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关于“养老产业”的报告

本报告研究涉及企业/品牌/案例:日医集团,逸云楼,木下介护,美邸养老,礼爱养老集团

  养老产业是依托第一、第二和传统的第三产业派生出来的特殊的,具有明显的公共性、福利性和高盈利性的综合性产业。目前日本的养老产业社会保险制度中,国民补贴、雇员养老金和个人养老金三种层级并存的并且,有高龄老人医疗保险制度、介护保险制度的特殊保险制度,其中,介护制度的发展最具特色。根据日本厚生劳动省的数据,2019年1月日本通过介护保险接受养老服务的人数达508.1万人,其中接受居家护理服务的人数达381.0万人。在日本养老产业不断发展过程中,形成了老年住宅产业、养老金融产业、文化生活服务、家务服务、福利器械用品和其他相关产业等细分领域,对中国养老产业发展具有重要的参考意义。

  The pension industry is a special comprehensive industry that is derived from the first, second and traditional tertiary industries and has obvious public, welfare and high profitability. At present, in the social insurance system for the aged care industry in Japan, there are three levels of national subsidies, employee pensions and individual pensions. There is also a special insurance system for the elderly medical insurance system and the insured insurance system. Among them, the development of the nursing system Most distinctive. According to the Ministry of Health, Labor and Welfare of Japan, in January 2019, the number of people receiving pension services through Medicare in Japan was 5.081 million, of which 3.81 million were receiving home care services. In the process of the continuous development of the Japanese pension industry, the formation of the elderly residential industry, pension financial industry, cultural life services, household services, welfare equipment supplies and other related industries has important reference significance for the development of China's pension industry.

本报告研究涉及企业/品牌/案例:日医集团,逸云楼,木下介护,美邸养老,礼爱养老集团

  养老产业是依托第一、第二和传统的第三产业派生出来的特殊的,具有明显的公共性、福利性和高盈利性的综合性产业。目前日本的养老产业社会保险制度中,国民补贴、雇员养老金和个人养老金三种层级并存的并且,有高龄老人医疗保险制度、介护保险制度的特殊保险制度,其中,介护制度的发展最具特色。根据日本厚生劳动省的数据,2019年1月日本通过介护保险接受养老服务的人数达508.1万人,其中接受居家护理服务的人数达381.0万人。在日本养老产业不断发展过程中,形成了老年住宅产业、养老金融产业、文化生活服务、家务服务、福利器械用品和其他相关产业等细分领域,对中国养老产业发展具有重要的参考意义。

  The pension industry is a special comprehensive industry that is derived from the first, second and traditional tertiary industries and has obvious public, welfare and high profitability. At present, in the social insurance system for the aged care industry in Japan, there are three levels of national subsidies, employee pensions and individual pensions. There is also a special insurance system for the elderly medical insurance system and the insured insurance system. Among them, the development of the nursing system Most distinctive. According to the Ministry of Health, Labor and Welfare of Japan, in January 2019, the number of people receiving pension services through Medicare in Japan was 5.081 million, of which 3.81 million were receiving home care services. In the process of the continuous development of the Japanese pension industry, the formation of the elderly residential industry, pension financial industry, cultural life services, household services, welfare equipment supplies and other related industries has important reference significance for the development of China's pension industry.

本报告研究涉及企业/品牌/案例:新华保险,中国人寿,太平洋人寿,平安养老,新华人寿,太平养老,太平人寿,泰康养老,泰康人寿,阳光人寿,中信保诚,中意人寿,应答人寿,同仁堂,汤臣倍健,九州通,云南白药,国寿养老,华夏资金,工银瑞信,南方基金,渣打银行,宏利保险,建设银行,兴业银行,广发银行,天弘基金,光大银行,中信银行,招商银行,安邦保险

2018年,中国60岁以上老年人占总人口的16.1%,意味着中国已经进入深度老龄化社会,特别是养老金融成为了解决中国深度老龄化社会面临的关键问题。目前,中国养老金融体系与发达国家相比仍有较大差距,美国的商业养老保险占比35.2%,规模达到9.9万亿美元,而中国第一大支柱为基本养老保险制度,占到整个养老体系近80%,规模仅4.4万亿元。同时,由于中国的第一支柱基本养老保险替代率和第二支柱年金覆盖率低,超过8成中国国民未达资产储备预期,仅依靠第一和第二支柱无法满足当前的养老保障形势;而第三支柱在快速识别和及时响应消费者个性需求方面独具优势,基础需求旺盛。iiMedia Research(艾媒咨询)数据显示,现阶段中国公民养老投资偏好最大的依然是银行存款或银行理财占30.2%,然后是商业养老保险产品(20.5%)、股票基金(13.2%)以及购买房产(10.0%)。艾媒咨询分析师认为,近年来互联网和移动支付的普及,大大提高了中老年人获取金融服务的便利性;基于大数据和人工智能分析的金融科技的持续进步,提升了养老金投资科学性和专业性,成为推动养老服务金融快速发展的重要动力;特别是随着服务型政府的建设推进、PPP融资模式的进一步发展,中国养老金融市场发展将更加完善。

