the lithium battery industry has become a core force supporting the development of the new energy industry. China's lithium battery industry has occupied an important position in the global market by virtue of its advantages in policy, technology and industrial chain. According to the latest "China lithium battery industry research report from 2025 to 2029" released by iiMedia Research, a third-party data mining and analysis institution for the global new economy industry, the market size of lithium batteries in China has reached 1,750 billion yuan in 2024, with a year-on-year growth of 25.0%. It is expected to exceed five trillion yuan by 2029. Analysts from iiMedia Research believe that under the global wave of industrial intelligence and green transformation, the vigorous development of strategic emerging industries such as low-altitude economy and electric vehicles is becoming the core engine driving the explosive growth of lithium battery demand.艾媒咨询 | 2025-2026年中国台球产业消费趋势报告
随着国家体育总局将台球纳入“全民健身公共服务体系”,赵心童2025年斯诺克世锦赛夺冠,台球消费持续升温。iiMedia Research(艾媒咨询)数据显示, 2024年中国台球市场规模为872.0亿元,同比增长20.5%,预计到2030年有望达到1920.3亿元。如今,台球产业呈现出产业类型丰富、地域覆盖广泛、产业融合深入的多元发展格局。未来,台球产业发展将朝着技术创新、市场细分、政策支持和国际化的方向推进。这些因素将共同推动台球行业向着更大规模、更高质量发展。
With the General Administration of Sport of China incorporating billiards into the "National Fitness Public Service System", Zhao Xintong's victory at the 2025 World Snooker Championship has led to a continuous rise in billiards consumption. iiMedia Research data shows that the market size of billiards in China was 87.20 billion yuan in 2024, with a year-on-year growth of 20.5%. It is expected to reach 192.03 billion yuan by 2030. Today, the billiards industry presents a diversified development pattern featuring a rich variety of industrial types, extensive geographical coverage, and in-depth industrial integration. In the future, the development of the billiards industry will advance in the directions of technological innovation, market segmentation, policy support and internationalization. These factors will jointly drive the billiards industry towards larger scale and higher quality development.艾媒咨询 | 2025-2030年中国商用烘焙设备行业发展白皮书
中国商用烘焙设备行业在市场规模扩张与技术创新驱动下,逐步从分散竞争向集中化、高端化转型。iiMedia Research(艾媒咨询)数据显示,2024年中国商用烘焙设备市场规模达49.6亿元,预计2030年将增长至79.3亿元。行业在消费升级与烘焙文化普及的推动下呈现稳健增长态势,产品结构向智能化、节能化升级趋势明显,技术创新与餐饮场景多元化将成为核心增长驱动力。
Driven by the expansion of market scale and technological innovation, China's commercial baking equipment industry has gradually transformed from fragmented competition to centralized and high-end development. iiMedia Research data shows that the market size of commercial baking equipment in China reached 4.96 billion yuan in 2024 and is expected to grow to 7.93 billion yuan by 2030. Driven by the upgrading of consumption and the popularization of baking culture, the industry has shown a steady growth trend. The product structure is showing a clear upgrading trend towards intelligence and energy conservation. Technological innovation and the diversification of catering scenarios will become the core growth drivers.艾媒咨询 | 2025年中国乡村数字经济市场发展状况与用户行为调查数据
随着数字化浪潮席卷各行各业,乡村数字经济作为推动乡村振兴、促进农业农村现代化的关键力量,近年来呈现出蓬勃发展的态势。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国乡村数字经济市场发展状况与用户行为调查数据》数据显示,在市场规模方面,乡村数字经济展现出强劲的增长势头。2024 年全国农村网络零售额达 2.86 万亿元,农产品网络零售额也达到7183亿元。预计2025年全国农村网络零售额可达3.1万亿元,农产品网络零售额达8045亿元。上述数据足以说明数字化、数据化的乡村数字经济市场发展前景广泛。在对农村有利的数字化经济方式中,有35.71%的用户认为农业物联网发展是有利的数字化经济方式,这表明对于农村来说,处理好农业相关发展问题是最重要的数字化经济方式。在对互联网企业助力优质产区技术更新看法中,46.38%的用户认为持续供应时间更久,46.14%的用户认为质量更有保障,说明未来发展乡村数字经济市场可以多与互联网企业进行深度合作。在对乡村数字经济下人才培养与引进措施的认知中,66.67%的用户认为最有助于人才培养与引进的措施是“提供数字化人才就业与创业支持政策”,59.67%的用户希望“搭建数字化人才交流平台促进合作”。这说明未来发展乡村数字经济过程中,应着重关注和扶持相关数字化人才的培养,同时应该搭建相关平台用以进行深度合作。艾媒咨询分析师认为,未来要推动乡村数字经济持续、健康、均衡发展,行业协会需积极发挥作用,优化供应链协作,加强冷链物流等基础设施建设以降低损耗成本;建立区域电商培训体系,提升从业者运营能力;借助内容电商模式,进一步挖掘下沉市场的消费潜力。通过多方协同合作,充分释放乡村数字经济的巨大能量,助力乡村实现跨越式发展。
