• 内刊赠阅
  • |
  • |
  • 行业内参
  • |
  • 帮助中心
  • |
  • 关于我们
  • |
注 册
中国+86
  • +123
  • +125
  • +666
  • +666
  • +555555
  • +666
  • +666
  • +666
请输入真实手机号
请输入图片验证码
请输入短信验证码
请输入密码

已有账号,

忘记密码
中国+86
  • +123
  • +125
  • +666
  • +666
  • +555555
  • +666
  • +666
  • +666
请输入真实手机号
请输入图片验证码
请输入短信验证码
请输入新密码

已有账号,

当前位置: 艾媒报告中心 > 服务业

本报告研究涉及企业/品牌/案例:大家签、领签、君子签。

2019年数字经济总体规模达到35.84万亿元,占GDP比重36.2%,数字经济成为经济发展的重要引擎,市场主体规模的扩大以及企业用人成本的提高推动电子签名需求不断增大。iiMedia Research(艾媒咨询)数据显示,2019年中国电子合同签署次数规模高达278.9亿次,同比增速高达317.5%。在疫情的助推下,信息化改革深入开展带来的政策机遇加速推动电子签名自上而下渗透,电子合同签署规模有望持续高速增长,预计在2020年将突破500亿次。电子签名平台对于推动企业数字化转型有重大意义,行业价值受资本市场肯定。总体来看,中国电子签名市场营收状况处于稳步增长阶段,但相比国外电子签名市场仍有巨大的增长空间。未来电子签名行业产业链将日趋完善,在技术和市场环境推动下,电子签名的使用场景不断拓宽,使用形式不断创新,移动端电子签名平台的发展使得电子签名操作更加便捷,电子签名大众化趋势明显。

In 2019, the overall scale of the digital economy reached 35.84 trillion yuan, accounting for 36.2% of GDP. The digital economy has become an important engine of economic development. The expansion of market entities and the increase in enterprise employment costs have driven the demand for electronic signatures to increase. As the data of iiMedia Research showed, China's electronic contract signings reached 27.89 billion in 2019, a year-on-year growth rate of 317.5%. With the help of the epidemic, the policy opportunities brought about by the in-depth development of informatization reform have accelerated the top-down penetration of electronic signatures. The scale of electronic contract signing is expected to continue to grow rapidly, and it is expected to exceed 50 billion times in 2020. The electronic signature platform is of great significance to promote the digital transformation of enterprises, and the industry value is recognized by the capital market. Overall, the revenue of China's electronic signature market is in a stage of steady growth, but there is still huge room for growth compared to foreign electronic signature markets. In the future, the industry chain of electronic signature will become better. Driven by the technology and market environment, the use of electronic signatures will continue to expand and the use of forms will continue to innovate. The development of mobile electronic signature platforms makes electronic signature operations more convenient and the trend of electronic signature popularization is obvious.

本报告研究涉及企业/品牌/案例:优税猫、Moka、钉钉、有赞。

中国数字化转型不断深入,数字经济规模持续增加。数据显示,2019年中国数字经济规模达35.8万亿元,占GDP比重为36.2%,此外,中小企业数量持续增加,2019年期末企业主体数量达3858.3万户,艾媒咨询分析师认为,中国中小企业数量庞大,整体数字化仍有大幅提升空间,企业数字化服务需求广。在技术、政策等推动下,中国企业服务市场有广阔的发展空间,迎来百花齐放局面,人力资源、财税、营销等具备一定刚需特征的服务市场有望率先普及壮大。在市场认知方面,iiMedia Research(艾媒咨询)数据显示,32.0%的受访职场人认为受疫情影响企业会提高对企业服务市场的关注,23.7%的受访职场人认为企业会加大对相关服务的投入。疫情的爆发使越来越多企业认知到数字化转型的重要性,对以数字化为代表的企业服务关注度上升,有利于企业服务的市场渗透。