  In 2018, China's elderly (60 years & above) accounted for 16.1% of the total population, which means that China has entered an aging society. Pension finance has become a key factor in solving China's deep aging society. At present, China's pension financial system still has a big gap compared with developed countries. The commercial pension insurance in US accounts for 35.2% of the total, and its scale reaches 9.9 trillion dollars. However, the first pillar of pension finance in China is the basic pension insurance system, which accounts for nearly 80% of the entire pension system, with a scale of only 4.4 trillion yuan. At the same time, due to the low replacement rate of China’s first pillar of pension finance and the low coverage rate of the second pillar, more than 80% of Chinese nationals fail to meet their demand; The third pillar of pension finance in China has unique advantages in quickly identifying and responding to consumers' needs in a timely manner, and its basic needs are strong. According to data from iiMedia Research, the biggest preference for Chinese citizens is bank deposits and bank wealth management, which account for 30.2%, followed by commercial pension insurance products (20.5%), equity funds (13.2%), and purchase of real estate. (10.0%). iiMedia Consulting analysts believe that the popularity of Internet and mobile payment in recent years has greatly improved the convenience of accessing financial services for middle-aged and elderly people; the continuous improvement of financial technology based on big data and artificial intelligence analysis improves the science of pension investment. Financial technology becomes an important driving force for the rapid development of pension service finance in China. With the development of service-oriented government and PPP financing model, China's pension market will be further improved.

本报告研究涉及企业/品牌/案例:合众人寿,中国人寿,保利地产,远洋地产,万科地产,乐城集团,泰康保险,平安保险,复星集团,亲和源,幸福世家,青松,慈爱嘉,龙福宫,宜华健康

随着中国老龄化进程的加剧,养老产业的发展是中国社会的需求。国家政策支持以及老年人资金充足,中国养老产业具备巨大的发展潜力。其中,主打养老服务运营模式的亲和源,通过发展“开发+运营”模式于2018年实现了8140.9万元的营业利润;万科地产通过构筑居家养老、机构养老和社区养老三位一体的乐龄养老模式实现超过95%的入住率(注:乐龄养老是指60岁以上的老人);泰康人寿实现“养老社区+康复医院”的发展模式,完成了在全国的连锁布局。

  With the intensification of China's aging process, the development of the pension industry is the demand of Chinese society. Due to the national policy support and adequate funding for the elderly, China's pension industry has great potential for development. Among them, the CHERISH-YEARN which focus on the elderly care and operation realized the profit of 81.409 million RMB through the development of “Estate development+ Operation” mode; Vanke Real Estate realized more than 95% occupancy rate by constructing the pension trinity of home care, institutional pension and community pension mainly for elderly over the age of 60; Taikang Life Insurance applied the development model of “ageing community + rehabilitation hospital” and completed the chain layout all over the country.

本报告研究涉及企业/品牌/案例:淘宝、京东、美团、拼多多、天猫、诺基亚、飞利浦、中兴、天语、海尔、纽曼、21克、长虹、波导、TCL 、无限极、山屿海、京福安、朗高养老、爱侬养老、南和移动、老来寿、雅达养老、软汇科技

随着老年人口比例上升,中国人口平均寿命的不断增长,中国社会老龄化程度逐渐加深。iiMedia Research(艾媒咨询)数据显示,2018年中国老年人口比例为17.9%,预计到2050年该比例将上升至34.9%。另一方面,较理想的财产收入状况以及不断增加的上网率共同推动着老年群体的消费需求。iiMedia Research(艾媒咨询)数据显示,2017年家庭月收入超过4000元的老人超过1.1亿人,2018年6月7.1%的中国网民为老年人且该占比在逐渐扩大。中国老年市场规模预计2021年将达到5.7万亿元。

With the increasing proportion of the elderly population and the increasing average life expectancy of the Chinese population, the degree of social aging in China is gradually deepening. According to iiMedia Research, the proportion of the elderly population in China was 17.9% in 2018, and it is expected to rise to 34.9% by 2050. On the other hand, the ideal property income situation and the increasing Internet access rate together promote the consumption demand of the elderly groups. According to iiMedia Research, more than 110 million elderly people with monthly family income of more than 4,000 yuan in 2017, and 7.1% of Chinese netizens in June 2018 are elderly people, and the proportion is gradually expanding. China's elderly market is expected to reach 5.7 trillion yuan in 2021.

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