With the digital wave sweeping across all industries, the rural digital economy, as a key force in promoting rural revitalization and modernizing agriculture and rural areas, has shown a vigorous development trend in recent years. According to the latest "iiMedia Report | Survey data on the development status of China's rural digital economy market and consumer behavior in 2025" released by iiMedia Research, a world-leading third-party data mining and analysis institution for the new economy industry, in terms of market size, the rural digital economy shows a strong growth momentum. In 2024, the national rural online retail sales reached 2.86 trillion yuan, and the online retail sales of agricultural products also reached 718.3 billion yuan. It is estimated that by 2025, the online retail sales in rural areas across the country will reach 3.1 trillion yuan, and the online retail sales of agricultural products will reach 804.5 billion yuan. The above data are sufficient to demonstrate that the market development prospects of the rural digital economy characterized by digitalization and datafication are broad. Among the digital economic models that are beneficial to rural areas, 35.71% of users believe that the development of agricultural Internet of Things is a favorable digital economic model. This indicates that for rural areas, handling agricultural-related development issues well is the most important digital economic model. Among the views on how Internet enterprises can assist in technological updates in high-quality production areas, 46.38% of the users believe that the continuous supply period is longer, and 46.14% of the users think that the quality is more guaranteed. This indicates that in the future development of the rural digital economy market, more in-depth cooperation with Internet enterprises can be carried out. In the absence of awareness of measures for talent cultivation and introduction under the rural digital economy, 66.67% of the users believe that the most helpful measure for talent cultivation and introduction is "providing employment and entrepreneurship support policies for digital talents", and 59.67% of the users hope to "build a digital talent exchange platform to promote cooperation". This indicates that in the future development of the rural digital economy, emphasis should be placed on and support provided for the cultivation of relevant digital talents, and at the same time, relevant platforms should be established for in-depth cooperation. Analysts from iiMedia Research believe that to promote the sustained, healthy and balanced development of the digital economy in rural areas in the future, industry associations need to play an active role, optimize supply chain collaboration, and strengthen the construction of infrastructure such as cold chain logistics to reduce loss costs. Establish a regional e-commerce training system to enhance the operational capabilities of practitioners; By leveraging the content e-commerce model, further tap into the consumption potential of the lower-tier markets. Through multi-party collaborative efforts, the tremendous power of the rural digital economy can be fully unleashed, facilitating the leapfrog development of rural areas.艾媒咨询 | 2025年中国能量饮料行业发展状况与消费行为调查数据
随着健康消费理念深化,能量饮料应用场景加速延伸,形成以工作学习提效为核心的功能需求圈层,以运动健身、长途驾驶为延伸的活力补给场景,以及依托口味创新与包装迭代驱动的年轻消费生态。根据全球领先的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025年中国能量饮料行业发展状况与消费行为调查数据》数据显示,消费者消费频率呈现规律化特征,41.25%消费者每周饮用1-2次。工作/学习场景以31.21%占比位居消费动因首位,功能性诉求显著。市场格局呈现典型头部效应,红牛以46.54%市占率稳居榜首,罐装包装以38.81%偏好度成为主流载体。44.10%消费者接受7-8元价格带,42.47%首选250-400ml规格,41.66%将口味作为核心选购标准。渠道选择呈现双轨特征,综合电商平台和线下小型零售终端各有优势。行业升级面临双重挑战:36.91%消费者期待价格优化,36.09%关注功效提升,反映性价比与产品力协同不足。买一送一促销形式以39.62%偏好度彰显价格敏感特征。艾媒咨询分析师认为,企业应构建功能强化+体验升级双维竞争力:一方面开发7-9元黄金价格带专属产品,强化250-500ml规格矩阵;另一方面深化电商渠道大数据应用,针对不同消费者创新不同品类。
With the deepening of the concept of healthy consumption, the application scenarios of energy drinks accelerate the extension, forming a functional demand circle with the efficiency of work and study as the core, a vitality supply scene with sports fitness and long-distance driving as the extension, and a young consumer ecology driven by taste innovation and packaging iteration. According to the latest "China energy drink industry status and consumption behavior survey data in 2025" released by iiMedia Research, the world's leading third-party data mining and analysis organization for the new economy industry Consumption frequency showed regular characteristics, 41.25% of consumers drank once or twice a week, work/study scene accounted for 31.21% of consumption motivation, functional appeal was significant. The market pattern presents a typical head effect, with Red Bull ranking first with a market share of 46.54%, and canned packaging becoming the mainstream carrier with a preference of 38.81%. 