In recent years, China's digital transformation has continued to deepen, and the scale of the digital economy has continued to increase. Data show that in 2019, the scale of China’s digital economy reached 35.8 trillion yuan, accounting for 36.2% of GDP. In addition, the number of small and medium-sized enterprises continued to increase. At the end of 2019, the number of Chinese enterprises reached 38.583 million. iiMedia Consulting analysts believe that the number of China’s small and medium-sized enterprises is huge, and there is still room for substantial improvement in overall digitalization, and the demand for digital services of enterprises is wide. Driven by technology, policies and other factors, the China's corporate service market has broad room for development and the market blossom. The service market with certain rigid demand characteristics such as human resources, finance and taxation, and marketing is expected to take the lead in popularity and growth. In terms of market perception, as the data of iiMedia Research showed, 32.0% of workplace respondents believe that companies affected by COVID-19 will increase their attention to the corporate service market, and 23.7% of workplace respondents believe that companies will increase the investment in related services. The outbreak of COVID-19 has made more and more companies realize the importance of digital transformation, and their attention to corporate services represented by digitalization has increased, which is conducive to the market penetration of corporate services.

本报告研究涉及企业/品牌/案例:用友,有赞,微动天下,阿里云。

随着中国企业对SaaS服务需求不断扩大,中国市场涌现一批新兴的SaaS 企业。在疫情的催化下,进一步加速SaaS业务在垂直领域的发展。iiMedia Research(艾媒咨询)数据显示,2019年中国业务垂直型SaaS市场规模持续增长,CRM和ERP SaaS市场规模分别达到36.9亿元、30.2亿元,位居行业前列。艾媒咨询分析师认为,随着移动互联网的发展和企业主体的扩张,行业垂直型和云端商业模式SaaS企业发展加快,短视频、直播电商及小程序等新兴渠道的兴起也为企业服务SaaS行业带来新的发展机遇。

As Chinese companies' demand for SaaS services continues to expand, a number of emerging SaaS companies have emerged in the Chinese market. Catalyzed by the epidemic, further accelerate the development of SaaS business in vertical fields. As the data of iiMedia Research showed, the scale of China's business vertical SaaS market continued to grow in 2019, with the CRM and ERP SaaS market reaching 3.69 billion yuan and 3.02 billion yuan respectively, ranking the top in the industry. iiMedia Consulting analysts believe that with the development of the mobile Internet and the expansion of business entities, the development of industry vertical and cloud business models SaaS companies has accelerated, and the emergence of emerging channels such as short videos, live broadcast e-commerce, and small programs also serve SaaS companies. The industry brings new development opportunities.

本报告研究涉及企业/国家/地区案例:阿里、腾讯、京东、日本地摊经济、美国地摊经济、欧洲地摊经济、四川地摊经济、南京地摊经济、西安地摊经济。

2020年6月12日,全球知名的新经济产业第三方数据挖掘和分析机构iiMedia Research(艾媒咨询) 发布《2020H1中国地摊经济运行监测分析报告》。报告根据艾媒数据中心、艾媒咨询商业情报数据库、艾媒商情舆情数据监测系统基础数据,对地摊经济的发展进行分析,结合中国地摊经济发展的背景和可行性,以及全球典型国家的地摊经济发展经验,对地摊经济发展进行深度分析;更进一步,本报告还结合用户调研对地摊经济的购物、餐饮和娱乐等细分业态进行分析,以此探索未来地摊经济的发展趋势。新冠疫情期间,线下消费行业出现断崖式下跌,增加了失业人群并且加剧了低收入群体的生活困境。在此背景下部分城市开始放宽地摊政策,并取得了一定成果。艾媒咨询分析师认为,地摊经济往往会带来城市形象、交通秩序、产品质量等的问题,并且会对实体店铺带来一定冲击,因此地摊经济的发展需要因城制宜。

According to the survey, as of May 2020, the average annual income of Chinese was RMB 30,000, but the average monthly income of 600 million people was about RMB 1000, and the income and consumption needs of low-income groups were of concern to the community. According to a survey conducted by Ai Media Consulting, China's land stall consumption is mainly under 100 yuan, most of which is under 40 yuan. iiMedia Research believe that the economic threshold of the land stalls is low but there is a certain income-generating potential, both for low-income groups to provide consumer products, but also to help some low-income groups to increase income sources.