44.10% of consumers accept the 7-8 yuan price band, 42.47% prefer 250-400ml specifications, 41.66% will taste as the core selection criteria. Channel selection presents dual-track characteristics, and both integrated e-commerce platforms and offline small retail terminals have their own advantages. Industry upgrading faces dual challenges: 36.91% of consumers expect price optimization, 36.09% pay attention to efficiency improvement, reflecting the lack of coordination between cost performance and product power. The form of buy one get one free promotion shows the price-sensitive characteristics with 39.62% preference. iiMedia Research believe that enterprises should build function enhancement + experience upgrade dual-dimensional competitiveness: on the one hand, develop 7-9 yuan gold price belt exclusive products, strengthen 250-500ml specification matrix; On the other hand, deepen the application of big data in e-commerce channels and innovate different categories for different consumers.2025-2029年中国低空经济产业链全景图及区域竞争状况研究报告
在全球经济加速发展与科技飞速进步的当下,低空经济作为新兴的经济形态,其辐射带动作用强、产业链较长等特点对经济社会发展具有较强的带动作用。全球新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询)最新发布的《2025-2029年中国低空经济产业链全景图及区域竞争状况研究报告》数据显示,2022-2024年中国低空经济市场规模数据呈现上升趋势,2025年中国低空经济市场规模预计达5615亿元,2029年低空经济市场规模将达13904亿元,2035年有望突破3.5万亿元。艾媒咨询分析师认为,2024年是低空经济发展的元年,随着政策的落实和相关措施的不断落地,低空经济将在未来呈现爆发式增长。
At present, with the accelerated development of the global economy and the rapid progress of science and technology, the low-altitude economy, as an emerging economic form, has a strong radiation driving effect and a long industrial chain, which has a strong driving effect on economic and social development. iiMedia Research, a third party data mining and analysis institution in the global new economy industry, recently released the "Research report on China's low-altitude economic industrial chain panorama and regional competition status from 2025 to 2029", which shows that the market size data of China's low-altitude economy in 2022-2024 shows an upward trend. The market size of China's low-altitude economy is expected to reach 561.5 billion yuan in 2025, 1390.4 billion yuan in 2029, and 3.5 trillion yuan in 2035. Analysts from IIMedia Consulting believe that 2024 is the first year of low-altitude economic development, and with the implementation of policies and relevant measures, low-altitude economy will show explosive growth in the future.艾媒咨询 | 2024-2025年中国无人自助台球消费行业市场研究报告
iiMedia Research(艾媒咨询)数据显示,数据显示,2023年中国新增台球相关企业数量达到106641家,同比增长54.1%;2024年1-10月,中国新增台球相关企业数量达到113994家。此外,中国24小时无人自助台球厅数量持续上升,2024年4月同比增速达到25.0%。无人自助台球厅凭借其24小时营业和自主服务的特点,成为休闲娱乐领域的新宠。数据显示,40.6%的无人自助台球消费者每周光顾台球厅达3-4次,每周光顾台球厅5-6次的消费者占比达22.6%。随着科技的飞速发展和消费者对智能化产品需求的日益增长,台球行业正迅速迈向AI智能化时代。部分无人自助台球厅通过提供全屋智能软硬件设备代替人工管理,实现24小时营业,还引入AI教练、AI裁判等功能提升用户体验。
iiMedia Research data shows that the number of new billiards related enterprises in China in 2023 reached 106,641, an increase of 54.1%; From January to October 2024, the number of new billiards related enterprises in China reached 113,994. In addition, the number of 24-hour unmanned self-service pool halls in China continues to rise, with a year-on-year growth rate of 25.0% in April 2024. The unmanned self-service billiard hall has become a new favorite in the field of leisure and entertainment by virtue of its 24-hour operation and independent service. According to the data, 40.6% of self-service billiards consumers patronize the billiard hall 3-4 times a week, and the proportion of consumers patronizing the billiard hall 5-6 times a week is 22.6%. With the rapid development of science and technology and the increasing demand of consumers for intelligent products, the billiards industry is rapidly moving towards the era of AI intelligence. Some unmanned self-service billiards halls achieve 24-hour operation by providing whole-house intelligent hardware and software equipment instead of manual management, and also introduce AI coach, AI referee and other functions to improve user experience.
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