本报告研究涉及企业/品牌/案例:汇联易,易快报,分贝通。
2019年中国费控报销行业受益于电子发票相关政策红利,增长强劲。iiMedia Research(艾媒咨询)数据显示,2019市场营收规模约为7.5亿元,增速达76.1%。艾媒咨询分析师认为,中国费控报销行业仍处在发展起步阶段,且企业费控报销具有刚需属性,在经济下行压力下,企业数字化转型动力日趋强烈,叠加电子发票的普及推广,费控报销产品有望加速渗透,推动市场规模持续增长。从市场用户角度来看,职场人群费用报销痛点显著,89.1%受访者认为手工报销模式亟待改革。对于能够有效解决职场人士报销痛点,帮助企业实现费用管控的费控报销产品,市场认知度普遍偏低,表示对这类产品不了解的受访者超过半数。艾媒咨询分析师认为,当前政策、技术、资本、市场环境对费控报销行业释放出越来越多的积极信号,行业发展环境日益向好,随着企业对数字化认知度逐步加深,费控报销行业有望迎来爆发增长,中国本土费控报销品牌也将迅速崛起。

  In 2019, China's expense control reimbursement industry benefited from the policy dividend related to electronic invoice, with strong growth. According to iiMedia research, the market revenue scale in 2019 is about 750 million yuan, with a growth rate of 76.1%. iiMedia consulting analysts believe that China's expense control reimbursement industry is still in the initial stage of development, and the enterprise's expense control reimbursement has the property of rigid demand. Under the downward pressure of the economy, the enterprise's digital transformation momentum is increasingly strong. With the popularization and promotion of electronic invoice, the expense control reimbursement products are expected to accelerate the penetration and promote the continuous growth of market scale. From the perspective of market users, the cost reimbursement pain point of workplace population is significant, 89.1% of respondents think that the manual reimbursement mode to be reformed. For the cost control reimbursement products that can effectively solve the pain points of reimbursement for professionals and help enterprises achieve cost control, the market awareness is generally low, and more than half of the respondents said they did not know about such products. iiMedia consulting analysts believe that the current policy, technology, capital and market environment have released more and more positive signals to the expense control reimbursement industry, and the industry development environment is becoming better and better. With the gradual deepening of the digital awareness of enterprises, the expense control reimbursement industry is expected to usher in an explosion and growth, and the domestic expense control reimbursement brands will also rise rapidly.

本报告研究涉及企业/品牌/案例:花加,花点时间,爱上鲜花,极客修,快手阿修,我来修修,盒马鲜生,百果园,每日优鲜,阿姨帮,来人到家,无忧保姆,泰迪生活,58到家,河狸家,e袋洗,京东到家,美团,大众点评,饿了么,口碑津贴

iiMedia Research(艾媒咨询)数据显示,2018年中国数字经济占GDP比重达34.8%,其中服务业数字经济比重为35.9%,于2016年相比增长了6.3个百分点,在各行业中占比最高,增速最快。数字经济的蓬勃发展,推动着传统产业的改造提升,特别是生活服务行业,其数字化升级为中国经济发展增添了新动能。iiMedia Research(艾媒咨询)数据显示,预计2019年中国在线餐饮外卖市场规模达到2845.5亿元,生鲜电商市场规模达到1620.0亿元,互联网社区服务市场规模达到2316.1亿元,本地生活服务行业在数字化升级推动下,即将进入万亿元市场。而随着一二线城市本地生活服务市场竞争趋于白热化,未来下沉市场和场景拓展将成为本地生活平台竞争的焦点。

As the data of iiMedia Research showed, China digital economy accounted for 34.8% of GDP in 2018. The proportion of digital economy in service industry is 35.9% and increased by 6.3% compared with 2016, accounting for the highest proportion and fastest growth in all industries. The vigorous development of digital economy promotes the transformation and upgrading of traditional industries, especially the life service industry, whose digital upgrading has added new momentum to the economic development in China. As the data of iiMedia Research showed, it is estimated that the scale online take-out market in China will reach 284.55 billion yuan in 2019, the scale of fresh e-commerce market will reach 162.0 billion yuan, and the scale of Internet community service market is reaching 231.61 billion yuan. With the promotion of digital upgrading, the local life service industry will soon enter the trillion yuan market. With the fierce competition of the local life service market in the first and second tier cities, the sinking market and scenario expansion will become the focus of the competition of the local life service platforms in the future.

本报告研究涉及企业/品牌/案例:百望云,票易通,海南高灯科技有限公司,博思软件,金蝶发票云,51发票,航天信息股份有限公司,百旺金赋,大象慧云,发票通,简税,易票,云票,瑞宏网,富星电子发票云平台,合力中税电票云平台,瑞宏网,百旺云票

当前数字经济已经成为中国经济发展的新动能,推动传统领域进行数字变革的呼声日渐高涨。电子发票作为中国税务信息化的重要载体以及帮助企业实现数字化转型的有效工具,其推广和应用势在必行。iiMedia Research(艾媒咨询)数据显示,2018年全国电子发票开具数量为32.7亿张,较2017年增长了257.1%,预计2021年将接近500亿张。超六成受访网民对电子发票有所了解,使用率超过三成,且整体满意度较高。在使用场景方面,电商平台是最主要的线上场景,餐厅是最常使用的线下场景。艾媒咨询分析师认为,在政策力推、技术发展、资本支持下,电子发票将会加速渗透,具备较高技术实力和服务能力的玩家有望率先发展,行业马太效应逐渐形成。

At present, the digital economy has become a new driving force of China's economic development, and the voice of promoting digital transformation in traditional fields is growing. As an important carrier of China's tax informatization and an effective tool to help enterprises realize digital transformation, the promotion and application of electronic invoice is imperative. According to the data of iiMedia Research, the number of e-invoices issued nationwide in 2018 was 3.27 billion, an increase of 257.1% compared with 2017, and it is expected to be close to 50 billion in 2021. More than 60% of the netizens interviewed have some knowledge of electronic invoice. Although the utilization rate is less than 30%, the overall satisfaction is high. In terms of use scenarios, e-commerce platform is the most important online scenario, while restaurant is the most commonly used offline scenario. iiMedia consulting analysts believe that under the support of policy promotion, technology development and capital, e-invoice will accelerate penetration, and players with high technical strength and service ability are expected to take the lead in development, and the Matthew effect of the industry is gradually formed.

本报告研究涉及企业/品牌/案例:51家庭管家,好慷在家,e家洁,阿姨来了,家政无忧,家庭管家,阿姨帮,苏宁帮客,58到家

家政服务行业在2019年受到政策的关注,将会从教育、立法、监管上得以完善。目前,家政服务业在母婴护理和养老护理两个业态上蓬勃发展,推动家政服务业市场规模不断扩大。但供需结构失衡、从业人员素质水平较低、企业规模化程度较低等问题将会阻碍家政服务业的产业升级。艾媒咨询分析师认为,未来消费的升级将刺激家政服务需求不断增长,政策将助推家政服务体制机制逐渐完善,家政服务企业也将在向互联网转型的过程中提高服务效率和质量。

The domestic service industry has received policy attention in 2019 and will be perfected from education, legislation, and supervision. At present, the domestic service industry is booming in the two formats of maternal and child care and old-age care, and the market for the domestic service industry is expanding. However, the imbalance between supply and demand structure, the low level of quality of employees, and the low scale of enterprises will hinder the industrial upgrading of the domestic service industry. Ai Media Consulting analysts believe that the future consumption upgrade will stimulate the growing demand for domestic services, the policy will promote the improvement of the domestic service system and mechanism, and the domestic service enterprises will also improve the service efficiency and quality in the process of transforming to the Internet.

本报告研究涉及企业/案例/品牌:中国天楹,维尔利,盈峰环境,龙马环卫,上海环境,瀚蓝环境,启迪环境,格林美,富春环保,东江环保,盛运环保,雪浪环境,首创股份,中再资环,伟明环境,高能环境,国祯环保,城投控股,泰达股份,爱回收,回收宝,闪回收,回收官网,葫芦回收,无忧回收,闲豆回收网,小黄狗,帮到家,嗨回收,潮回收,淘废宝,别扔了

2017 年,中国202 个大中城市生活垃圾产生量 20194.4 万吨,为城市建设带来了环境污染、垃圾焚烧清理耗费大量电力等问题。2017年初,发改委及住建部联合下发《生活垃圾分类制度实施方案》,要求在46个试点城市先行先试生活垃圾强制分类,上海率先开启垃圾分类,预计2025年底前中国地级及以上城市基本建成垃圾分类处理系统。垃圾分类被提出后,互联网回收创业市场火热,回收商业模式不断创新,环卫相关产业被市场追捧(格林美、启德环境、中国天楹等垃圾分类概念股表现良好)。艾媒咨询分析师认为垃圾分类的实施将在源头对不同类型垃圾进行分别收集、转运,从而推动了循环经济和固废等行业发展,各地政府可以借鉴国外经验,通过积极开展垃圾分类的PPP项目,推动企业参与垃圾分类建设;同时,需要进一步推推广居民的垃圾分类意识。

In 2017, the amount of domestic garbage generated in 202 large and medium-sized cities in China was 219.44 million tons, which brought environmental pollution, waste incineration and cleaning up a lot of electricity for urban construction. At the beginning of 2017, the National Development and Reform Commission and the Ministry of Housing and Urban-Rural Development jointly issued the “Implementation Plan for Domestic Waste Classification System”, which requires the pilot classification of domestic waste in 46 pilot cities. Shanghai is the first to open waste classification. It is expected that China’s prefecture-level and above cities will be basically completed before the end of 2025. A garbage sorting system was built. After the garbage classification was proposed, the Internet recycling entrepreneurial market was hot, the recycling business model continued to innovate, and the sanitation-related industries were sought after by the market (Grimami, Kai Tak Environment, China Tianzhu and other waste sorting concept stocks performed well). Ai Media Consulting analysts believe that the implementation of waste sorting will separately collect and transfer different types of garbage at the source, thus promoting the development of circular economy and solid waste industries. Local governments can learn from foreign experience and actively carry out PPP projects for waste sorting. To promote enterprises to participate in the construction of waste classification; at the same time, it is necessary to further promote the awareness of garbage classification of residents.

本报告研究涉及企业/品牌/案例:知果果,超凡,权大师,汇桔网,猪八戒,快法务,海尔,华为,格力,吉利控股,中国电子科技集团,中国航空,中兴通讯,UNITALEN,中国国际贸易促进委员会专利商标事务所,柳沈侓师事务所,三友知识产权,三环知识产权,中原信达知识产权,北京集佳,中国专利代理(香港),佰腾,快智慧,知呱呱,高沃,中细软集团,高通,爱立信,京东,百度,1号店,滴滴打车,小米,宁波上中下自动变速器有限公司,时代佳丽公司,贵州茅台,凤凰网,人民日报,新华社,南方日报,索尼,高通,诺基亚,三星,阿里巴巴,腾讯,美国美光,日本东芝,LG,松下

随着全球对知识产权的重视程度提高,中国近几年知识产权发展势头迅猛。2018年汽车制造业成为诞生最多知识产权竞争力百强企业的行业,其次为计算机、通信和其他电子设备制造业。北京、广东占绝对优势,分别拥有25.8%和16.7%的百强企业,中国知识产权发展有区域集中化趋势。同时,iiMedia Research(艾媒咨询)数据显示,83.7%的中国企业研发支出集中在500万元以下,超70%的企业研发占比低于10%,中国知识产权发展仍有较大发展空间。艾媒咨询分析师认为,以前是资助驱动、奖励驱动等知识产权以外的因素在推动IP市场,随着人工智能、大数据的不断发展,以后会逐渐过渡到技术驱动、创新投资驱动、内需驱动等内在因素驱动。

With the increasing emphasis on intellectual property worldwide, China's intellectual property development has developed rapidly in recent years. In 2018, automobile manufacturing industry became the industry which had the highest number of top 100 intellectual property companies in China, followed by computer, communications and other electronic equipment manufacturing industries. Beijing and Guangdong have absolute advantages, having 25.8% and 16.7% of the top 100 intellectual property companies respectively. The development of China's intellectual property has a regional concentration trend. According to data from iiMedia Research, 83.7% of Chinese companies' R&D expenditures are below 5 million yuan, and over 70% of the companies’ proportions of R&D is less than 10%. There is still much room for development of China's intellectual property. iiMedia Consulting analysts believe that factors such as subsidy and reward used to promote the market greatly. With the continuous development of artificial intelligence and big data technology, innovative investment, and domestic demand will become important elements to improve the market.


在线
客服